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Cloud Computing CoolStuffor Business Value? José Luis Garza de los RíosDirector Regional Zona Norte Microsoft México
What is the cloud? From a technical perspective, the cloud is a collection of devices (e.g., PCs, servers, mobile devices) using the network to pool resources and work together. You see this pooling of resources in large data centers, where servers work together to absorb more traffic during spikes and to recover from hardware failures, without people having to intervene.
Cloud Impact REDUCED MANAGEMENT NEW ECONOMICS INCREASED PRODUCTIVITY Pay for what you use Lower and predictable costs Shift from capex and opex Accelerate speed to value No patching, maintenance Faster deployment Robust multi-layered security Reliability and fault-tolerance Latest software for users Internet collaboration Anywhere access Instant self-provisioning
Cloud Computing in Mexico: Market Awareness 32.5percent of the companies interviewed had an excellent understanding of the cloud computing concept. Enterprise segment in Mexico had a much higher level of awareness about this concept when compared to other IT markets in Latin America.
Cloud Computing in Mexico: Market Drivers 95.0 percent of the respondents considered cost savings as the most important market driver. This is because cloud computing solutions include a cost-efficient pricing structure, which comprises pay-per-use characteristics.
In addition, operational elasticity and business continuity were also mentioned as the important market drivers by 52.5 percent and 40.0 percent of the respondents, respectively. These two factors are essential to ensure the mobility of the workforce, “zero downtime”, and disaster recovery capabilities.
Cloud Computing in Mexico: Market Restraints The most significant restraint in the cloud computing market in Mexico is security(95%) To improve the security and overcome this market restraint, IT service providers are leveraging more robust infrastructures such as the private and hybrid cloud computing models. While public clouds suit mainly the small-and medium-sized businesses’ needs, enterprises have been demanding more secure, transparent, and private environments.
Cloud Computing in MexicoEnterprise Adoption Levels 50% of the companies interviewed had cloud computing environment Applications is the IT process level with the highest penetration of the cloud computing concept (85%) Database solutions had the highest level of penetration of 82.4 percent.
Cloud Computing in MexicoDecision-making Process In the Mexican enterprise segment, security is the most important criterion considered during the process of selecting a cloud computing solution provider (77.8%) Price is another key factor, as 65% of the Mexican companies interviewed consider this variable as a vital one.
What are Your Company’s Top Business Challenges?
Changing NeedsAccelerating Business Complexity and Demands DIVERSE & DISTRIBUTED WORK INFRASTRUCTURE COST & COMPLEXITY CONSUMERIZATION OF IT DYNAMIC WORKFORCE Cloud Options
Types of cloud services infrastructure as a service “SaaS” “PaaS” “IaaS” platform as a service software as a service consume it migrate to it build on it
Scenarios for cloud computing “Growing Fast“ “On and Off “ Inactivity Period Compute Compute Average Usage Usage Average Time Time “Unpredictable Bursting“ “Predictable Bursting“ Compute Compute Average Usage Average Usage Time Time
Commercial Cloud Services 9,000 business customers 40M paid Online seats More than 500 government entities Over 50% of the Fortune 500 70% switching from Notes 12,000 partners BUSINESS APPS COLLABORATION STORAGE PLATFORM MANAGEMENT PRODUCTIVITY COMMUNICATIONS
Move at your pace Collaboration Email Communications CRM Meetings Desktop management
Using the cloud Scale “more traffic” Compute “more power” Storage “backup” Communications “place to trade data”
Windows Azure Platform GENERAL PURPOSE PROGRAMMING LANGUAGES PLATFORM AS A SERVICE Compute Storage Management CDN App Fabric Marketplace Relational data Management
Consumer Cloud Services 2 billion unique calls per year 14 billion ads per month Over 6 million songs in the catalog Over 600 million unique users 23 million subscribers Over 3 billion WW queries each month 370 million active accounts 500 million active Windows Live IDs Petabytes of data every month to millions of PCs 10 billion messages processed daily
Infrastructure Investment Northern Europe North West USA North Central USA Eastern Asia Western Europe South Central USA Southeast Asia
Momentum Customer Partners “StorSimple and Windows Azure provide the best of both worlds—the economies of the cloud with on-premises levels of performance and security.” – Guru Pangal, Co-Founder and President, StorSimple “We absolutely have to have a global, stable player in the cloud market that is behind our solution. With Windows Azure and Microsoft data centers, we have that—and it’s absolutely critical to our success." – Scott Houston, Chief Executive Officer, InterGrid
Food for thought… What are my organization’s business challenges? What type of cloud services could I leverage? What are my major concerns for adopting cloud computing? How should I build a business case? When should I move forward? Who is the right cloud computing partner for my organization?
Accelerating Shift to the Cloud By 2014… ≥ 40% of NEW enterprise IT spend will be cloud-based. ≥ 45% of NEW enterprise IT workloads will be cloud-based. ≥ 25% of TOTAL enterprise IT workloads will be cloud-based. Source: Saugatech
Microsoft IT Analysis AZURE TRANSITION SAVES 30% ON ADDRESSABLE IT SPEND APPLICATION DEVELOPMENT AND MAINTENANCE HARDWARE, HOSTING AND SOFTWARE LICENSES SUPPORT -11% -10% -9% -30% 100% Microsoft IT Spend Addressable by Azure Platform Save Development and Test Labor Save Labor 70% Cost Net of Savings Increase Hardware Utilization Reduce Unit Cost of Hardware
Microsoft Office 365 Value BRINGING TOGETHER CLOUD VERSIONS OF OUR MOST TRUSTED COMMUNICATIONS AND COLLABORATION PRODUCTS WITH THE LATEST VERSION OF OUR DESKTOP SUITE FOR BUSINESSES OF ALL SIZES ACCESS ANYWHERE* Solve problemsfrom more places BEST PRODUCTIVITY EXPERIENCE Work together, smarter WORKS WITH WHAT YOU KNOW Familiar tools ROBUST SECURITY AND RELIABILITY 99.9% uptime. Guaranteed. IT CONTROL AND EFFICIENCY Keeps you in control Includes: * Access from mobile devices depends on carrier network quality and availability ** “Connect Securely” is not a guarantee of 100% connection security.” * Access from mobile devices depends on carrier network quality and availability ** “Connect Securely” is not a guarantee of 100% connection security.”
Applications and Collaboration Best productivity experience in the cloud Spanning PC, phone, and browser Best integration with servers and services Enterprise class software Delivered via subscription services Operated by Microsoft and sold with partners
Full functionality of Microsoft Dynamics CRM 4.0
Sales, Marketing, Service, Workflow and Business Intelligence
Purchase through direct/web self-service or Volume Licensing (EA / CASA)
Available in US & Canada, international expansion November 2010
Web Browser Access Native Outlook Client Full Offline Client Mobile Device Support (Mobile Express) 200 Custom Workflows 200 Custom Entities 5 GB Windows Live ID 99.9% Workflow System Customization Data Storage Security Enhanced Access Financially Backed Uptime SLA
Microsoft Online Services Overview 5GB (default) up to 25GB Mailbox Outlook and Web Access Anti-Virus/Anti-Spam Shared Calendars, Contacts & Tasks Active Sync Mobile Devices Blackberry Device Support* Compliance Archiving* 250MB storage allocation per user Collaboration Portal Enterprise Content Management Search Business Process Forms Platform & Extensibility Instant Messaging and Presence Group IM Address Book Search Distribution List Expansion File Transfer 1:1 Audio and Video Web Conferencing Small group collaboration to large events Desktop sharing, chat, question manager Training support and virtual breakout rooms VOIP or PSTN voice support Live 360 degree panoramic video* * Optional capabilities at additional cost
“The move to Microsoft Online Services will help cut operational costs by an estimated 30% and create a variable cost model that will provide increased flexibility in the future.” Ingo ElferingVP, Information Technology Strategy, GlaxoSmithKline “We looked at a variety of cloud-based offerings, and only Microsoft could meet our requirements for reliability. We have already started our rollout, and with Exchange Online, we will consolidate 42 e-mail systems into one, reducing our IT costs by at least 30%.” Olivier BaldassariCIO, Rexel Group “We’re using Windows Azure to meet the evolving needs of our clients. And with the reduced levels of new investment required, we can consider solutions that might otherwise not have been possible.” Rob Fraser Head of Cloud Computing, RiskMetrics
Providing mail, collaboration, meeting and communication for stores via the cloud Secure way to share between stores and corporate Quick deployment without adding complexity to IT
Required a centralized platform for internal promotion of company initiatives And needed a way to replace a phone ordering system with a hosted Web application Uses both Microsoft Online and Windows Azure “This has been one of the best IT partner projects CCE has experienced, and we have the added value of a longer IT roadmap with Microsoft than if CCE had built the solution on premises.” Kevin Flowers, Director of Enabling Technologies, CCE
Increased flexibility: high scalability and enhanced customer services Reduced operating costs Used Windows Azure to deliver software packages from a central Internet-based storage location to thousands of devices “Our first estimates show that we can reduce our TCO by a factor of 10. The software distribution system we built with Windows Azure is 10 times cheaper than our previous solution.” ElmarStoecker, Director Portfolio Management, Siemens IT Solutions and Services
Security & Compliance Program Security Management Security Monitoring, Threat & Vulnerability Management Data Access Control & Monitoring, File/Data Integrity User Account Management, Training & Awareness, Application Secure Dev Lifecycle, Access Control & Monitoring Host Access Control & Monitoring, Anti-Malware, Patch Mgmt Internal Network Dual-factor Auth, Intrusion Detection, Vulnerability Scan Network perimeter Edge Routers, FW, Intrusion Detection, Vulnerability Scan Facility Video Surveillance, Biometrics, Access Control, Screen