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Split testing-slides

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  • 1. Top 10Split Testing ToolsAna Lucia Novak© www.socialana.comPRESENTED BY ANA LUCIA NOVAK
  • 2. #1: Google Website OptimizerGoogle’s free conversion tool that allows for A/Bsplit and multivariate testing.Ana Lucia Novak© www.socialana.com
  • 3. #2: Split Test AcceleratorOffers Taguchi-style testing that allows users to quickly find thebest converting site version more quickly.Ana Lucia Novak© www.socialana.com
  • 4. #3: Split Testing ProCreate multiple pages for the variable you want to test.Easy copy-and-paste-code.Ana Lucia Novak© www.socialana.com
  • 5. #4: Visual Website OptimizerA non-technical split testing tool with advanced features.Ana Lucia Novak© www.socialana.com
  • 6. #5: Split TestingCalculate the statistical significance of an ad split test.Ana Lucia Novak© www.socialana.com
  • 7. Tip #6: Open XA banner ad server that can be used for splittesting your advertistements.Ana Lucia Novak© www.socialana.com
  • 8. #7: Crazy EggCreate a heatmap of your website to where visitorsare going and clicking.Ana Lucia Novak© www.socialana.com
  • 9. #8: UserflyA unique tool that creates videos of how peoplenavigate through your website.Ana Lucia Novak© www.socialana.com
  • 10. #9: Five Second TestA very interesting tool that allows you to create a mockup of your page and have it analyzed.Ana Lucia Novak© www.socialana.com
  • 11. #10: Boost CRTBoost CTR is a powerful and reasonablypriced service that combines the forces ofprofessional copywriters who work to createyour best perfomring ad.Ana Lucia Novak© www.socialana.com
  • 12. Ready to Get More Marketing Results?Ana Lucia Novak© www.socialana.comTighten up your social mediastrategies, Improve Your OnlinePresence or Need Help ManagingYour Social Media Programs?Schedule a time with me here:http://meetme.so/analuciaandcomplete the assessment form:http://SocialAna.com/hire-Ana-Lucia