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Top 10 Product Launch Tips
Ana Lucia Novak© www.socialana.com
PRESENTED BY ANA LUCIA NOVAK
#1: Build Your List Now
Don’t wait until you’re getting
ready to launch your product
to start growing your list.
Start growing it now and
you’ll have an interested
group just waiting to buy your
products.
Ana Lucia Novak© www.socialana.com
#2: Recruit Affiliates
Recruit affiliates for your
product launch and provide
them with a ton of valuable
content and promotional tools.
Make it easy as possible to
participate in your launch.
Ana Lucia Novak© www.socialana.com
#3: Highly-Relevant Freebies
Offering free interviews,
software, webinars and the
like is the norm for product
launches.
Make sure the freebies you
release create a greater desire
to buy your product at launch
time.
Ana Lucia Novak© www.socialana.com
#4: Multimedia to Reach More People
Many product launches make
the mistake of only using
video or other format.
Use a variety of formats to
reach more people.
Ana Lucia Novak© www.socialana.com
#5: Overcome Objections
While you’re in the middle of
your product launch, pay
attention to how your audience
is reacting.
If they have certain questions
or are sceptical about
something, address those
concerns ahead of time.
Ana Lucia Novak© www.socialana.com
Tip #6: Get Reviews and Testimonials
Credibility comes from
social proof. Get your
product out there for
review BEFORE you
launch.
This way, bloggers can
build buzz for you and you
will also have testimonials
Ana Lucia Novak© www.socialana.com
#7: Be Prepared for Volume
Make sure you have enough
product, server availability and
support for your launch.
While you don’t want to over
invest in product stock, you do
want to be prepared.
Ana Lucia Novak© www.socialana.com
#8: Polished Product
No product can be absolutely
perfect, but do make sure your
product is ready to go on
launch day.
Never rush or you’ll kill your
credibility.
Ana Lucia Novak© www.socialana.com
#9: Reuse Your Emails
As you go through your
launch, you’ll probably have a
great sequence of promotional
emails.
Put these into an
autoresponder to use over and
over again.
Ana Lucia Novak© www.socialana.com
#10: Keep the Momentum Flowing
Many people launch a product
and then let things fizzle.
Have a plan to keep the
momentum of your product
sales going. Enlist the help of
affiliates, find new prospects
and keep your product in the
mind of your current
prospects.
Ana Lucia Novak© www.socialana.com
Ready for an Awesome Product Launch?
Ana Lucia Novak© www.socialana.com
Tighten up your social media
strategies, Improve Your Online
Presence or Need Help Managing
Your Social Media Programs?
Schedule a time with me here:
http://meetme.so/analuciaand
complete the assessment form:
http://SocialAna.com/hire-Ana-Lucia

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Product launch copy

  • 1. Top 10 Product Launch Tips Ana Lucia Novak© www.socialana.com PRESENTED BY ANA LUCIA NOVAK
  • 2. #1: Build Your List Now Don’t wait until you’re getting ready to launch your product to start growing your list. Start growing it now and you’ll have an interested group just waiting to buy your products. Ana Lucia Novak© www.socialana.com
  • 3. #2: Recruit Affiliates Recruit affiliates for your product launch and provide them with a ton of valuable content and promotional tools. Make it easy as possible to participate in your launch. Ana Lucia Novak© www.socialana.com
  • 4. #3: Highly-Relevant Freebies Offering free interviews, software, webinars and the like is the norm for product launches. Make sure the freebies you release create a greater desire to buy your product at launch time. Ana Lucia Novak© www.socialana.com
  • 5. #4: Multimedia to Reach More People Many product launches make the mistake of only using video or other format. Use a variety of formats to reach more people. Ana Lucia Novak© www.socialana.com
  • 6. #5: Overcome Objections While you’re in the middle of your product launch, pay attention to how your audience is reacting. If they have certain questions or are sceptical about something, address those concerns ahead of time. Ana Lucia Novak© www.socialana.com
  • 7. Tip #6: Get Reviews and Testimonials Credibility comes from social proof. Get your product out there for review BEFORE you launch. This way, bloggers can build buzz for you and you will also have testimonials Ana Lucia Novak© www.socialana.com
  • 8. #7: Be Prepared for Volume Make sure you have enough product, server availability and support for your launch. While you don’t want to over invest in product stock, you do want to be prepared. Ana Lucia Novak© www.socialana.com
  • 9. #8: Polished Product No product can be absolutely perfect, but do make sure your product is ready to go on launch day. Never rush or you’ll kill your credibility. Ana Lucia Novak© www.socialana.com
  • 10. #9: Reuse Your Emails As you go through your launch, you’ll probably have a great sequence of promotional emails. Put these into an autoresponder to use over and over again. Ana Lucia Novak© www.socialana.com
  • 11. #10: Keep the Momentum Flowing Many people launch a product and then let things fizzle. Have a plan to keep the momentum of your product sales going. Enlist the help of affiliates, find new prospects and keep your product in the mind of your current prospects. Ana Lucia Novak© www.socialana.com
  • 12. Ready for an Awesome Product Launch? Ana Lucia Novak© www.socialana.com Tighten up your social media strategies, Improve Your Online Presence or Need Help Managing Your Social Media Programs? Schedule a time with me here: http://meetme.so/analuciaand complete the assessment form: http://SocialAna.com/hire-Ana-Lucia