Indonesia’s Blogosphere

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Indonesia’s Blogosphere - Presentation Transcript

  1. INDONESIA’S BLOGOSPHERE Pitra Satvika - Blogger Extraordinaire - - Interactive Communication Specialist - - Social Media Consultant -
  2. Indonesia’s Internet Users
    • In 2007, there are 25 million internet users in Indonesia (about 10% of its population) – apjii.or.id
    • 11.800.000 members of Facebook – checkfacebook.com
    • Top 10 of Facebook’s fastest growing members – checkfacebook.com
    • Top 5 countries of Twitter users: US, UK, Brazil, Japan, Indonesia - mashable.com/2009/10/20/twitter-ceo-conversation/ 
  3. Top Accessed Website Source: Alexa.com Facebook.com Google.co.id Yahoo.com Google.com Blogger.com YouTube.com Wordpress.com Kaskus.us Detik.com Wikipedia.org Social Media Social Media Social Media Search Engine Social Media News Portal
  4. Top Accessed Mobile Source: Opera Social Media Social Media Social Media Search Engine Social Media News Portal m.friendster.com Yahoo.com Google.com Pepperonity GetJar.com Mig33.com Mocospace ITSMY Mobile9 m.kaskus.us
  5. Indonesia’s Bloggers
    • By January 2009
      • Blogspot – 587.000 users
      • Wordpress – 143.000 users
      • Dagdigdug – 10.000 users
      • Blogdetik – 23.000 users
      • Multiply ???
      • Self-hosted blogs ???
    • Indonesian language is the 3 rd most used language after English and Spanish in Wordpress.com – Matt Mullenweg, Wordcamp Indonesia.
  6. Blogger Communities
    • Most every big cities has their own blogger communities
      • CahAndong
      • BHI
      • BBV
      • Batagor
      • Blogfam
      • Bloggor
      • TPC
      • AngingMammiri
      • Loenpia
      • Bengawan
      • Wongkito
  7. Blogger Communities
    • What blogger communities do:
      • Gathering (we call it: kopdar ).
      • Spread the blogging spirit.
      • Social activities.
      • Turn blogs into books.
      • Interact in other internet medium (mailing list, Plurk, Twitter, and Facebook).
  8. Pesta Blogger
    • The 1 st Pesta Blogger was held at Oct 27 th 2007, opened by Ministry of Communication and Information.
    • Theme: New Voice of Indonesia
    • That day was also declared as National Blogger Day.
    • There are 500+ bloggers coming from every parts of Indonesia.
  9.  
  10. Pesta Blogger
    • The 2 nd Pesta Blogger was held on November 2008, with 1.000+ participants.
    • Theme: Blogging for Society .
    • 5 foreigner bloggers were invited and shared their views.
  11.  
  12. Pesta Blogger
    • The 3 rd Pesta Blogger was held at Oct 24 th 2009, with 1.200+ online activists.
    • Theme: One Spirit One Nation .
    • Pre events were conducted in several regions, coordinated with local blogger communities.
  13.  
  14. Web 2.0 Sites Based on Blog
    • Politikana.com
    • Curipandang.com
    • Ngerumpi.com
    • Wikimu.com
    • Kompasiana.com
    • etc
  15. Online Social Movement
    • IndonesiaUnite.com (twitter, facebook, blogs)
    facebook.com/indonesiaunite with 400,000 fans twitter top trending topic for 3 days in a row
  16. Online Social Movement
    • CoinAChance.com (facebook, blogs)
    • 1.000 Books Movement (1000buku.dagdigdug.com) (blogs)
    • Twestival Jakarta (twitter)
    • Free Prita Mulyasari (facebook, blogs)
    • Support KPK - Corruption Watch Commission (facebook)
  17. Blogging Goes Profit
    • Using Multiply to sell produts.
    • Local brands start to ask for bloggers’ advertorial.
    • Several prominent bloggers are invited to brand’s events.
    • Local brands look forward in cooperating with bloggers and local online communities.
  18. Current Trend
  19. Current Trend
    • Long time blogger now write less posts.
    • Lots of new bloggers came from high school and college students.
    • They’re more intense in using Twitter and Facebook for conversation than using blogs.
    • Serious bloggers still use Facebook Page and Twitter to enhance their personal branding.
  20. Current Trend
    • Blogs are also used by teachers for education materials.
    • Not many corporate use blog for communications.
    • Local brands and politicians start to involve in Twitter conversation.
  21. Thank You
    • Blogging since July 2005, now with more than 555 posts, talking about creativity and social media in Indonesia.
    www.media-ide.com eyesight.media-ide.com facebook.com/mediaide twitter.com/mediaide pitra.dagdigdug.com facebook.com/pitra twitter.com/anakcerdas www.strategocorp.com
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