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Facebook biz page vs. profile page
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Facebook biz page vs. profile page

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  • What are your conversion rates?
  • Aka personal
  • Update your outdate photos, logo –make them edgier! Update your mentality-remember it’s not about YOU anymore it is about the consumer
  • Stop talking about yourselfFacebook marketplaceCOE 12
  • Add QR code as profile, post good content, etc
  • Other ways to market yourself?
  • Other ways to market yourself?
  • Other ways to market yourself?
  • Other ways to market yourself?
  • Update your outdate photos, logo –make them edgier! Update your mentality-remember it’s not about YOU anymore it is about the consumer
  • Update your outdate photos, logo –make them edgier! Update your mentality-remember it’s not about YOU anymore it is about the consumer
  • Update your outdate photos, logo –make them edgier! Update your mentality-remember it’s not about YOU anymore it is about the consumer
  • Update your outdate photos, logo –make them edgier! Update your mentality-remember it’s not about YOU anymore it is about the consumer
  • Update your outdate photos, logo –make them edgier! Update your mentality-remember it’s not about YOU anymore it is about the consumer
  • Farming on FB with groups, DM on Twitter, using Socialoomph.com-90% of consumers trust peer reviews
  • Farming on FB with groups, DM on Twitter, using Socialoomph.com-90% of consumers trust peer reviews
  • Add QR code as profile, post good content, etc
  • Ask friends to like your pagePlace to talk business
  • Ask friends to like your pagePlace to talk business
  • DM fails,online property desk
  • Mashable, lifehackr, etc
  • DM fails,online property desk
  • DM fails,online property desk
  • Property desk

Facebook biz page vs. profile page Facebook biz page vs. profile page Presentation Transcript

  • FacebookBiz Page? Profile?
    @amyoutloud
  • Amy Smythe Harris
    Broker Associates, GRI, CRS, E-Pro, GREEN,SFR, TRLP
    HAR & TAR Instructor/Train the Trainer-6 years
    HAR Director 2009 & 2011
    Vice Chair-NAR Tech Committee
    TAR Professional Development & Professional Standards 2009 & Technology for 2010
    TAR Technology Chair for 2011
    NAR Communications Committee for 2010 & 2011
    NAR YPN 2010
    WCR Montgomery Co. Tech. Chair
  • What’s the Difference?
  • Facebook Profile
  • Facebook Profile(personal)
    Great place to engage with SOI
    Farm with FB
    Create lists in FB
    What is your niche/passion?
    Content is King
  • Facebook Profile(personal)
    Not indexed by Google
    Think like your friends
    Create your username on FB
    20/1 rule
  • Facebook Profile (personal)
    Add Applications – like Birthday Calendar
    Video Bday greetings
    Post good content
    Use lists
    Add your member video
    Make Group for Farming
    Other Amy Tips
  • FB Biz Page
    Why- Terms of Service
    Profile Pic
    Get a custom FB page
    Areweconnected.com
    Pixelcoaching.com
  • FB Biz Page
    FB name?
    Research your Brand Name- Make your domain match your twitter handle & facebook fan page
  • FB Biz Page
    Consumer searching
    Google juice
    Google alerts
    Videos/Photos
    Community
  • Re-Branding Yourself
    Photos/Logos
    Use a company to develop your look
    creativethunderdesigns.com
    Research your Brand Name – namechk.com
  • Photos
    Get NEW Photos
  • Good Profile Photos
    Casual is OK!
  • Good Biz Profile Photos
  • Migrating Profile to Biz
    https://www.facebook.com/pages/create.php?migrate
  • How-to Biz Page
    http://biz.leoraw.com/2011/06/ease-of-a-facebook-business-page/
  • Start the Social Media Campaign
    Facebook
    Facebook Biz Pages
    FB Ads
    Twitter
    Blog
    QR codes
  • Set up Google Alerts
    Go to google.com/alerts
    Sign in with a designated gmail account
    Set up google alerts for keywords
    Your name
    Twitter handle
    Listing addresses
    Homes in Harlingen
  • Facebook Profile Pages (personal)
    Get your vanity name(username)
    Put your vanity name on everything-email signature, business cards, etc.
    Start asking people to join you on FB
    Download app on your phone for Time Management
    Privacy Settings
  • Facebook Biz Pages(fan/pages)
    Think about Biz page name
    Add Tabs- Tabfusion (youtube)
    Post good biz content
    Add video from community
    Must have 25 fans to create vanity name
    Business use- watch Terms of Service
    Add Applications
  • Facebook Biz Pages(fan/pages)
  • Time Management
  • RSS Feeds
    Look for orange icon on toolbar
    Subscribe to feeds
    Let content come to you
  • Content Sites
    Mashable.com
    Google Reader to read your RSS feeds
    Realtor.org
    Texasrealestate.com
    HGTV.com
    Local Newspapers onlne
    Digg.com or Kurtesy
    Drudge
    Houselogic.com
  • Content Sites
    Animoto.com
    WSJ
    Blog from your passion
  • Amy’s SM Go-To Sites
    Hootsuite.com
    Socialoomph.com
    Socialmadesimple.com
    Roost.com
  • Q&A Time
    facebook.com/amysmytheharris
    @amyoutloud
    Slideshare.net/amysharris