Advanced social media harlingen full slide

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Advanced social media harlingen full slide

  1. 1. Advanced SocialMedia @amyoutloud
  2. 2. Amy Smythe Harris • Broker Associates, GRI, CRS, E-Pro, GREEN,SFR, TRLP • HAR & TAR Instructor/Train the Trainer-6 years • HAR Director 2009 & 2011 • NextGen Advisory Group • TAR Professional Development & Professional Standards 2009 & Technology for 2010 • TAR Technology Chair for 2011 • NAR Communications Committee for 2010 & 2011 • NAR YPN 2010 • WCR Montgomery Co. Tech. Chair
  3. 3. Marketing Plan
  4. 4. It’s Time to Update• Get a graphic designer• Use namechk.com• Shift into Social Media mentality• What is your niche/passion?
  5. 5. Re-Branding Yourself• Get new headshots done that are casual• Use a company to develop your look – dina@creativethunder.comor elance.com• Get your own email• Buy a domain for your blog –if keeping blog separate from static site• Research your Brand Name- Make your domain match your twitter handle & facebook fan page
  6. 6. PhotosGet NEW Photos
  7. 7. PhotosCasual is OK!
  8. 8. Start the Social Media Campaign• Facebook• Facebook Biz Pages• FB Ads• Twitter• Blog• QR codes
  9. 9. Start the Social Media Campaign• Youtube Channel- Bio Video of you• Yelp• Foursquare• Linkedin• Plus many more!!!
  10. 10. Set up Google Alerts• Go to google.com/alerts• Sign in with a designated gmail account• Set up google alerts for keywords – Your name – Twitter handle – Listing addresses – Homes in Harlingen
  11. 11. Facebook Profile (personal)• Add Applications – like Birthday Calendar• Video Bday greetings• Post good content• Use lists• Add your member video• Make Group for Farming• Other Amy Tips
  12. 12. Facebook Profile Pages (personal)• Get your vanity name(username)• Put your vanity name on everything-email signature, business cards, etc.• Start asking people to join you on FB• Download app on your phone for Time Management• Privacy Settings
  13. 13. Facebook Biz Pages (fan/pages)• Think about Biz page name• Add Tabs- Tabfusion (youtube)• Video Bday greetings• Post good biz content• Add video from community• Must have 25 fans to create vanity name• Business use- watch Terms of Service• Add Applications
  14. 14. Facebook Marketplace• Facebook.com/marketplace• Add listings here-under Real estate• Also, offer to put some of your clients odd & ends here to help them sell it
  15. 15. Why Wordpress.com?• Free• Buy domain then re-direct• Host on hostgator.com• Add askimet• Add AllinoneSEO plug in• Add those google alerts key words• Time Manage• Great SEO
  16. 16. Wordpress Sites• www.phoenixrealestateguy.com/• http://clarkcountyrealestateguide.com/• http://www.augustagaliving.com/
  17. 17. Wordpress resources• Mashable.com• Techsavvyagent.com• Real-techguy.com• Wordpress for Dummies book• Wordpress blogs• Thesis for themes
  18. 18. Twitter What?• Pick your handle wisely• Create lists• Create multiple accounts• Use Tweetdeck, Echofon, Tweetie,Hootsuite• Download app for your smartphone• Save searches• Create a background that matches your brand
  19. 19. Twitter Resources• Tweetspinner• Twittercounter• Usequitter• Tweetvideo• Tweetphoto, Twitpics• Learn to make tinyurl,bit.ly,ow.ly• Link twitter acct- Pro’s/Con’s
  20. 20. Linked In• Get profile done• Join Discussion Groups• Start Discussion Groups
  21. 21. QR Codes• Listings• Mobile sites• Scan to contact
  22. 22. QR Codes• Mobilecardcast.com• Toor.me• Clickbrix.com
  23. 23. Youtube Channel• Get your Youtube Channel• Market on Signs/Blog/Signature• Add your listing videos• Add your Profile video• Mark favorite videos into your Youtube Channel
  24. 24. Videos to Market YOU• Video for blogging-vimeo.com• Video email using eyejot.com• Skype or Facetime• Video biz card• Ustream/Qik
  25. 25. Time Management
  26. 26. RSS Feeds• Look for orange icon on toolbar• Subscribe to feeds• Let content come to you
  27. 27. Content Sites• Mashable.com• Google Reader to read your RSS feeds• Realtor.org• Texasrealestate.com• HGTV.com• Local Newspapers onlne• Digg.com or Kurtesy• Drudge• Houselogic.com
  28. 28. Content Sites• Animoto.com• WSJ• Blog from your passion
  29. 29. Amy’s SM Go-To Sites• Hootsuite.com• Socialoomph.com• Socialmadesimple.com• Roost.com
  30. 30. Amy’s SM Road Map Mycoachamy.com
  31. 31. Q&A Timefacebook.com/amysmytheharris@amyoutloudSlideshare.net/amysharris

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