Entrepreneurship presentationforlibraryforsept17
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Entrepreneurship presentationforlibraryforsept17






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    Entrepreneurship presentationforlibraryforsept17 Entrepreneurship presentationforlibraryforsept17 Presentation Transcript

    • Boot Camp 4Entrepreneurs Session 4:Sept 17, 2012 4:00-6:00 Amy Sauers, Ph.D.Catch the Social Media Marketing Wave For Your Biz!
    • Agenda to Get Social Intros & Updates How To Mock Up Your Campaign Pitch It!2
    • How To: Not Why Get Social? much $? Grow Customers! Got a little time?3
    • How To Do Social Media Marketing Invite Engage Thank Geek Out: Provide Know the Customer Easy Tips Refer-a-Friend Pain Point Share a Funny Picture Loyalty Rewards Ask Questions… And Strategic Solution Answer Nurture Your Garden Hold a Contest/Give on a Schedule Coupons Invite! Events Call to Action!4
    • How To … Invite Know the Customer Pain Point Strategic Solution Invite!5
    • How To: Pain Point Target •Care Customer •Listen Pain •Reflect emotion6
    • How To: Strategy •Right the wrong Strategic •What tribe are Solution you leading?7
    • How To: Invite! •Email Invite •Letters •Flyers8
    • How To Do Social Media Marketing Engage Geek Out: Provide Easy Tips Share a Funny Picture Ask Questions… And Answer Hold a Contest/Give Coupons Events9
    • Engage: Tools Facebook Instagram Tribal Campfires Pinterest Twitter Constant Contact10
    • Engage: Geek Out Follow Others Share a in the Funny Interest Area Picture/Video Provide Be Friendly Give Coupons & Easy Tips Free Gifts Ask Questions… And Answer11
    • Engage: Events Have a Hold a Contest Event Planning Community Connection Tweet: Post your Relate to favorite late-nite Link When movement photo! If you’re photo is chosen for our Link Where Local video… You’ll receive coupons for a free Help those tribe Link How latte every day all cares about year! Link Who – Pics!12
    • How To Do Social Media Marketing Thank Refer-a-Friend Loyalty Rewards Nurture Your Garden on a Schedule Call to Action!13
    • Thank: Refer-a-Friend14
    • Thank: Loyalty Rewards15
    • Thank: Nurture your GardenContact Contact Info: Phone # Address Customer USP Date Start Means ofName Email Need – End CommunicationPhilPatBobLucy Keep track.16
    • Thank: Call to Action Ask for sign up or buy now.17
    • Pitch it! Intros & Updates How To Mock Up Your Campaign Pitch It!18