About the magazine... NME music magazine started being printed in March 1952 and ever since then it has been printed weekly. It started out as a newspaper and then gradually turned into magazine print. It was the first British paper which included the charts. NME now has an online internet website which began in 1996 and it now has over 5 millions users per month. NME also hold there own music awards, the winners are nominated by the readers of the magazine.
Who owns NME... The company that owns the magazine NME is owned by IPC media. IPC media produce over 60 media brands. 26 million adults in the UK read the magazines which are produced by IPC media and over 20 million users use there website each month. IPC media produce NME magazine along with many others which are well known such as country life, horse and hound, look, now and chat. IPC media have 3 main audiences for the media that they produce and these are mass marketing women, up market women and men.
The company IPC media are well known for theprint media that they produce. This is because theyprint various different magazines which aretargeted at all different audiences. IPC mediaproduce over 60 brands. These brands include thebig well known names such are MarieClaire, nuts, now, look, TV times, ideal home andpick me up.
The company…I would describe the company IPC media as being amainstream company, this is because they produce anumber of magazines which are well known to thepublic. Also they produce weekly magazines whichmeans that they must be selling there magazines ona large scale. The total circulation of the magazinebetween January 2010 and June 2010 was 33,875.
British?I would consider the magazine to be British becauseit is a popular British publication. Also the writers ofthe magazine are British and these are Tony Parsonsand Julie Burchill. The magazine editor is KrissiMurison who is also British. This means that themagazine will have a very British feel to it. Themagazine includes the British weekly charts.
Other relevant info…NME have an online website which gives all of theinformation which is in the magazine and moreinformation about upcoming bands, the website linkis http://www.nme.com/. The NME awards show isalso a popular award ceremony which is held everyyear. As well as this NME sponsor a music tour everyyear.
Audience…The target audience for NME magazine would beboth male and female. This is because it is a moregender equal magazine and it is not biased towards acertain gender. NME also have a wider range ofmusic genres included in it rather than a specificgenre. NME is also a very popular magazine, it ispopular with young people because of the up to datemusic that it includes. NME try to target thereaudience in both male and females and they targetyounger people rather than older people.