- Nor1 provides a solution that allows hotels to generate additional revenue through room upgrades offered to guests around the time of check-in. This provides a safety net for hotels in overbooking situations. - Guests are offered the opportunity to request and pay for a room upgrade that is not confirmed until just before arrival. Hotels can award upgrades daily based on availability. - The system engages guests throughout the booking and check-in process, educating them on the upgrade process and allowing them to modify or cancel requests up until 24 hours before arrival. This creates additional revenue streams for hotels while driving demand.

1. Presents

2. Offer Your Guests a Better Stay While Boosting Your Bottom Line
• Nor1 provides a solution that gives you a safety net for your perishable
premium room and suite inventory
• Create revenue in overbooking situations
• Monetize and leverage room features
• Drive demand to where it is most needed
guests are offered the opportunity to request a room upgrade for a perishable
price
at time of booking that is not awarded/confirmed until just before arrival.

3. How works

4. Online Booking – Hotel Confirmation Screen
eStandby®
room offer is placed
on the confirmation page

5. Pre-Arrival Email

6. Offer Page
Explanation of the
eStandby®
process
Guest selects their
desired upgrades

7. Add+itional Revenue
Merchandize room
features outside of
your PMS/CRS with
eStandby Add-ons.
Merchandising of
ancillary products
and services is an
increasingly
common strategy
to create property
differentiation.

8. Engage Guests All the Way to Check-In
Guest further
educated on
eStandby®
Guest can access
link to modify or
cancel
eStandby®
request(s) up to
24 hours prior to
arrival date

9. Daily Property Awarding Responsibilities:
http://portal.nor1upgrades.com

10. 1. Date
Selection
3. Awarding
2. Requests per
Upgradeable Room Type
Awarding an Upgrade

11. Denying an Upgrade

12. System Access
• Click “Can’t access your account”
• email support@nor1.com
Daily email Reminders are good,
but daily checking is better.
www.nor1upgrades.com/admin
Online training is available for new hires,
or simply as a refresher.
http://www.nor1.com/training/
Tools for your Success

13. Next Steps & How much does it cost?
• IHG Corporate Pricing With Nor1IHG Corporate Pricing With Nor1
• Participation Agreement
• 100% of the first $1,200 in incremental awarded upgrades
• Thereon after property is billed monthly @ 20% of upgrade fees
• How Do I Get My Hotel Signed Up? http://www.nor1.com/ihg
• Or…contact VP of Business Development: amy.devlaliwalla@nor1.com
Implementation Process
• Basic Data Form
• Daily Ops & Award Manager Training Presentation
• Hotel Reviews & Approves Content
• Go Live

14. Company Confidential.
Do Not Copy or Distribute
© 2014 Nor1 Inc. All Rights Reserved
“Nor1”, “Powered by Nor1”, “Nor1 Upgrade Your Life”, “eStandby”, “eStandby Upgrade”,
“Nor1 Upgrade”, “PRiME”, “Front Desk Integration”, and “eReach” are representative of
some of the logos and trademarks registered by Nor1, Inc.
Copyright © 2004-2014 Nor1, Inc.
All Rights Reserved
The Nor1 system and/or its use is covered by
Patent 7,249,062 B2 and other patents pending.
Thank You