Morgan Stanley Economy & Internet Trends Mar 2009
by Alexander Muse
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ShopSavvy is highlighted by Morgan Stanley on slide 74. Snipit:...
ShopSavvy is highlighted by Morgan Stanley on slide 74. Snipit:
Consumers Expect –
Price Transparency…in <30 Seconds
Step 1:Tap Search•Shop Savvy –Allows mobile (G1…) users to scan product barcodes and automatically retrieve best pricing information from web + local stores•For web results, user can go to site or email link to friends…for local results, user can see store locations / get directions / call stores•Additional functions include price alerts (notifies user when price is cheaper / hit user’s preset price target) / wish lists / search history•Won Google’s Android Developer Challenge; featured in T-Mobile G1 ads
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