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Southeast Asia’s
Leading Ad Network
Publisher Presentation
June 2010
Who we are

          Make it easy for you to monetize
          your unsold inventory


          Connect you to quality advertisers in
          ways that do not conflict with your
          existing sales efforts
 BRANDS
Our reach
Admax Network statistics as of March 2010:
                               Business                      Gaming                        Community & Networking
     Monthly Page Views
                                               121.9 Mil                      171.6 Mil                 543.1 Mil
      Monthly Unique Users
                                                16.3 Mil                       16.9 Mil                  28.1 Mil

Lifestyle & Interests          Entertainment                Blog                           Sports

                 227.4 Mil                     344.5 Mil                       9.7 Mil                  149.1 Mil

                  19.3 Mil                      25.3 Mil                       1.1 Mil                   15.2 Mil

 Youth                         News & Information           Travel                         Autos

                  362.7 Mil                    172.9 Mil                      22.9 Mil                   64.8 Mil
                   33.1 Mil                     13.4 Mil                       2.1 Mil                   10.1 Mil

 Technology                    Men                           Run of Network

                   155.6 Mil                   400.4 Mil                         1.7 Bil

                    12.6 Mil                     24.0 Mil                       76.1 Mil
Some of our publisher partners
Admax is trusted by more than 3,200 local and international publishers to monetize
their inventory and maximize their revenue
Some of our advertisers
With over 2,120 campaigns delivered to date, Admax is trusted by more than 100 of the
world’s largest companies.
How we work
Aggregate ad inventory across hundreds of quality websites, and
group these into content and demographic based channels for
local and regional advertisers and agencies

Publishers with             Categorized by
diverse content             Demographic                  Sold to
                            (e.g. Men,                   Regional
                            Women, Teens)                Clients


                            Categorize by                Sold to
          Auto              Content Type                 Local
                            (i.e. News,                  Clients
                            Sports, Tech)
         Sports
Why join
Maximize your revenue opportunities

       Pricing
        • USD $2-5 CPM
        • CPC/A options provided to increase inventory fill rate

       Dedicated Local and Regional sales teams who are
       experts in selling digital media

       Access to leading brand advertisers and agencies, and
       larger budget campaigns
Why join
Maintain full control over your inventory

        Full visibility and control of inventory and revenue through
        online Publisher Dashboard

        Continue to monetize this inventory via your own sales
        force or through other networks (e.g., Google AdSense) --
        and keep 100% of this revenue

        Detailed insertion orders provided in advance of campaigns

        Reject any campaign for any reason (e.g., price, pricing
        model, advertiser, creative)
Why join
No risk

          No contractual “lock-in”
          • Have the option to leave the network at anytime

          No sales conflict
          • Advertisers cannot buy or view results by individual
            sites or ad spots
          • Purely additive revenue from your unused ad inventory

          Guaranteed payment
          • 90 days after issuance of each month’s PO (15th),
            regardless of when advertiser pays
Why join
Simple and Easy

             Just complete a standard Membership Form
             to join us today

             Admax handles entire process:
                   Pricing and sales
                   Ad serving and campaign execution
                   Client reporting billing and collections
                   Reporting and payments to publishers
4 Easy Steps to Join
       1. Sign up and assign ad positions to Admax

       2. Install the ad serving tags – and Admax
       begins monetizing your inventory!

       3. Monitor results and control your inventory

       4. Track your revenue and get paid monthly
Start monetizing now … try us out!

     Maximize your revenue opportunities

     Maintain full control of your inventory

     No risk

     Simple and easy
What are the requirements
• Preference for sites that carry a greater proportion of
  original content versus links and advertising
• Relevant, updated, quality content on both site in general and particularly
  on specific page where there is ad position
• Ad positions must be on high-impact location --- above-the-scroll,
  preferably
• Ad positions must be one of the following IAB standard banner sizes:
  728x90, 300x250, 120x600, 160x600, and/or 468x60
• Website must have its own domain
• The site cannot contain illegal or inappropriate content (e.g., adult,
  gambling, tobacco, alcohol), nor information that may constitute
  infringement or otherwise violate the privacy other rights of a third party
Please contact us for more information!
Singapore – Headquarters      Philippines                     Thailand
3 Phillip Street              18/F Tower 2, The Enterprise    1-7 Zuellig House
Commerce Point Unit 12-04     Center, 6766 Ayala Avenue       7th Floor Silom Road
Singapore 048693              corner Paseo de Roxas           Silom, Bangrak, Bangkok
Tel:+65 6532 2507             Makati City 1200, Philippines   Thailand 10500
Fax: +65 6826 4020            Tel: +63 2 856 5616             Tel: +66 2636 0720
sginfo@admaxnetwork.com       Fax: +63 2 856 1461             Fax: +66 2234 6355
                              phinfo@admaxnetwork.com         thinfo@admaxnetwork.com

Indonesia                     Malaysia                        Vietnam
Mezzannine Floor Zone B2 of   Penthouse (Level 27)            4th Floor, ATIC Building
Menara DEA                    Centrepoint South               4 Nguyen Thi Minh Khai Street
Jl. Mega Kuningan             Mid Valley City                 Da Kao Ward District 1
Barat Kav.E.4.3 No. 1         Lingkaran Syed Putra            Ho Chi Minh City, Vietnam
Jakarta Selatan 12950         59200 Kuala Lumpur, Malaysia    Tel: +84 8 5404 7110
Tel: +62 21 576 2672          Tel: +60 3 2096 9613            Fax: +84 8 5404 7112
Fax: +62 21 576 2673          Fax: +60 3 2096 9741            vninfo@admaxnetwork.com
idinfo@admaxnetwork.com       myinfo@admaxnetwork.com

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Admax network publisher presentation - june 2010

  • 1. Southeast Asia’s Leading Ad Network Publisher Presentation June 2010
  • 2. Who we are Make it easy for you to monetize your unsold inventory Connect you to quality advertisers in ways that do not conflict with your existing sales efforts BRANDS
  • 3. Our reach Admax Network statistics as of March 2010: Business Gaming Community & Networking Monthly Page Views 121.9 Mil 171.6 Mil 543.1 Mil Monthly Unique Users 16.3 Mil 16.9 Mil 28.1 Mil Lifestyle & Interests Entertainment Blog Sports 227.4 Mil 344.5 Mil 9.7 Mil 149.1 Mil 19.3 Mil 25.3 Mil 1.1 Mil 15.2 Mil Youth News & Information Travel Autos 362.7 Mil 172.9 Mil 22.9 Mil 64.8 Mil 33.1 Mil 13.4 Mil 2.1 Mil 10.1 Mil Technology Men Run of Network 155.6 Mil 400.4 Mil 1.7 Bil 12.6 Mil 24.0 Mil 76.1 Mil
  • 4. Some of our publisher partners Admax is trusted by more than 3,200 local and international publishers to monetize their inventory and maximize their revenue
  • 5. Some of our advertisers With over 2,120 campaigns delivered to date, Admax is trusted by more than 100 of the world’s largest companies.
  • 6. How we work Aggregate ad inventory across hundreds of quality websites, and group these into content and demographic based channels for local and regional advertisers and agencies Publishers with Categorized by diverse content Demographic Sold to (e.g. Men, Regional Women, Teens) Clients Categorize by Sold to Auto Content Type Local (i.e. News, Clients Sports, Tech) Sports
  • 7. Why join Maximize your revenue opportunities Pricing • USD $2-5 CPM • CPC/A options provided to increase inventory fill rate Dedicated Local and Regional sales teams who are experts in selling digital media Access to leading brand advertisers and agencies, and larger budget campaigns
  • 8. Why join Maintain full control over your inventory Full visibility and control of inventory and revenue through online Publisher Dashboard Continue to monetize this inventory via your own sales force or through other networks (e.g., Google AdSense) -- and keep 100% of this revenue Detailed insertion orders provided in advance of campaigns Reject any campaign for any reason (e.g., price, pricing model, advertiser, creative)
  • 9. Why join No risk No contractual “lock-in” • Have the option to leave the network at anytime No sales conflict • Advertisers cannot buy or view results by individual sites or ad spots • Purely additive revenue from your unused ad inventory Guaranteed payment • 90 days after issuance of each month’s PO (15th), regardless of when advertiser pays
  • 10. Why join Simple and Easy Just complete a standard Membership Form to join us today Admax handles entire process:  Pricing and sales  Ad serving and campaign execution  Client reporting billing and collections  Reporting and payments to publishers
  • 11. 4 Easy Steps to Join 1. Sign up and assign ad positions to Admax 2. Install the ad serving tags – and Admax begins monetizing your inventory! 3. Monitor results and control your inventory 4. Track your revenue and get paid monthly
  • 12. Start monetizing now … try us out! Maximize your revenue opportunities Maintain full control of your inventory No risk Simple and easy
  • 13. What are the requirements • Preference for sites that carry a greater proportion of original content versus links and advertising • Relevant, updated, quality content on both site in general and particularly on specific page where there is ad position • Ad positions must be on high-impact location --- above-the-scroll, preferably • Ad positions must be one of the following IAB standard banner sizes: 728x90, 300x250, 120x600, 160x600, and/or 468x60 • Website must have its own domain • The site cannot contain illegal or inappropriate content (e.g., adult, gambling, tobacco, alcohol), nor information that may constitute infringement or otherwise violate the privacy other rights of a third party
  • 14. Please contact us for more information! Singapore – Headquarters Philippines Thailand 3 Phillip Street 18/F Tower 2, The Enterprise 1-7 Zuellig House Commerce Point Unit 12-04 Center, 6766 Ayala Avenue 7th Floor Silom Road Singapore 048693 corner Paseo de Roxas Silom, Bangrak, Bangkok Tel:+65 6532 2507 Makati City 1200, Philippines Thailand 10500 Fax: +65 6826 4020 Tel: +63 2 856 5616 Tel: +66 2636 0720 sginfo@admaxnetwork.com Fax: +63 2 856 1461 Fax: +66 2234 6355 phinfo@admaxnetwork.com thinfo@admaxnetwork.com Indonesia Malaysia Vietnam Mezzannine Floor Zone B2 of Penthouse (Level 27) 4th Floor, ATIC Building Menara DEA Centrepoint South 4 Nguyen Thi Minh Khai Street Jl. Mega Kuningan Mid Valley City Da Kao Ward District 1 Barat Kav.E.4.3 No. 1 Lingkaran Syed Putra Ho Chi Minh City, Vietnam Jakarta Selatan 12950 59200 Kuala Lumpur, Malaysia Tel: +84 8 5404 7110 Tel: +62 21 576 2672 Tel: +60 3 2096 9613 Fax: +84 8 5404 7112 Fax: +62 21 576 2673 Fax: +60 3 2096 9741 vninfo@admaxnetwork.com idinfo@admaxnetwork.com myinfo@admaxnetwork.com