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Description of the EDDEFY Product and Service Offerings

Description of the EDDEFY Product and Service Offerings

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  • Content providers E corner. Stanford. Edu Novo ed
  • http://marketing.bersin.com/rs/bersin/images/whatworks-corporate-learning-factbook-us.pdf http://blogs.edweek.org/edweek/marketplacek12/2013/02/size_of_global_e-learning_market_44_trillion_analysis_says.html
  • http://marketing.bersin.com/rs/bersin/images/whatworks-corporate-learning-factbook-us.pdf
  • SkillSoft’s custom course builder for corporate training http://www.skillsoft.com/assets/brochures/SkillStudio_Datasheet.pdf
  • SkillSoft’s custom course builder for corporate training http://www.skillsoft.com/assets/brochures/SkillStudio_Datasheet.pdf http://marketing.bersin.com/rs/bersin/images/whatworks-corporate-learning-factbook-us.pdf
  • SkillSoft’s custom course builder for corporate training http://www.skillsoft.com/assets/brochures/SkillStudio_Datasheet.pdf http://marketing.bersin.com/rs/bersin/images/whatworks-corporate-learning-factbook-us.pdf
  • http://marketingland.com/record-breaking-quarte-digital-ad-revenues-cross-10-billion-mark-first-time-40138
  • http://www.bls.gov/news.release/empsit.t11.htm
  • http://wikibon.org/wiki/v/2012_Big_Data_Revenue_by_Vendor
  • Add photos of our team members – from website is fine

Eddefy Eddefy Presentation Transcript

  • Knowledge Sharing For Everyone
  • "We are drowning in information but starved for knowledge" - E.O. Wilson
  • We make it SIMPLE to find your path PersonalLearningOnlineMedia
  • Organize ANY Learning Resource MOOCs Podcasts Games Assessments Documents Music Videos Experiences Places Experts Schools Personal Goals
  • ? Learn Anywhere
  • Search Recommend Connect
  • EDDEFY Connects Content Silos Organize Visualize Recommend & Discover
  • yesN/AN/AN/AN/AyesnoyesyesyesYouTube N/AnoyesN/AN/AN/AyesyesyesyesKnewton yesnoyesN/AyesnonoyesyesyesA new spring yesnononoyesnonoyesyesyesTED Ed yesnonononononoyesyesyesUdemy yesnoyesnonoyesnoyessomeyes Khan Academy yesyesnononononoyesyesnoUdacity yesN/AsomenonononosomesomeyesVHC N/AN/AyesN/AN/AnononosomeyesQuantum yesyessomenononoyesnoyesyesCarnegie L. nononononosomenononoyesGooru yesnonononosomenononoyesHippocampus yesnononononononoyesnoCoursera InformalAdvancedYouthName Links to Social Network Physical Location WorkshopMentorship Share Courses Curate Courses Recommend Resources Learning Style Education Type Market Opportunity Lack of Roadmaps Poor Interfaces Little or No Cross-Communication Between Sites Awesome resources are Lost in the Noise Eddefy Distinguisher
  • Revenue Stage 1: Partnerships 50% non instructor-led (digital content) e-learning industry is over $91B globally & growing exponentially 1.4B students & 62.5M educators $62B in US for Business Training
  • Testing Partners
  • Why Partner With Eddefy? 1. Significant ↓ in L&D costs 2. ↑ Skilled applicants 3. Customer satisfaction
  • Top Tier Corporate Training? • Poor Interfaces • Lists of Content • Little Mobile • High Cost
  • Why Corporate Partnership? Employee Training ↑ 12% in 2012 + Growing Highly Profitable SkillSoft $112M 2012 Cornerstone  $154M 2012 Big Expenditures 21% of businesses do Learning & Development $60B in US & $207B Globally $400M/yr by Accenture alone
  • First Targets Deloitte Learning Academy = Edtech Companies = University Partners = $$$ Customers Paths
  • Universal Market IBIS 2013 Global e-Learning Investment Review Billions of Learning Resources, Schools, Training Programs $500 Billion Annually in the US
  • Revenue Stage 2: Advertising 1.Smartphone sales overtook PC sales in 2012 2. Mobile ads $2 billion market in 2012 Mobile Ad revenue nearly doubling yearly 3. US $37B in 2012 for Digital Ads
  • Eddefy Value For Advertisers 1. Develop Reputation for Long Term Brands 2. Huge Opportunities in US: 21 million college students 4 million teachers 11 million job seekers 3. Ad Signs + Ratings = Quality Feedback 4. Target to user demographics, profile, media and learning preferences
  • Stage 3: Ginormous Data Research Institutions Data Mining Companies Advertisers Site Owners Learning Behaviors Map Connecting & High Value Resources Site Ratings and Recommendations Learning Demographics and Activities $11B US Market Doubling Annually Who Wha t Why
  • Development Timeline Fall 2013 - MVP and Partnerships September : acquire talent (2-3); finish sitemap mockups October : iteration on code, API; partner legal+specs November : begin to refine UX UI; embed design for partners Winter 2013 - Refine UX UI Design, More Partners December : refine iconography, white-label integration January : begin mobile app creation, research partners February : school UX testing (limited release) Spring 2014 – Additional functionality March : add functionality, cross-platform debug April : prep for mobile and web for public release May : public release feedback refinement and expansion Summer 2014 – Continue expansion and dev through partnerships
  • Research and Development Team Teal : Sciences, Production and UX Design Evonne : Strategy, Social and Community Design Joyce : Design, Virtual Worlds and Tech Planning Shabnam : Research, Predictive Models, Data Linda : Policy, Legal and Agreements
  • Seed Series A Affiliate Network Big Data $500,000 3 - 6 months 1. MVP 2. Partnerships Goals
  • Seed Series A Affiliates Big Data $1,500,000 6 - 10 months of runway 1. Revenue 2. Integrate Affiliates 3. β- Release Goals
  • Seed Series A Affiliates Big data $4,000,000 1 Year of Global Operations 1. Scale 2. R & D + Data 3. Profit Threshold Goals
  • Encouraging Path Creation • Easy Path Modification & Crowdsourced Additions • Reputation Building for Experts • Challenges, Contests, School Events 2 out of 3 Peopleare interested inLearning Paths
  • GetSocial@eddefy.com