I've got a great idea for a tech startup. Now what?

I’VE GOT THIS GREAT IDEA FOR A TECH STARTUP. NOW WHAT? by Amit Klein @amitklein startupgiraffe.comWednesday, December 28, 2011

YOU? Me...Wednesday, December 28, 2011

WHAT DO THESE PEOPLE HAVE IN COMMON?Wednesday, December 28, 2011

NON-ENGINEERS WHO STARTED GREAT TECH COMPANIES Zynga LinkedIn Birchbox Alibaba Groupon AirBNBWednesday, December 28, 2011

IF ONLY I COULD FIND A TECH CO-FOUNDER...Wednesday, December 28, 2011

INVESTMENT (TIME AND MONEY) IS EARNED ...NOT GIVENWednesday, December 28, 2011

How do you attract tech talent and investment? VALIDATE YOUR IDEAS & DEMONSTRATE TRACTIONWednesday, December 28, 2011

YOUR BIGGEST CHALLENGE WILL NOT BE TECHNICAL. IT WILL BE DEFINING A PRODUCT THAT PEOPLE WANT TO USE.Wednesday, December 28, 2011

AGENDA ๏ Ideas ๏ Minimal Viable Products (MVPs) ๏ Launching ๏ Q&A ๏ Group ActivityWednesday, December 28, 2011

PICKING THE RIGHT IDEA Domain Experience Good Market PassionWednesday, December 28, 2011

AN IDEA IS AN ASSUMPTION Break it down into testable questionsWednesday, December 28, 2011

VALIDATING IDEAS Deﬁne and launch Set goals & Develop new hypothesis experiments Measure results (iterate)Wednesday, December 28, 2011

EXAMPLESWednesday, December 28, 2011

Wednesday, December 28, 2011

After we had been doing that for about nine weeks, I missed the 9 a.m. Monday deadline... At around 9:10 I started getting e-mails from people asking where the newsletters were. Those e-mails kept coming. That’s when I really knew I was onto something. That was the moment of validation. ~Marc Cenedella, Founder - TheLaddersWednesday, December 28, 2011

RESEARCH THE PROBLEM TALK TO PEOPLE (NOT YOUR SOLUTION!)Wednesday, December 28, 2011

MOST STARTUPS FAIL BECAUSE OF PREMATURE SCALING ~ STARTUP GENOMEWednesday, December 28, 2011

FAKE IT TILL YOU MAKE IT! DELAY COMPLEXITYWednesday, December 28, 2011

WIZARD OF OZ TESTING GHETTO TESTINGWednesday, December 28, 2011

DEFINING AN MVP Will people use it? Will they tell people about it? Will people pay for it? What are the biggest risks?Wednesday, December 28, 2011

LAUNCH EARLYWednesday, December 28, 2011

EARLY CUSTOMERS Find people who feel the problem most acutely Make them feel like they have skin in the game Communicate openly and honestlyWednesday, December 28, 2011

WHAT DO YOU DO WHEN PRODUCT- MARKET FIT ISN’T HAPPENING?Wednesday, December 28, 2011

SUMMARY ๏ Break ideas down into questions ๏ Focus on the riskiest question ﬁrst ๏ Set realistic goals ๏ Launch experiments with least amount effort ๏ Celebrate ๏ Measure results ๏ Learn & RepeatWednesday, December 28, 2011

PERSONAL DEVELOPMENT ๏ Creating a strong online presence ๏ Tech - HTML/CSS, Hosting/DNS ๏ Marketing - SEM ๏ Analytics - Web Analytics 2.0 by Avinash Kaushik ๏ Lean Startup - The Lean Startup by Eric Reis ๏ Networking/Events - Ohours, Skillshare, MeetupWednesday, December 28, 2011

Q&AWednesday, December 28, 2011

GROUP ACTIVITYWednesday, December 28, 2011

THANK YOU!!!!!! AMIT@STARTUPGIRAFFE.COM @AMITKLEINWednesday, December 28, 2011

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I've got a great idea for a tech startup. Now what?

by Amit Klein on Nov 09, 2011

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I’ve got a great idea for a tech startup. Now what? — Presentation Transcript