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    Summer Internship Pptss Summer Internship Pptss Presentation Transcript

    • SUMMER TRAINING PROJECT at OSWAL WOOLLEN MILLS LTD
      Factors Affecting Indian Cotton Textile Exports
      Presented By: -
      AmitChawla - MBA (IB)
      Roll No :-94972238258
    • Current Scenario - INDIAN Textile Industry
      Textile exports are targeted to reach $50 billion by 2010.
      $25 billion of which will go to the US , other markets include UAE, UK, Germany, France, Italy, Russia, Canada ,Bangladesh and Japan.
      Today textile sector accounts for nearly 14% of the total industrial output. 
      Indian Textiles export have almost 30% share in Overall exports from the country.
    • Current Scenario - INDIAN Textile Industry
      Because of the lifting up of the import restrictions of the multi-fibre arrangement (MFA) since 1st January, 2005 under the World Trade Organization (WTO) Agreement on Textiles and Clothing, the market has become more competitive.
    • Current Scenario - INDIAN Textile Industry
      Textile industry is undergoing a substantial
      re-orientation towards other then clothing segments of textile sector, which is commonly called as technical textiles.
      The processes in making technical textiles require costly machinery and skilled workers
    • Segments of Textile Industry
      Readymade Garments
      Cotton Textiles including Handlooms
      Man-made Textiles
      Silk Textiles
    • Segments of Textile Industry
      Woollen Textiles
      Handicrafts including Carpets
      Coir
      Jute
    • Indian Cotton Textiles - Key Facts
    • Textile Exports - Segmentation
    • Process Description
    • Textile Value Chain
    • INDIA’s Competitive .vs. Other Nations
    • OswalWoollen Mills Ltd. @ Glance
      Group turnover is over Rs 2500 crore
      No strike/accident situation and no zero staff turnover
      Brand names “ Monte Carlo” & “ Canterburry”
      OWM were the proud recipient of the “BEST EXIBITED PRODUCTS ” award from the international wool secretariat
    • Social upliftment at every level :-
      JawaharLalOswal Public Charitable Trust
      Mohan Dai Oswal Memorial Hospital
    • Vision & Mission
      Vision
      “Success is the ongoing journey not destination”
      Mission
      “Stepping Ahead into realm of New Challenge”
    • Board Of Directors
      Mr. JawaharLalOswal Chairman-Cum-Managing Director
       
      Mr. Amarjeet Singh Director
      Mr. DineshOswal Director
      Mr. KamalOswal Director
       
      Mr. Sandeep Jain Executive Director
       
      Mr. DineshGogna Executive Director
       
      Dr. (Mrs.) H.K. Bal Additional Director
       
      Mr. O.P. Sahni Additional Director
       
      Mr. K.S. Maini Additional Director
       
      Dr. Suresh Kumar Additional Director
    • Organization Structure
    • OWM Product Portfolio
      Wool / acrylic top
      Yarns
      Textile fabrics
      Hosiery knitwear products
    • Brands
    • Export Market:
      U.S.A.
      UNITED KINGDOM
      Germany
      Russia
      Japan
      Australia
      New Zealand
      Holland
      Thailand
      Hong Kong
    • Singapore
      Taiwan
      South Africa
      Canada
      Egypt
      Israel
      Bangladesh
    • Various departments
      Quality control
      Human Resource Department
      Finance Department
      Marketing Department
      Export department
    • SWOT Analysis @ OWM
      Strength
      Weakness
      • Lack of Professionalism.
      • Dependence on foreign producers for greasy wool.
      • Hierarchy Structure too long.
      • 3rd party dependence for Sales & Distribution.
      • Extensive Experience of Promoters
      • Brand equity of MC, CC & Canterbury.
      • Loyal & old Employee base.
      • Premium range of Pullovers.
      Threats
      Opportunities
      • Booming Retail Sector
      • Foreign players entering Indian Lands as FDI norms are relaxed to 49%.
      • Kid Garments Range
      • Job-Work / Fabrication fro various Brands.
      • Small Hosieries coming up in Ludhiana
      • Seasonal demand of Pullovers.
      • Temp has been rising these days so winter season is getting shorter YOY.
    • Title
      “Factors Affecting Indian Cotton Textile Exports”
    • Objectives
      To study the different problems related to cotton textile industry in Ludhiana
      To study the Government role in cotton textile exports
      To analyze the competition faced by Indian cotton textiles industry in International market
      To study the role of export promotion council in promoting exports.
    • Research Methodology
      Research Design
      Descriptive
      Data Collection
      Primary - Schedule
      Secondary – Internet , E-Journals, E-Papers
    • Sampling Plan
    • Statistical Tools
      Simple tabulation of data using tally marks.
      Calculating the percentage of the responses.
      Formula used: Percentage= (Number of responses/Total responses)*100
      Graphical analysis by means of bar graphs, pie charts
      Average method to calculate the average of particular schemes.
    • Limitations of the Study
      The conceptual framework and research questions have bound the study, keeping it focused, yet simultaneously limiting the method and topic of the research.
      The recognized limitations of this study deal with the topic, the sample size, and the lack of existing literature.
      The number of participants, their location, and the quantity and amount of time spent in getting the schedules filled were constraints balanced by the quality of the data gathered.
    • Limitations of the Study
      Many of the respondents were busy in their work so they have not given proper time to answer the questions. Sometime they give false information while answering questions.
      There might be chances of ambiguities in the analysis of data.
    • Limitations of the Study
      Best efforts were made to consider all important variables of the study. Chances of some of the variable not appearing in the study are also there.
      Some calculations have to be done with the statistical measures which are the biggest constrained for the research work because only percentage, Mean is being used in the research.
    • Limitations of the Study
      There was very less of respondents to prove the validity. Among the lot of exporters , only 30 filled the Schedules.
      Shortage of time & reach is also reason for incomprehensiveness.
      Many of the concerned persons contacted are very busy in their schedule that they don’t give away their 5 minutes to it. So the sample size remained small.
    • DATA ANALYSIS & INTERPRETATION
    • Profile of the Respondents (Figure 4.1)
    • Export Content in Overall Turnover (Figure 4.2)
    • Raw Material related Issues faced by the Respondents (Figure 4.3)
    • Labour related issues raised by Respondents (Figure 4.4)
    • Marketing related issues raised by the Respondents (Figure 4.5)
    • Response towards Government (Figure 4.6)
    • Major Competitors to Indian Cotton Textile Industry (Figure 4.7)
    • Major Hurdles faced in the Trade: - (Figure 4.8)
    • Restriction Imposed by Government on the Sector (Figure 4.9)
    • Special Incentives by the Government (Figure 4.10)
    • Schemes which could Benefit Textile Sector (Figure 4.11)
    • EPC support to the Industry (Figure 4.12)
    • Findings
      Most of the exporters are of garments (63%) in Ludhiana. Then after that the exporters of yarn ie (20%) and after it comes the fabric and others
       
      Mostly the companies which export their cotton textile products range up to 50 %. Rests are only domestic sales and here are only few export houses which fall in range of 76 – 100% exports which are complete export house.
       
      57% of the respondents had rated Price variations in the raw material as a major concern for the trade as there are lot of fluctuation in the cotton crop prices which may be due to many factors such as Seasonality, Monsoon etc.
    • Findings
      Major issue related to the Labour is the Availability aspect as major part of the Hosiery or Spinning business is dependent upon the labour but since Bihar Govt is providing a lot of retention schemes for native people so rather coming to Ludhiana for a job of Rs 5000-7000, they prefer to stay back.
       
      Major problem faced by the respondents related to the Marketing are Competition that contributes to the tune of 56% as there are small players in the Garment manufacturing
    • Findings
      Most of the Companies are dissatisfied (40%) from the Government as government has withdrawn DEPB incentives, TUFS scheme etc & maximum companies are neutral (43%) on the government support in helping the exports wit only 17% satisfaction level.
       
      CHINA have been the arch rivals for India in various sectors & there is no difference in Textile sector
    • Findings
      The cost of producing is very cheap because of economies of scale & moreover the cost of wages is higher for the labour but if we compare it with the efficiency of the labor which is 8 times higher in China than India.
      50% of the people feel that the Product prices are a major hurdle in the industry which might be due to the fact in case of spinning the bigger players have the capacity to procure Cotton at cheaper rates.
       
    • Most Companies do not face any restrictions by the government in exporting their product to other countries i.e. 23 respondents out of 30 which is nearly 77% of the respondents.
      Respondents are of the view that there are also some special incentives which have been provided from time to time by the government to boost up the Textile trade in the country & internationally.
       
      Findings
    • Findings
      TUFFS & DEPB were almost ranked on the similar scale so now it is up to State & Central Govt to work in tandom so that the sector could reap maximum benefits & hence could contribute further in bringing in more foreign reserves into the sector.
       
      There was more of mixed response coming in from the respondents regarding the support provided my Export Promotion Council as 40% of the respondents had entered ALWAYS & 47% of them responded Sometimes.
    • Conclusion & Suggestions…..
      Technology Up-gradation Fund Scheme to be pursued till next five years
      Liberalization of FDI Policy with up to 100 per cent foreign equity participation.
      TUFFS & DEPB
    • THANK YOU