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Summer Internship Pptss Summer Internship Pptss Presentation Transcript

  • SUMMER TRAINING PROJECT at OSWAL WOOLLEN MILLS LTD
    Factors Affecting Indian Cotton Textile Exports
    Presented By: -
    AmitChawla - MBA (IB)
    Roll No :-94972238258
  • Current Scenario - INDIAN Textile Industry
    Textile exports are targeted to reach $50 billion by 2010.
    $25 billion of which will go to the US , other markets include UAE, UK, Germany, France, Italy, Russia, Canada ,Bangladesh and Japan.
    Today textile sector accounts for nearly 14% of the total industrial output. 
    Indian Textiles export have almost 30% share in Overall exports from the country.
  • Current Scenario - INDIAN Textile Industry
    Because of the lifting up of the import restrictions of the multi-fibre arrangement (MFA) since 1st January, 2005 under the World Trade Organization (WTO) Agreement on Textiles and Clothing, the market has become more competitive.
  • Current Scenario - INDIAN Textile Industry
    Textile industry is undergoing a substantial
    re-orientation towards other then clothing segments of textile sector, which is commonly called as technical textiles.
    The processes in making technical textiles require costly machinery and skilled workers
  • Segments of Textile Industry
    Readymade Garments
    Cotton Textiles including Handlooms
    Man-made Textiles
    Silk Textiles
  • Segments of Textile Industry
    Woollen Textiles
    Handicrafts including Carpets
    Coir
    Jute
  • Indian Cotton Textiles - Key Facts
  • Textile Exports - Segmentation
  • Process Description
  • Textile Value Chain
  • INDIA’s Competitive .vs. Other Nations
  • OswalWoollen Mills Ltd. @ Glance
    Group turnover is over Rs 2500 crore
    No strike/accident situation and no zero staff turnover
    Brand names “ Monte Carlo” & “ Canterburry”
    OWM were the proud recipient of the “BEST EXIBITED PRODUCTS ” award from the international wool secretariat
  • Social upliftment at every level :-
    JawaharLalOswal Public Charitable Trust
    Mohan Dai Oswal Memorial Hospital
  • Vision & Mission
    Vision
    “Success is the ongoing journey not destination”
    Mission
    “Stepping Ahead into realm of New Challenge”
  • Board Of Directors
    Mr. JawaharLalOswal Chairman-Cum-Managing Director
     
    Mr. Amarjeet Singh Director
    Mr. DineshOswal Director
    Mr. KamalOswal Director
     
    Mr. Sandeep Jain Executive Director
     
    Mr. DineshGogna Executive Director
     
    Dr. (Mrs.) H.K. Bal Additional Director
     
    Mr. O.P. Sahni Additional Director
     
    Mr. K.S. Maini Additional Director
     
    Dr. Suresh Kumar Additional Director
  • Organization Structure
  • OWM Product Portfolio
    Wool / acrylic top
    Yarns
    Textile fabrics
    Hosiery knitwear products
  • Brands
  • Export Market:
    U.S.A.
    UNITED KINGDOM
    Germany
    Russia
    Japan
    Australia
    New Zealand
    Holland
    Thailand
    Hong Kong
  • Singapore
    Taiwan
    South Africa
    Canada
    Egypt
    Israel
    Bangladesh
  • Various departments
    Quality control
    Human Resource Department
    Finance Department
    Marketing Department
    Export department
  • SWOT Analysis @ OWM
    Strength
    Weakness
    • Lack of Professionalism.
    • Dependence on foreign producers for greasy wool.
    • Hierarchy Structure too long.
    • 3rd party dependence for Sales & Distribution.
    • Extensive Experience of Promoters
    • Brand equity of MC, CC & Canterbury.
    • Loyal & old Employee base.
    • Premium range of Pullovers.
    Threats
    Opportunities
    • Booming Retail Sector
    • Foreign players entering Indian Lands as FDI norms are relaxed to 49%.
    • Kid Garments Range
    • Job-Work / Fabrication fro various Brands.
    • Small Hosieries coming up in Ludhiana
    • Seasonal demand of Pullovers.
    • Temp has been rising these days so winter season is getting shorter YOY.
  • Title
    “Factors Affecting Indian Cotton Textile Exports”
  • Objectives
    To study the different problems related to cotton textile industry in Ludhiana
    To study the Government role in cotton textile exports
    To analyze the competition faced by Indian cotton textiles industry in International market
    To study the role of export promotion council in promoting exports.
  • Research Methodology
    Research Design
    Descriptive
    Data Collection
    Primary - Schedule
    Secondary – Internet , E-Journals, E-Papers
  • Sampling Plan
  • Statistical Tools
    Simple tabulation of data using tally marks.
    Calculating the percentage of the responses.
    Formula used: Percentage= (Number of responses/Total responses)*100
    Graphical analysis by means of bar graphs, pie charts
    Average method to calculate the average of particular schemes.
  • Limitations of the Study
    The conceptual framework and research questions have bound the study, keeping it focused, yet simultaneously limiting the method and topic of the research.
    The recognized limitations of this study deal with the topic, the sample size, and the lack of existing literature.
    The number of participants, their location, and the quantity and amount of time spent in getting the schedules filled were constraints balanced by the quality of the data gathered.
  • Limitations of the Study
    Many of the respondents were busy in their work so they have not given proper time to answer the questions. Sometime they give false information while answering questions.
    There might be chances of ambiguities in the analysis of data.
  • Limitations of the Study
    Best efforts were made to consider all important variables of the study. Chances of some of the variable not appearing in the study are also there.
    Some calculations have to be done with the statistical measures which are the biggest constrained for the research work because only percentage, Mean is being used in the research.
  • Limitations of the Study
    There was very less of respondents to prove the validity. Among the lot of exporters , only 30 filled the Schedules.
    Shortage of time & reach is also reason for incomprehensiveness.
    Many of the concerned persons contacted are very busy in their schedule that they don’t give away their 5 minutes to it. So the sample size remained small.
  • DATA ANALYSIS & INTERPRETATION
  • Profile of the Respondents (Figure 4.1)
  • Export Content in Overall Turnover (Figure 4.2)
  • Raw Material related Issues faced by the Respondents (Figure 4.3)
  • Labour related issues raised by Respondents (Figure 4.4)
  • Marketing related issues raised by the Respondents (Figure 4.5)
  • Response towards Government (Figure 4.6)
  • Major Competitors to Indian Cotton Textile Industry (Figure 4.7)
  • Major Hurdles faced in the Trade: - (Figure 4.8)
  • Restriction Imposed by Government on the Sector (Figure 4.9)
  • Special Incentives by the Government (Figure 4.10)
  • Schemes which could Benefit Textile Sector (Figure 4.11)
  • EPC support to the Industry (Figure 4.12)
  • Findings
    Most of the exporters are of garments (63%) in Ludhiana. Then after that the exporters of yarn ie (20%) and after it comes the fabric and others
     
    Mostly the companies which export their cotton textile products range up to 50 %. Rests are only domestic sales and here are only few export houses which fall in range of 76 – 100% exports which are complete export house.
     
    57% of the respondents had rated Price variations in the raw material as a major concern for the trade as there are lot of fluctuation in the cotton crop prices which may be due to many factors such as Seasonality, Monsoon etc.
  • Findings
    Major issue related to the Labour is the Availability aspect as major part of the Hosiery or Spinning business is dependent upon the labour but since Bihar Govt is providing a lot of retention schemes for native people so rather coming to Ludhiana for a job of Rs 5000-7000, they prefer to stay back.
     
    Major problem faced by the respondents related to the Marketing are Competition that contributes to the tune of 56% as there are small players in the Garment manufacturing
  • Findings
    Most of the Companies are dissatisfied (40%) from the Government as government has withdrawn DEPB incentives, TUFS scheme etc & maximum companies are neutral (43%) on the government support in helping the exports wit only 17% satisfaction level.
     
    CHINA have been the arch rivals for India in various sectors & there is no difference in Textile sector
  • Findings
    The cost of producing is very cheap because of economies of scale & moreover the cost of wages is higher for the labour but if we compare it with the efficiency of the labor which is 8 times higher in China than India.
    50% of the people feel that the Product prices are a major hurdle in the industry which might be due to the fact in case of spinning the bigger players have the capacity to procure Cotton at cheaper rates.
     
  • Most Companies do not face any restrictions by the government in exporting their product to other countries i.e. 23 respondents out of 30 which is nearly 77% of the respondents.
    Respondents are of the view that there are also some special incentives which have been provided from time to time by the government to boost up the Textile trade in the country & internationally.
     
    Findings
  • Findings
    TUFFS & DEPB were almost ranked on the similar scale so now it is up to State & Central Govt to work in tandom so that the sector could reap maximum benefits & hence could contribute further in bringing in more foreign reserves into the sector.
     
    There was more of mixed response coming in from the respondents regarding the support provided my Export Promotion Council as 40% of the respondents had entered ALWAYS & 47% of them responded Sometimes.
  • Conclusion & Suggestions…..
    Technology Up-gradation Fund Scheme to be pursued till next five years
    Liberalization of FDI Policy with up to 100 per cent foreign equity participation.
    TUFFS & DEPB
  • THANK YOU