SEO secrets revealed for online success

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SEO secrets to achieve online success. The key is to create SEO CULTURE in a company or in an organization. Check out what to do & share you feedback

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  • SEO secrets revealed for online success

    1. 1. SEO: Mine, Yours, Ours - Amish Keshwani
    2. 2. Contents 4 : Corporate SEO Culture. 3 : SEO And Internet Marketing. 2 : Why SEO ? 1 : What is SEO 5 : How You Can Contribute ?
    3. 3. What is SEO <ul><li>SEO Provides visibility to website. </li></ul><ul><li>SEO Provides meaning to content. </li></ul>SEO is the art & science of raising website visibility in search engines & directories to increase targeted leads. SEO Improves natural or “organic” listing in SERP. Everything Evolves around Search Engine
    4. 4. Why SEO ? Any Business who want to survive in this competitive age needs to have STRONG ONLINE PRESENCE. Having a “Global Presence” will be the necessity in the coming years to survive in the market. Search Engines are the most common medium on the Internet to locate a product or service anywhere in the world.
    5. 5. SEO & Internet Marketing Internet Marketing is the art of promoting products and services of the respective company on the Internet by increasing a website's online visibility. SEO is one branch of Internet Marketing Internet Marketing is much more then playing around GOOGLE
    6. 6. SEO & Internet Marketing <ul><li>Social Media Marketing is also one of the major part of Internet Marketing </li></ul><ul><li>Active blogs : 35 million </li></ul><ul><li>Facebook User: 190 million </li></ul><ul><li>Video on YouTube: 66 million </li></ul><ul><li>Flickr photos/day: 1.5 million </li></ul>
    7. 7. SEO & Internet Marketing Whom People Trust on the Internet
    8. 8. Corporate SEO Culture <ul><li>I strongly believe that, </li></ul><ul><ul><li>SEO is about involvement, </li></ul></ul><ul><ul><li>SEO is about sharing, </li></ul></ul><ul><ul><li>SEO is about bridging the gap, </li></ul></ul>The most successful SEO programs aren’t solely the result of a great SEO team. They happen because the entire company incorporates SEO into their portion of a given project, And everyone recognizes & contributes .
    9. 9. How you can contribute ? Today, Anyone Is A Publisher Web 2.0
    10. 10. <ul><li>Google groups and Yahoo groups. </li></ul>How you can contribute ? <ul><li>E-mail signature. </li></ul><ul><li>Blogs & RSS. </li></ul><ul><li>Social Bookmarking & Tagging. </li></ul>
    11. 11. How you can contribute ?
    12. 12. How you can contribute ? <ul><li>Group Posting </li></ul><ul><li>Discussion Forums </li></ul><ul><li>Micro Blogs </li></ul>
    13. 13. What to Follow ?
    14. 14. <ul><li>Action: Talk to the influencers Tools: Comments, groups, blogs, friends </li></ul><ul><li>Objective: Identify brand advocates; </li></ul><ul><li>Result: Influence the conversation </li></ul>Outcome Matters…
    15. 15. SEO: Mine, Yours, Ours Mine : Domain Yours : Support Ours : Success TEAM : Together Everyone Achieves More
    16. 16. Thank You Amish Keshwani “ Making You Searchable” Q & A

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