Social Media For WPO Chapter Chairs, 8/5/10

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2-hour presentation for 60 Chapter Chairs of the Women Presidents\' Organization at their annual training in Chicago

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Social Media For WPO Chapter Chairs, 8/5/10

  1. 1. Social Media for WPO Chapter Chairs August 5, 2010 Anne Messenger
  2. 2. Chapter Chairs’ Feedback August 2010 Social Media for WPO Chapter Chairs - Anne Messenger How? How? Make $$? Outcomes? How? Time? Time? Why?
  3. 3. Agenda <ul><li>30 minutes: </li></ul><ul><ul><li>Why? </li></ul></ul><ul><ul><li>Overview & lessons learned </li></ul></ul><ul><ul><li>Favorites </li></ul></ul><ul><ul><li>Q & A </li></ul></ul><ul><li>75 minutes: Hands-on sessions 1 & 2 </li></ul><ul><li>15 minutes: Debriefing </li></ul>August 5, 2010 Social Media for WPO Chapter Chairs - Anne Messenger
  4. 4. The Big Question <ul><li>Why? </li></ul>August 5, 2010 Social Media for WPO Chapter Chairs - Anne Messenger
  5. 5. Overview <ul><li>Who? Anyone with a message </li></ul><ul><li>Why? Buy, sell, live, love </li></ul><ul><li>What? Ideas, opinions, products, services </li></ul><ul><li>Where? Facebook, LinkedIn, Twitter </li></ul>August 5, 2010 Social Media for WPO Chapter Chairs - Anne Messenger
  6. 6. Lessons Learned <ul><li>Engagement </li></ul><ul><li>Quality over quantity </li></ul><ul><li>Patience </li></ul><ul><li>“ Free”? Not if time is $$ </li></ul>August 5, 2010 Social Media for WPO Chapter Chairs - Anne Messenger
  7. 7. Favorite Management Tools (today) <ul><li>Friend or Follow – http://friendorfollow.com </li></ul><ul><li>HootSuite - http://hootsuite.com </li></ul><ul><li>Klout - http://klout.com (key: 6 days) </li></ul><ul><li>NutshellMail - https://nutshellmail.com/account/default.aspx </li></ul><ul><li>TweepSearch – www.tweepsearch.com </li></ul><ul><li>Twilert - www.twilert.com (goal = 50%) </li></ul><ul><li>Twitter Grader - http://twitter.grader.com </li></ul>August 5, 2010 Social Media for WPO Chapter Chairs - Anne Messenger
  8. 8. Favorites (today) <ul><li>Laura Fitton, @Pistachio, re Twitter for Biz 101, </li></ul><ul><ul><li>http://bit.ly/dCetqn </li></ul></ul><ul><li>Pete Cashmore, @Mashable, re Twitter </li></ul><ul><li>Steve Farnsworth, @Steveology, re social media </li></ul><ul><li>Royale Scuderi, @RoyaleScuderi, re productivity </li></ul><ul><li>TripIt, http://www.tripit.com/ , re organizing travel </li></ul>August 5, 2010 Social Media for WPO Chapter Chairs - Anne Messenger
  9. 9. <ul><li>Q & A </li></ul>August 5, 2010 Social Media for WPO Chapter Chairs - Anne Messenger
  10. 10. <ul><li>Breakouts </li></ul>August 5, 2010 Social Media for WPO Chapter Chairs - Anne Messenger
  11. 11. Debriefing <ul><li>Lessons learned? </li></ul><ul><li>Comfort level? </li></ul><ul><li>More Q & A? </li></ul><ul><li>Thank you! </li></ul>August 5, 2010 Social Media for WPO Chapter Chairs - Anne Messenger

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