Newspaper society database
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Newspaper society database

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    Newspaper society database Newspaper society database Presentation Transcript

    • NEWSPAPER SOCIETY DATABASE
    • 1] THE GUARDIAN Demographic Profile
    • Newsstand price
      Monday – Friday £1.00, Saturday £1.90
      Circulation
      30 May 11 – 03 Jul 11: 256,283 (Source: ABC)
      Readership
      Jul 10 – Dec 10: 1,089,000 (Source: NRS)
    • To conclude this broadsheet targets mainly ages between 55-64, mainly women too because of the categories are mainly dedicated to the elderly. In Addition, there are extra editions of the newspaper based on household, fashion, beauty and garden fields to the women more. Yet the dwindling circulation of the newspaper is increasing meaning attractive, attention more stories to the readers which is quite important during my coursework
    • 2] THE SUN Demographic Profile
    • Newsstand price
       Monday – Friday 20p, Saturday 60p
      Circulation
       30 May 11 – 03 Jul 11: 2,806,746 (Source: ABC)
      Readership
      Jul 10 – Dec 10: 7,592,000 (Source: NRS)
    • By concluding this, The Sun is a tabloid newspaper targeting the ages between 15-44, mainly men because there are many uneducated audience interested reading biased and random stories which eye-catches them.
    • After completing the questionnaire to my friends and analysed carefully, I also to extend my research is to produce a Questionnaire to the newspapers companies itself so that I could get facts and feedback. This is what I said :
    • Email:
      Hello my name is Tamer Amer And I am currently studying media studies A level, for my coursework I have to produce a newspaper, newspaper poster and radio jingle. To help with my planning and research it would be extremely helpful if you could get someone to answer a few simple questions from below.
      Yours sincerely T. Amer
      1. Who is your target audience?2. How is the content of your newspaper divided between topics, e.g. sport, celebrity gossip, real life stories, factual news and advertisements.3. How do you decide what stories are newsworthy for your first two pages?4. Do you advertise via poster/the radio?5. What are your readership figures?
      “Please consider the environment before printing this e-mail”
      The Newspaper Marketing Agency:  Opening Up Newspapers:
      www.nmauk.co.uk
    • REPLY:
      “Please consider the environment before printing this e-mail”
      The Newspaper Marketing Agency:  Opening Up Newspapers:
      www.nmauk.co.uk
    • 3] Harrow Observer (incorporating the Harrow Leader)
    • Coverage by Location
    • Nearly most of the audience are mainly from the Harrow area which reads this local newspaper, this is because the amount of stories happening in Harrow.
    • 4] London Evening StandardDemographic Profile
    • Newsstand price
       Monday – Friday FREE (as of 12/10/09)
      Circulation
       03 Jan 2011 – 30 Jan 2011: 704,008 (Source: ABC)
      Readership
      Jul 10 – Dec 10: 1,489,000 (Source: NRS)
    • This broadsheet newspaper targets the audience between 25-44 ages mainly men. The use of simple and formal language and different field stories [Fashion, Music, World News] targets mainly the readers across the London area. I have identified the dwindling circulation of the newspaper is decreasing due to the unwatched stories.
    • 5] Ealing Gazette Series Publication Data
    • Coverage by Location
    • 6] Metro London