Your SlideShare is downloading. ×
Upcoming SlideShare
Loading in...5

Thanks for flagging this SlideShare!

Oops! An error has occurred.

Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply



Published on

Published in: Business, Economy & Finance
1 Comment
1 Like
No Downloads
Total Views
On Slideshare
From Embeds
Number of Embeds
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

No notes for slide


  • 1. NFCemerging and promising technology WELCOME Amer Enaya
  • 2. Nowadays you can use your mobile toexchange data via :WiFi WiMax 3GZigBee Bluetooth Wireless USB
  • 3. Nothing New ?
  • 4. The new is : A combination of two not new technologies RFID + Mobile devices
  • 5. The new technology is called NFC Near Field Communication
  • 6. In NFC,the communication occurs when two NFCcompatible devices are brought togetherless than four centimeters, or simply bytouching themselves.It operates at 13.56 MHz and can transferdata up to 424 Kbits/sec
  • 7. In an NFC model 2 devices are involved in the communication, initiator and target
  • 8. NFC Initiator and TargetInitiator :• an active NFC device• responsible for starting the communication• it has an embedded energy componentTarget:• can be either a tag,• RFID card or an NFC device• responses the initiator’s requests .
  • 9. NFC only exists in Mobile devices ? No There are two types Active & Passive devices
  • 10. Passive contains information that otherdevices can read but does not read any information itself.
  • 11. Active can read the information, but the sign itself does nothing except transmit the info to authorized devices
  • 12. How to write data on NFCchip?
  • 13. Shapes of NFC tags• Stickers • Key chains• Business Cards • … etc.• Toys• Inlays• Mouse pads• Signs• Waterproof tokens• Buttons and label bins
  • 14. Key Milestones for NFC2002 Sony and Philips co-invent NFC NFC Forum established by Nokia Philips2004 and Sony2006 Initial Specifications for NFC Tags2006 Initial Specifications SmartPoster2009 Peer-to-Peer standards to transfer data.2010 Launch of “N” mark for SmartPosters
  • 15. NFC Forum 140 members from all areas of NFC Ecosystem
  • 16. How does NFC Work ? Three operating modesCard Emulation Mode Peer-to-Peer Mode Read/Write Mode
  • 17. Card Emulation• NFC phone behaves as a secure card( Payment Card, Loyalty Card,Access Control Card, Hotel RoomCard )
  • 18. Discovery (Read / Write)• NFC phone behaves as card reader• Smart Poster contain NFC Tag.• NFC Tag contain URL• Phone automatically jumps to URL.• User is presented with information.
  • 19. Peer-to-Peer Communication• NFC phone acts as a reader talks to each other• Exchange or share apps, music, cards, and services.• Touching NFC mobile to another NFC device (e.g. DVR.)
  • 20. NFC leveraging Contactless Infrastructure How ?
  • 21. PaymentMobile phone = credit card
  • 22. Access ControlMobile phone = key
  • 23. Micro PaymentMobile phone = cash
  • 24. Public TransportMobile phone = transport card
  • 25. What’s Next - beyondpayments• Social networkingSharing contacts, updating social networking profiles, automated location check-in, advertisement• ComputingSecure automatic log-in, easy pairing of devices, …• RetailMobile wallet -payment, loyalty, advertising, - research products• Health CareMedical records / treatments, dosage tracking/tracing, …• GovernmentDriver’s License, benefits cards, Resident/parking permit, .…• AutomotiveAccess to services/data, pairing, motor management, keys, fleet management,driver profile transfer, …
  • 26. And the more WOWMobile Payment & Marketing
  • 27. Using mobile phonefor payment soundslike the future, Right? It’s not !
  • 28. It is already happeningmany parts of the world
  • 29. NFC is driving this revolutionIt makes the paying for things easier and more secure than ever before
  • 30. iPhone 5 does not support NFCMobile payment is going to happen with or without iPhone 5 Nokia + Android = 62 % of smartphones Share And they are in
  • 31. Google Wallet plays avital role in NFC mobilepayment
  • 32. NFC PaymentMarks the beginning of a complete marketing ecosystem
  • 33. Location-based offers
  • 34. Customerscan see an ad, download a coupon and redeem it. Anywhere Anytime
  • 35. And many many applications,Tap to check-in, tap to attend an event, tap to know moreinformation about the movie, ….Tap to make your life easier
  • 36. ReadyTo Use NFC ?