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Digital surrey me and my web shadow slide show edition

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Transcript

  • 1. ME AND MYWEB SHADOW How to Manage Your Reputation Online ANTONY MAYFIELD @amayfield Digital Surrey : : 23.09.10 : :
  • 2. What is the web?
  • 3. TV, butbetter...
  • 4. Media? 1.7 bnpublishers
  • 5. All about the networks.Image: Bestario.org
  • 6. UltrasocialImage: (cc) BrewBrooks
  • 7. Socialsuperheroes
  • 8. What you know or dont knowabout how networks work caninfluence how much freedom, Howardwealth and participation you Rheingoldand your children will have inthe rest of this century.
  • 9. Privacy isnot a private matter...
  • 10. Business. Society.Individals.
  • 11. Panopticon?Image : http://goo.gl/Fekj
  • 12. Digital literacySource: TweetStats.com
  • 13. Newliteracies
  • 14. attention
  • 15. Image: (cc) Phil Campbell http://goo.gl/IvSQ
  • 16. Image: http://goo.gl/L1M7
  • 17. Download at: http://goo.gl/TbpU
  • 18. Criticalconsumption
  • 19. Participation
  • 20. Networks
  • 21. Presence
  • 22. Contents
  • 23. Immediate/ emergent benefits
  • 24. Immediate:replace tools/ behaviours
  • 25. Emergent: serendipity enginesInterview at: http://goo.gl/JrKP
  • 26. Nine rulesImage (cc): Kappelmeister
  • 27. 1. Checkyour web shadow.
  • 28. 2. Be the best / first source ofinformation about you.
  • 29. 3. Understand your networks.
  • 30. 4. Be present.
  • 31. 5. Beuseful.
  • 32. (don’t waste your efforts bynot sharing)
  • 33. 6. Public/ private.
  • 34. 7. You are always onthe record.
  • 35. 8. Get athicker skin
  • 36. 9. Notanother world
  • 37. Thank you.meandmywebshadow.com @webshadows @amayfield antonymayfield.com Presentation licensed under Creative Commons (cc) Attreibution 3.0. See link for full details: http://creativecommons.org/licenses/by/3.0/