TEDxEdges 2010 - results presentation

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TEDxEdges 2010 - results presentation

  1. 1. Results Presentation TEDxEdges October 1st, 2010 Portimão, Algarve 11 November 2010
  2. 2. Agenda Key Highlights TEDxEdges 2010 | November 2010 Strategic Review Association Remuneration
  3. 3. Key Highlights Financial highlights Euro Operating Revenues Contribution from Sponsors ** Net Income (VAT at 21%) Capex EBIT minus Capex Operating Free Cash Flow ** – Note that €7.850 are attributed to non-payed POs (expected in 60 to 90 days): CCDR- Algarve, CISCO, CGD, CRIA (Univ. Algarve) haven’t payed as of 11-11-2010. € 9.850,00 € 7.381,19 € 13.200,00 € 10.909,09 € 5.527,56 € 3.236,66 Net Income minus Capex (in case of default of sponsors) € 3.333,59
  4. 4. Agenda Key Highlights TEDxEdges 2010 | November 2010 Strategic Review Association Remuneration
  5. 5. Business strategy led by innovation and best in class operational execution 20102009 2011 TEDxCoimbra (16 de Outubro 2010) TEDxEdges (18 September 2009) TEDxLisboa (15 May 2010) TEDxOPorto (21 March 2011) TEDxOPorto (21 March 2010) 300 400 200 100 0 TEDxAveiro TEDxEdges (1 October 2010) 300 attendants average=250 pax
  6. 6. TEDxEdges offers a true long-tail experience 2010 (TEDxEdges over-the-top) •TEDxEdges Poster (Gold for Posters - CCP) in 2010. • First TEDx in Portugal: started a TEDx revolution in the country. PioneerModelPrizes • ~600 friends on Facebook group. • 30+ videos. • 100+ photos
  7. 7. Key Performance Indicators amarelito I was luckyenough tosee this presentation Live in Portimão. It was great! Congratulations! Thank you Ricardo! TEDxEdges was the 2nd most tweeted hashtag in Portugal. Great speech from my TED exEdges fellow speaker Ricardo: Teenagers as entrepreneurs: Aaaaaccctiiooooon! +20 likes + comments 2009 Distribution2010 • Total of 30 video items. HD 720p. • About 1000 Gb of raw unedited video. • More than 7h of video to be put on a BlueRay disk. • VoD for ZON (no show due to contract misunderstanding) • Total of 16 video items. Over 10K combined views. 2.5K views in 5 days: 0.3K views Production 2010 1st video (only) http://www.youtube.com/watch?v=grj3IwHBEA8
  8. 8. International Audience Video streaming stats: Portugal, UK and Spain on the TOP3 Streaming • Total of 25K visits. • Over 20K from Portugal: Conclusion: • TEDxEdges in English didn’t prove to be an added valued option. • Most traffic comes from Portugal (86,7%). • Re-think communication strategy. SiteVisits 01-10-2010 0.5K views Since Online (01-06-2010) Portugal 21.288 US 518 UK 474 Others... 2.288 Total 24.569

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