About I’m economist who somehow ended up in the market research industry, having fun using the tools and insights of economics (neuro-, behavioural etc) to go beyond the usual suite of MR techniques.
Board Member of Irish Internet Association
Member of the Irish Taxation Institute’s Strategic Policy Group
Member of IBEC Sustainable Enterprise Group
Member of the External Advisory Committee of the UCD Institute of Food and Health
Fellow of the Marketing Institute of Ireland
Chairman of the Marketing Society of Ireland
Director of AIMRO
Board member of the Irish Direct Marketing Association
Specialties: Seeing the bigger picture and connecting it t...