SCQAA-OC Chapter Meeting April 21, 2009 ONE THING YOU CAN DO TO GET PEOPLE TO WORK TOGETHER Join us at BarCamp LA May 2-3! VIG Lounge @ GenCon August 13-16 2009

Who’s here tonight? What do you do? Why did you come? Just shout it out We’ll write it down Open Questions to Audience

Just shout it out

We’ll write it down

A little bit about me 32, dog, likes camping and long walks on the beach Product Manager by profession For fun, I run: Startup Weekend LA Scrum Club LA

32, dog, likes camping and long walks on the beach

Product Manager by profession

For fun, I run:

Startup Weekend LA

Scrum Club LA

Killer Day Job We rule *and* we license

One thing you can do… To get people to work together

Choose something that matters

Clearly define the critical need

And always drive towards it

Quick Refresher What is the critical need that Agile and Scrum satisfy???

What is the critical need that Agile and Scrum satisfy???

Critical need is compelling. The team assembles itself. Would you ever expect these two people to be solving a problem collaboratively across a social network?

People naturally collaborate to solve complex puzzles A walkthrough is a set of step-by-step instructions that fans write to help one another make their way through a complex game. It's a collaborative phenomenon: One player posts a walkthrough online, then others instantly begin adding details, cataloging every nuance of a game. Last August, after Blow released Braid —a clever, moody puzzler for the Xbox— players assembled a complete walkthrough within days . [People] often enjoy attacking them in online collaborative groups that include dozens, sometimes millions, of fans. These groups are collectively far smarter than their individual members, and regular puzzles don't stand a chance against that many brains .

What is the difference between a product and a tool? Open Questions to Audience Just shout it out We’ll write it down

Just shout it out

We’ll write it down

Tool: Something you use while solving a problem. Product: A solution to a problem in and of itself. Almost anyone can do this Almost nobody can do this Critical Difference

How do you know when you have solved the problem?

When people who had the problem say it is solved. And people buy it.

Why is it hard to learn and apply Agile and Scrum practices? Just shout it out We’ll write it down Open Questions to Audience

Just shout it out

We’ll write it down

If you could invent any product that solved this problem, what would it be? Just shout it out We’ll write it down Open Questions to Audience

Just shout it out

We’ll write it down

What problem does Scrum Club solve?

Agile works, but: Ideas do not diffuse fast enough Incomplete cultural shift leads to backsliding

Ideas do not diffuse fast enough

Incomplete cultural shift leads to backsliding

Scrum Club diffuses ideas In a way that it becomes the dominant culture both inside and outside an organization.

Scrum Club is designed to franchise

We’re starting in Nashua, NH LA Nashua Design and Pilot Test

What do organizers get? License to use our brand Peer-to-peer guidance with other Scrum Club organizers Structured program with use of our branded courseware Personal branding support from central organization Business services infrastructure Fundraising franchise: Direct and affiliate referral revenue

License to use our brand

Peer-to-peer guidance with other Scrum Club organizers

Structured program with use of our branded courseware

Personal branding support from central organization

Business services infrastructure

Fundraising franchise: Direct and affiliate referral revenue

How do we know when Scrum Club is successful? Write your idea down on a card Pitch them to your table Pick best ones and present Can’t be one someone said already Table Topic

Write your idea down on a card

Pitch them to your table

Pick best ones and present

Can’t be one someone said already

What problem does Corporate Espionage solve? Hint: You’ll be playing it later.

Corporate Espionage earns money Independent revenue source Allows Scrum Club to operate as if a giant company was running it

Independent revenue source

Allows Scrum Club to operate as if a giant company was running it

Revenue Sources Consumer Basic decks go for $10. Virtual properties have $10 min transaction Business Advertising in the game starts at $2,000

Consumer

Basic decks go for $10.

Virtual properties have $10 min transaction

Business

Advertising in the game starts at $2,000

Corporate Espionage creates allies Cooperate with other community groups to build revenue streams Spread knowledge and awareness until it is ubiquitous

Cooperate with other community groups to build revenue streams

Spread knowledge and awareness until it is ubiquitous

Story: Corporate Espionage Traditional user group fundraising not an option Bright idea: One product to solve all our needs Origin: SoCalCodeCamp.com At a high level, the following techniques were employed User stories Rapid prototyping Iterative testing Product backlog Adaptation to meet market needs 28 hours to Alpha Starving students tried to buy Alpha for $50 a deck Beta community market ready on first release

Traditional user group fundraising not an option

Bright idea: One product to solve all our needs

Origin: SoCalCodeCamp.com

At a high level, the following techniques were employed

User stories

Rapid prototyping

Iterative testing

Product backlog

Adaptation to meet market needs

28 hours to Alpha

Starving students tried to buy Alpha for $50 a deck

Beta community market ready on first release

RECAP One thing you can do to get people to work together is: Choose something that matters. Clearly define the critical need. And always drive towards it.

One thing you can do to get people to work together is:

Choose something that matters.

Clearly define the critical need.

And always drive towards it.

What test can we perform here tonight that will predict whether Corporate Espionage will be successful? Just shout it out We’ll write it down Open Questions to Audience

Just shout it out

We’ll write it down

Time to Play! BarCamp LA: May 2-3 GenCon: VIG Lounge @ GenCon: August 13-16 2009