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SEO for Bloggers - Canadian Personal Finance Conference 2012
 

SEO for Bloggers - Canadian Personal Finance Conference 2012

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  • Hey guys,Thanks for tuning in today. My name is Alyssa Richard, I am the founder of RateHub.ca, a mortgage rate comparison website. We’ve been live for 7 months and spend about $5K / month on Adwords. I manage all of the campaigns myself, and as you can imagine, have built up some experience along the way. Number of questions:Has anyone tried AdwordsWho is doing SEO workHow many people use Google Analytics?
  • Hey guys,Thanks for tuning in today. My name is Alyssa Richard, I am the founder of RateHub.ca, a mortgage rate comparison website. We’ve been live for 7 months and spend about $5K / month on Adwords. I manage all of the campaigns myself, and as you can imagine, have built up some experience along the way. Number of questions:Has anyone tried AdwordsWho is doing SEO workHow many people use Google Analytics?

SEO for Bloggers - Canadian Personal Finance Conference 2012 SEO for Bloggers - Canadian Personal Finance Conference 2012 Presentation Transcript

  • Title slide
  • Title slide
  • Title slide
  • Organic vs. 1. PAGE search mortgage rates in Ontario paid TITLE: Current 2. URL: /current-mortgage-rates-in-Ontario 3. H1: Current mortgage rates in Ontario 4. RELEVANT CONTENT: Include keywords
  • Organic vs. paid search
  • Organic vs. paid search
  • 1. PAGE TITLE Organic vs. paid search2. META DESCRIPTION3. H1 TAGS
  • Organic vs. paid search
  • Title slide
  • Inbound links: 43%
  • Books• Outsmarting Google• SEO warriorBlogs• SEOMoz http://www.seomoz.org/blog• Ross Hudgens http://www.rosshudgens.com/Twitter • @randfish • @rosshudgens