<ul><li>In 1958, Advertisers formed the Philippine Association of National Advertisers (PANA). </li></ul><ul><li>Since then, the PANA has been engaged in a continuing campaign to regulate abuses committed by untruthful advertisers. </li></ul>
<ul><li>Good Advertising recognizes both its economic and social responsibility to help reduce distribution costs and to serve the public interest. </li></ul><ul><li>Good Advertising depends for its success on public confidence. </li></ul>
<ul><li>Good Advertising aims to inform the consumer and help him buy intelligently. </li></ul><ul><li>Good Advertising tells the truth. It is accurate, honest, and trustworthy. It avoids exaggerations, misstatement of facts, as well as possible deception through implications or omission. </li></ul>
<ul><li>Good Advertising conforms not only to the laws but also to the generally accepted standards of good taste and decency, and to moral and aesthetic sentiments of the country. </li></ul><ul><li>Good Advertising seeks public acceptance on the basis of positive and constructive statements, made on the merits of the product or service advertised, rather than by the disparagement of competition. </li></ul>
<ul><li>Good Advertising does not allow any activity that involves the exploitation of the goodwill, attached to any other firm, product, or service. </li></ul><ul><li>Good Advertising helps to dignify the individual and contribute to the building of a civilized society. </li></ul>
<ul><li>People at work see each other every day, work together as teams, sometimes partners on specific projects. </li></ul><ul><li>They get sense of fulfilment and find encouragement from one another. </li></ul><ul><li>Sometimes, people at work get attracted to each other. </li></ul>
<ul><li>It is defined as a relationship between two people who are employed by the same organization. </li></ul><ul><li>It is characterized by mutual attraction between the parties and desire for a personal, romantic relationship. </li></ul><ul><li>Office romance is very likely to happen as long as men and women work together. </li></ul>
<ul><li>The company is trapped in the middle of the office romances in the organization. </li></ul><ul><li>Top Management does not want to interfere unduly with their employee’s personal life and their right for privacy. </li></ul>
<ul><li>Conversely, they do not want a workplace where employees are uncomfortable to work. </li></ul><ul><li>This is why a lot of companies come up with a policy that covers office romances and educate all employees on the guidelines and effects through trainings and seminars. </li></ul>
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