Interface Design in Mobile Social Networking

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Interface Design in Mobile Social Networking

  1. 1. Interface Design in Mobile Social Networking Alvin Woon, Co-founder Plurk.com Communications and Multimedia Conference 2009
  2. 2. 1 billion new users by 2012
  3. 3. GPS 3G (wifi hotspot? connect anywhere!) size camera/video
  4. 4. - Bryan Rieger
  5. 5. Useful . Usable . Engaging what problem are you trying to solve?
  6. 6. helping users find nearest restaurants from their current location? Useful . Usable . Engaging what problem are you trying to solve?
  7. 7. helping users find nearest restaurants from their current location? Useful . Usable . Engaging let users upload their mobile photo onto your social site? what problem are you trying to solve?
  8. 8. helping users find nearest restaurants from their current location? let users to pay for virtual good with sms payment from their cellphone? Useful . Usable . Engaging let users upload their mobile photo onto your social site? what problem are you trying to solve?
  9. 9. Useful . Usable . Engaging how many seconds it takes to complete the simplest task?
  10. 10. interface takes too long to load? unresponsive UI? Useful . Usable . Engaging how many seconds it takes to complete the simplest task?
  11. 11. interface takes too long to load? does it allow user unresponsive UI? to recover from their mistakes? Useful . Usable . Engaging how many seconds it takes to complete the simplest task?
  12. 12. interface takes too long to load? does it allow user unresponsive UI? to recover from their mistakes? Useful . Usable . Engaging if it’s a website, does it use long url? does it work on multiple mobile browsers? how many seconds it takes to complete the simplest task?
  13. 13. interface takes too long to load? does it allow user unresponsive UI? to recover from their mistakes? Useful . Usable . Engaging color scheme, font if it’s a website, does size, spacing, it use long url? does it aesthetic and etc work on multiple mobile browsers? how many seconds it takes to complete the simplest task?
  14. 14. Useful . Usable . Engaging what makes your application ‘sticky’?
  15. 15. what’s the incentive for user to keep using it? dead simple? because all her friends are using it? Useful . Usable . Engaging what makes your application ‘sticky’?
  16. 16. what’s the incentive for user to keep using it? dead simple? because all Let users express her friends are using it? themselves. Useful . Usable . Engaging what makes your application ‘sticky’?
  17. 17. use simple, clear color scheme content first, everything else use shortkey for later quick navigation fit as much information as possible good default font size for comfy reading
  18. 18. Scenario: It is Friday night. Alice wants to hang out with her friends, Bob and Eve.
  19. 19. Questions?

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