Pappa di Puppy Giving every idea the chance of being the great idea.DMM Crew3 Toolkit
“APA Survey Finds Many U.S. Workers Feel Stressed Out and Undervalued.”- American Psychological Association, 8 Mar. 2011.Sample: 1,546 employed adultsAccessed on: Web. 12 June 2013
Only 52% of employees said they feel valued at work, with even less (43%)feeling satisfied with the recognition they receive.
A flat organization enhances performance"The flat management structure facilitates cooperative efforts,distributes power, encourages communication, maximizes theabilities of staff, and promotes an overall concept since there is thedecentralization of authority."- Business Information Review, March 2013
Productivity is related and driven by sharing responsibility and teamwork"Management must also be trained always to have the employee involvementprogramme at the forefront. [...] Finally, management must be shown thatempowering the people will lead to a greater feeling of shared responsibilityand, thus, greater productivity."Kim Gustafson, Brian H. Kleiner, (1994) "New Developments in Team Building"
Collective creativity leads to greater innovations"Teamwork creates synergy, where the sum is greater than the parts and isregarded as “an important source of creative ideas and innovations."J. W. Jung, 2011, Your and my little sprout
Companies and corporations recognize the importance of teamworkand employees"The American Productivity and Quality Center found that 80 per cent of theFortune 1000 companies use some form of employee involvementprogramme, and 50 per cent of the respondents intend to increase the useof work teams"Kim Gustafson, Brian H. Kleiner, (1994) "New Developments in Team Building"
Participants on brainstorm sessions usually feel their ideasare not taken into consideration seriously.mainproblem
solution Brain WaveA tool for idea generation processes
purposeDissolve hierarchy during the ideation process in order to use thewhole creative potential of the groupGive every idea the same level of importanceBuild trust and understanding among teammatesInvolving everyone on the same level during brainstorming
Timeframe:20min. initially to write ideas5 min. to explain each, 10 min. to build on each ideaParticipants: 2+¿How?1) Grab a pack of post-its2) Set a time frame to write down ideas separately.3) Based on the time available for brainstorming, set theamount of ideas for each person to write.4) Get into brainstorming! ..but wait!! one at a time.5) Designate the Idea Throne6) Taking turns, everyone explains their idea.7) After understanding the idea, the team takes a couple ofminutes to think and build on the discussed idea.8) Write ideas on post-its and cluster them for followingthrough after the exercise.8) After everyone built on possibilities for one idea, thencomes the chance for the next persons idea.9) Everyone is given a chance. If the group is not satisfied,the wave continues.
FollowThrough“After brainstormers have slept on a problem, theysometimes generate the most valuable of all ideas”- Alex Osborn, BBDO 1953
¿Whythe idea throne?In social psychology, spatial distance is often used tomeasure social distance. For example, choosing a moredistant seat from another person is taken to reflect socialdistancing from that person.(e.g., Macrae, Bodenhausen, Milne, & Jetten, 1994; Mooney, Cohn, &Swift, 1992).
DoDon’t- Be active- Believe on your team’s potential- Improve every idea as if it’s your own- Debate or question ideas before finishing the round- Judge ideas based on participants professional role
Facilitator’s role- Manage time- Making sure everyone understands the process.- Making sure everyone understands each othersideas.- Observe and make sure everyone is being activelyengaged building on others ideas besides their own.
Giving every idea the chance of being the great idea.
BRAIN WAVEgiving every idea the chance of being the great ideaBe activeBelieve on your team’s potentialImprove every idea as if it’s your ownKill an idea before ﬁnishing the roundJudge ideas based on participant’s professional rolesInstructions Grab a pack of post-itsSet a time frame to write down ideas separately.Based on the time available for brainstorming, set theamount of ideas for each person to write.Get into brainstorming! ..but wait!! one at a time.Designate the Idea ThroneTaking turns, everyone explains their idea.After understanding the idea, the team takes a couple ofminutes to think and build on the discussed idea.Write ideas on post-its and cluster them for followingthrough after the exercise.After everyone built on possibilities for one idea, thencomes the chance for the next persons idea.Everyone is given a chance. If the group is not satisﬁed,the wave continues.18.104.22.168.22.214.171.124.9.10.DoDon’tPurpose Dissolve hierarchy during the ideation process in orderto use the whole creative potential of the group.Make everyone feel part of the team.Timeframe:20 min. initially to write ideas5 min. to explain each10 min.+ to build on each ideaParticipants: 2+Facilitator’s Role * Manage time* Make sure everyone understands the process* Make sure everyone understands each other’s ideas* Observe and make sure everyone is being activelyengaged building on others’ ideas besides their own
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