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Kathy's Powerpoint

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Transcript

  • 1.
  • 2. The Mission of the Canton  Stark County CVB is to attract, orient, and serve visitors and to educate local residents and initiate projects and programs which promote and grow tourism.
  • 3. CVB’s Role
    • Founded in 1980 and under a three year contract
    • Funded by county-wide lodging tax
    • Marketing/promotion agency for all of Stark County
    • Includes Convention, Sports Promotion, and Tourism Departments
    • Offers a Tourist Information Center, Visitor Center and a host of other marketing engines.
  • 4. Strategic Plan
      • Objective I -Regionalize marketing efforts
      • Objective II -Develop focused marketing plans
      • Objective III -Help efforts to develop and promote new tourism products
      • Objective IV-Continue building community relations
      • Objective V Continue board development
  • 5. CVB Staff
    • Ally Bussey
    • Tourism Marketing Manager
    • Kathy Gray
    • Web Content Manager
    • Toni Johnson
    • Tourist Information Specialist
    • John Kiste
    • Executive Director
    • Rosie Kurtz
    • Administrative Specialist
    • Cindi Petty
    • Office Manager
    • Rob Steinberg
    • Sports Promotion Manager
    • Mary Vlahos
    • Convention Sales Manager
  • 6. The Economic Impact of the CVB Stark County welcomes over 2.5 MILLION Visitors per year and supports over 12,000 direct and indirect tourism jobs for Stark County .
  • 7. The CVB’s Marketing Program
    • The CVB offers a broad variety of
    • multi-media tools to spread a positive and enticing message to visitors. Example of these tools are…
  • 8. The Official Visitors’ Guide
    • Over 125,000 printed
    • Distributed via the turnpike rest areas, paid distribution routes, tourist information centers, trade shows and are the official fulfillment piece for all Visitor inquiries.
  • 9. www.VisitCantonStark.com
    • Over 105,000 unique
    • visitors per year.
    • Did you know???
    • The Top 5 section of the website are:
    • Calendar of Events
    • What’s Happening Blog
    • Packages & Coupons
    • Best of Stark County
    • 5. Attractions
  • 10. Print Marketing
  • 11. Social Media
    • VisitCantonStark.com/Blog
    • Twitter.com/CantonStarkCVB
    • Facebook.com/CantonOhio
    • LinkedIn.com/groups? gid=2471394 :