Creating Irresistible e-Learning
Angel Green
Senior Instructional Strategist
#irresistible
#astdTK14
@LearnerAdvocate
Crea...
Irresistible e-learning???

Yes or No

Creating Irresistible e-Learning

#irresistible #astdTK14
Irresistible e-learning???

Yes or No

Your students think
e-learning is interesting.

Creating Irresistible e-Learning

#...
Irresistible e-learning???

Yes or No

Your students think
e-learning addresses their
individual needs.
Creating Irresisti...
Irresistible e-learning???

Yes or No

Your students think
e-learning tests and
quizzes help them learn.
Creating Irresist...
Irresistible e-Learning???

Yes or No

e-learning makes your
students excited about
doing their job.

Creating Irresistibl...
Think about these e-apps…

Text messages
Online shopping
Online banking
Facebook
iTunes
Wikipedia
Google Maps
Creating Irr...
Benefits of e-Learning
Reduce Training Time

Provide emotional safety

Reduce teaching resources
Reduce printing costs

Ea...
Benefits of e-Learning
Benefits to the Organization

Reduce Training Time
Available 24/7
Geographic reach
Easily trackable...
Keys to Success

Enhance learner’s motivation
Focus on behavior-enhancing tasks

Create meaningful and memorable
experienc...
Example

NOT
irresistible

Creating Irresistible e-Learning

#irresistible #astdTK14
#irresistible #astdTK14
#irresistible #astdTK14
E-learning Design

Must create Instructional Interactivity—
actively engaging the learner’s mind to
do things to improve s...
Instructional Interactivity
Context—framework to provide
meaning
Challenge—stimulus to act
Activity—physical gestures

Fee...
Creating Irresistible e-Learning

#irresistible #astdTK14
Creating Irresistible e-Learning

#irresistible #astdTK14
Creating Irresistible e-Learning

#irresistible #astdTK14
Creating Irresistible e-Learning

#irresistible #astdTK14
Irresistible Design Factors

•Risk
Learner needs to have clear sense of consequences
Failure must be possible (at first,...
Irresistible Design Factors

•Risk
•Meaningful Choices
Clear and accessible choices
Thoughtfulness more productive than ...
Irresistible Design Factors

•Risk
•Meaningful Choices
•Compelling Frame
Rules add up to create a rational universe
Crea...
Example

Creating Irresistible e-Learning

#irresistible #astdTK14
Example

Creating Irresistible e-Learning

#irresistible #astdTK14
Questions?

Creating Irresistible e-Learning

#irresistible #astdTK14
Irresistible e-Learning

Demos available at
www.alleninteractions.com

Connect with us!
@LearnerAdvocate
@customelearning
...
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Creating Irresistible e-Learning

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In spite of the considerable resources invested in its creation, most e-learning is unbearably boring. It doesn't have to be that way. Part of the problem is that the restrictive process most often used for designing e-learning fails to take advantage of the unique aspects of interactivity to create engaging learning experiences. This presentation will describe an iterative, rapid prototyping design methodology to drive creative learning solutions. Sharing many characteristics with the guiding principles of structured improvisation, this process fosters creativity, reflects participant's needs, and integrates learning objectives into true instructionally interactive training. This session describes this process and presents several outstanding examples of e-learning that are irresistible; and provides actual working examples to illustrate the design principles and take away ideas on how to add engaging interaction to the design process.-Discover the components that create true instructional interactivity. -Explore specific tools to increase learner motivation when studying e-learning. -Apply gaming principles to curriculum design. -Learn three essential characteristics of irresistible e-learning.

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Creating Irresistible e-Learning

  1. 1. Creating Irresistible e-Learning Angel Green Senior Instructional Strategist #irresistible #astdTK14 @LearnerAdvocate Creating Irresistible e-Learning #irresistible #astdTK14
  2. 2. Irresistible e-learning??? Yes or No Creating Irresistible e-Learning #irresistible #astdTK14
  3. 3. Irresistible e-learning??? Yes or No Your students think e-learning is interesting. Creating Irresistible e-Learning #irresistible #astdTK14
  4. 4. Irresistible e-learning??? Yes or No Your students think e-learning addresses their individual needs. Creating Irresistible e-Learning #irresistible #astdTK14
  5. 5. Irresistible e-learning??? Yes or No Your students think e-learning tests and quizzes help them learn. Creating Irresistible e-Learning #irresistible #astdTK14
  6. 6. Irresistible e-Learning??? Yes or No e-learning makes your students excited about doing their job. Creating Irresistible e-Learning #irresistible #astdTK14
  7. 7. Think about these e-apps… Text messages Online shopping Online banking Facebook iTunes Wikipedia Google Maps Creating Irresistible e-Learning #irresistible #astdTK14
  8. 8. Benefits of e-Learning Reduce Training Time Provide emotional safety Reduce teaching resources Reduce printing costs Easily trackable Save travel costs Ongoing reference Geographic reach Consistent message Immediate updates Available 24/7 Create individual learning experience Creating Irresistible e-Learning #irresistible #astdTK14
  9. 9. Benefits of e-Learning Benefits to the Organization Reduce Training Time Available 24/7 Geographic reach Easily trackable Reduce teaching resources Benefits to the Learner Provide emotional safety Create individual learning experience Ongoing reference Consistent message Save travel costs Immediate updates Reduce printing costs Creating Irresistible e-Learning #irresistible #astdTK14
  10. 10. Keys to Success Enhance learner’s motivation Focus on behavior-enhancing tasks Create meaningful and memorable experiences Creating Irresistible e-Learning #irresistible #astdTK14
  11. 11. Example NOT irresistible Creating Irresistible e-Learning #irresistible #astdTK14
  12. 12. #irresistible #astdTK14
  13. 13. #irresistible #astdTK14
  14. 14. E-learning Design Must create Instructional Interactivity— actively engaging the learner’s mind to do things to improve skills and readiness. Creating Irresistible e-Learning #irresistible #astdTK14
  15. 15. Instructional Interactivity Context—framework to provide meaning Challenge—stimulus to act Activity—physical gestures Feedback—response back to the learner Creating Irresistible e-Learning #irresistible #astdTK14
  16. 16. Creating Irresistible e-Learning #irresistible #astdTK14
  17. 17. Creating Irresistible e-Learning #irresistible #astdTK14
  18. 18. Creating Irresistible e-Learning #irresistible #astdTK14
  19. 19. Creating Irresistible e-Learning #irresistible #astdTK14
  20. 20. Irresistible Design Factors •Risk Learner needs to have clear sense of consequences Failure must be possible (at first, likely) but not final Minimize randomness Creating Irresistible e-Learning #irresistible #astdTK14
  21. 21. Irresistible Design Factors •Risk •Meaningful Choices Clear and accessible choices Thoughtfulness more productive than guessing Risk is commensurate with choices Creating Irresistible e-Learning #irresistible #astdTK14
  22. 22. Irresistible Design Factors •Risk •Meaningful Choices •Compelling Frame Rules add up to create a rational universe Create formal links to the real world Makes intrinsic feedback possible Creating Irresistible e-Learning #irresistible #astdTK14
  23. 23. Example Creating Irresistible e-Learning #irresistible #astdTK14
  24. 24. Example Creating Irresistible e-Learning #irresistible #astdTK14
  25. 25. Questions? Creating Irresistible e-Learning #irresistible #astdTK14
  26. 26. Irresistible e-Learning Demos available at www.alleninteractions.com Connect with us! @LearnerAdvocate @customelearning Creating Irresistible e-Learning #irresistible #astdTK14

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