Your SlideShare is downloading. ×
3  itv
Upcoming SlideShare
Loading in...5

Thanks for flagging this SlideShare!

Oops! An error has occurred.


Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

3 itv


Published on

  • Be the first to comment

  • Be the first to like this

No Downloads
Total Views
On Slideshare
From Embeds
Number of Embeds
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

No notes for slide


  • 2. ObjectivesBy the end of this session, the students will beable to:Identify main concepts, advantages, andproduction processes of ITV.
  • 3. Instructional television(ITV) *Is a type of television program that is designedfor use in schools. Refers primarily to programs which emphasizeformal, classroom instruction and enrichmentprogramming. *It incorporates "formal" (classroom) and"informal" (cultural, childrens, lifelong learning)instructional programming.
  • 4. Instructional television(ITV) *Efforts to useTV for education struggled tosurvive, overwhelmed by entertainment andadvertisements. Instructional television has never realized itsfullest potential as an instructional medium. Interest in instructional television was expressedearly. Educators envisioned televisions potential as aninstructional tool and sought recognition byofficials.
  • 5. ITV broadcast PublicTV stations devote some airtime to ITV ITV programs are seen on a digital subchannel of apublicTV station *Programs on instructional television generally 15minutes in length to help their integration into theclassroom setting. *These shows are often accompanied by teachersguides that include material to help use thisprogram in lessons.
  • 6. ITV broadcast There are some dedicated free ITV channels(Egyptian Satellite Channels) *As a noncommercial enterprise, ITV needed torely on outside sources for funding. ITV provides programming which emphasizesformal instruction for children and adults. *Literacy, mathematics, science, geography,foreign language and high school equivalencyare a few examples of ITVs offerings.
  • 7. ITV in HE *Workbooks and examinations oftensupplement the video "lessons.” *“Telecourse" is designed for adults who cannotattend a university. The Pennsylvania State University CCTV project(1952) to eliminate overcrowded classrooms andfaculty shortages. *CCTV system proved unpopular with studentsbecause of the absence of student-teachercontact boring "look" of the programs.
  • 8. ITV in the Open University ITV is most developed and more successful asa learning device in the Open Universitysystem. The lack of higher education opportunities inmany countries has contributed to thevalidation of distance learning. Open universities are provided by public(service) broadcasters on every continent.
  • 9. ITV in the Open University *The British Open University (BOU- 1969) is themost notable example, to confer degrees tostudents enrolled in telecourses. Programs are supplemented by outside examsand work/textbooks. *Degrees from the Open Universities are asvalued as traditional college diplomas.
  • 10. ITV in Schools *Preschool, elementary and secondary schoolstudents use ITV to support traditionalclassroom instruction. *The most successful ITV initiatives in the UnitedStates are public televisions childrensprograms. *Sesame Street successfully combines educationand entertainment ;international success. *An international success, it is even used in theGulf to teach school students Arabic.
  • 11. ITV in training/enrichment *ITV workplace programming is often usedby corporations for training purposes or toteach safety procedures. ITV also includes "enrichment"programming emphasizing culture, thearts and public affairs. The surge of cable television has been themost significant challenge to ITV.
  • 12. ITV comparative view ITV is similar throughout the industrializedworld. *The combination of formal classroominstruction and enrichment programmingdefine the genre. ITV in the developing world also includesprogramming which directly effects thequality of life of its viewers.
  • 13. ITV comparative view *In areas where television penetration is verylow, audiences may gather at communitycenters to view programs on hygiene,literacy, child care and farming methods. In this respect, ITV provides the group withpractical information to improve livingstandards. Such programming bestexemplifies the global aims of ITV.
  • 14. ITV future view *Satellite technology has alreadyprovided a more effective delivery systemfor programming. *Interactivity has revitalized ITV inparticular.Teleconferencing. *Links classrooms globally. Enhances the cultural literacy of studentsworldwide.
  • 15. ITV future view *As television will abome more"individualized," providing, for example,"menus" of lessons, applications, andexperiments, ITV may become theprogramming of choice. New outlets for ITV across the globe, butaudiences--students and users—asproduction becomes integrated
  • 16. Importance Of ITV *Individuals are in need of different education. ITVcan provide mass education that is needed. *New options of ITV make traditional educationalpractices change. *New opportunities of ITV provide all individuals anequality in education. *Addition of synchronous technologies or useinteractive technologies such as teleconferencing,through ITV.
  • 17. Advantages of ITV *Supporting and enhancing teaching Instructing *Explaining , clarifying *Summarizing *Reinforcement *Motivation and encouragement Using as supplementary for the other materials Imposing study speed (determining rate of study) Presenting a reference to large masses *Changing behavior *Presenting unreachable facts and events.
  • 18. Disadvantage of ITV *Does not provide instant feedback. *Doesn’t show viewers reactions about theprogram. *Same pace for all students *Cost *Accessibility
  • 19. Production of f ITV programs1. Analysis2. Design3. Development and production Using people (Instructors , Announcer/Speaker, Players ,Field experts , Common people). Using visual production opportunities (Graphic s) Making use of real events with documents and design4. Implement5. Evaluate
  • 20. Using ITV *tudent Support : learners face some difficulty andproblems in their own environment while they arelearning and they may feel of being unable to learnon his own, fear of failure because of this. *Supporting Role ofTelevision Programs: providingintroductory course units to introduce aim of a newcourse, using television in their learning period andshow students the way of the study which arebroadcasted at the beginning of each project.
  • 21. Using ITV Supporting Role ofTelevision Programs forExams: in teaching, television can be usedinteractively or one-way. In one-way teaching, byproducing the programs beforehand, they can bedelivered as videotapes or television broadcast.Contrary to this, interactive televisionstrengthens the effect of teaching by allowingthe participation of the audience. Supporting Identity: to inform students andprovide them with a feeling of belonging to thisfaculty.
  • 22. Broadcasting on the Internet:Vodcasts*Definition ofVodcasts: term used for the onlinedelivery of video content*Advantages ofVodcast Broadcasting:Access**Everyday People*MobileNews Programs*SpecialTopics*Audio Supports