8. Nielsen Mar 2010; Brian Solis Apr 2010 Are women ready for mobile community and collaboration?
9. 55% women surveyed use mobile social networking compared to 45% men. Women Love Social Mobile Nielsen Mar 2010; Brian Solis Apr 2010 Women Love Social Mobile
10. Nielsen Mar 2010; Brian Solis Apr 2010 Are women ready for mobile advertising and m-commerce?
11. MiBuys, May 2010 84% of women going online via their mobile device have noticed mobile advertising. 57% have clicked on a mobile ad. Mobile Consumers
12. ForSee Results, Jan 2011 Mobile commerce for holiday shopping 2010 increased by 550% over the same period in 2009. M-Commerce is Coming