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Socialmedia jan2711
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Socialmedia jan2711

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    Socialmedia jan2711 Socialmedia jan2711 Presentation Transcript

    • Social MediaBasics & Beyond
    • Social Media is about making connections,forming relationships, sharing information, exchanging ideas...
    • Social MediaShiny New Social Thing Geo- Microblogs Networks Networks Blogs Video Sharing Augmented Reality Photo Sharing Social Gaming Website Content Rating Mobile Bookmark Sharing Cloud Working Podcasting Widgets RSS Feeds www.alizasherman.com
    • Communicate
    • Conversations
    • Find Info
    • Community
    • Do business
    • Connections
    • Social Media takes TIME. Listen Promote Participate Publish BuildNo Engagement Broadcast/Share Low Engagement Content Intensive Community High Engagement15 min/day +20 min/day+30 min/day+3-5 hrs/wk+ 5-10 hrs/wk Original concept by Beth Kanter
    • Where do you startwith social media?
    • personal ............ photos profile videos newsnews & info .......video ..................photos ................
    • professional...... pageresume ..............news & info.......video ..................photos................
    • ProfileFriends PrivateStatus Updates comments likesGroups
    • PageTabs PublicUpdates comments likesApplications
    • Account/PageBio 140 charactersFollowingFollowersTweets yours others
    • Profile (resume)Connections networkingUpdates commentsRecommendationsBusiness directoryAnswersPolls
    • How do you startusing social media?
    • Listen
    • Ask
    • Respond
    • Thinking aboutsocial media...
    • WHO?
    • Who are you trying to reach?
    • How?
    • How do they communicate?
    • WHAT?
    • Leads
    • Deals
    • Revenue
    • Promotions
    • created by Aliza Sherman www.mediaegg.com aliza@mediaegg.com