Using Social Media to Attract & Engage Volunteers Attract & Engage Volunteers
Social Media n.  Social media is media  that is disseminated through  interactions between people utilizing Internet and W...
The Conversation
Your Social Media Footprint
 
 
Attract Engage Retain
Facebook Twitter Video Attract Blog
Demonstrate Need
Communicate Impacts
Facebook Site Engage Twitter Video Blog
Show Your Stories
Share Their Stories
Facebook
Top 5 Social Networks (Jan 09) monthly visits: 1. Facebook  1,191,373,339 2. MySpace  810,153,535 3. Twitter  54,218,731 4...
Facebook reported 26,481,000 U.S. members in January 2009.
Facebook users in Alaska: 182,000
Facebook users in Anchorage: 150,000 Fairbanks: 14,000 Juneau: 8,000
Facebook Profile
Facebook Page
Facebook Group
Examples
Big Brothers Big Sisters National National
Big Brothers Big Sisters National National
Big Brothers Big Sisters National National
Big Brothers Big Sisters National National
Big Brothers Big Sisters National National Facebook Site Twitter Video
Big Brothers Big Sisters Anchorage Anchorage
Big Brothers Big Sisters of Alaska site of Alaska site
Big Brothers Big Sisters Anchorage Anchorage Facebook Site
Big Brothers Big Sisters Juneau Juneau
Big Brothers Big Sisters of Alaska site of Alaska site
Big Brothers Big Sisters Juneau Juneau Facebook Site
Big Brothers Big Sisters Fairbanks Fairbanks
Big Brothers Big Sisters of Alaska site of Alaska site
Big Brothers Big Sisters Fairbanks Fairbanks Facebook Site
Big Brothers Big Sisters of Alaska of Alaska
Plan
Focus Social Media Calendar
Retain Nurturing a Relationship
Build Community
Person-to-Person
?
 
Capacity
Commitment
Listen
Participate
Reach  Out
Evangelize
Call to Action
Clear the Path
Be Social
Aliza Sherman [email_address] twitter.com/alizashe rman facebook.com/alizas herman linkedin.com/in/al izasherman
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Social Media to Attract and Engage Volunteers

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A session I taught to volunteer administrators about how to use social media tools and tactics to attract and engage volunteers.

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Social Media to Attract and Engage Volunteers

  1. 1. Using Social Media to Attract & Engage Volunteers Attract & Engage Volunteers
  2. 2. Social Media n. Social media is media that is disseminated through interactions between people utilizing Internet and Web technology and tools. interactions between people utilizing Internet and Web technology and tools. interactions between people utilizing Internet and Web technology and tools. interactions between people utilizing Internet and Web technology and tools. interactions between people utilizing Internet and Web technology and tools.
  3. 3. The Conversation
  4. 4. Your Social Media Footprint
  5. 7. Attract Engage Retain
  6. 8. Facebook Twitter Video Attract Blog
  7. 9. Demonstrate Need
  8. 10. Communicate Impacts
  9. 11. Facebook Site Engage Twitter Video Blog
  10. 12. Show Your Stories
  11. 13. Share Their Stories
  12. 14. Facebook
  13. 15. Top 5 Social Networks (Jan 09) monthly visits: 1. Facebook 1,191,373,339 2. MySpace 810,153,535 3. Twitter 54,218,731 4. Flixter 53,389,974 5. LinkedIn 42,744,438
  14. 16. Facebook reported 26,481,000 U.S. members in January 2009.
  15. 17. Facebook users in Alaska: 182,000
  16. 18. Facebook users in Anchorage: 150,000 Fairbanks: 14,000 Juneau: 8,000
  17. 19. Facebook Profile
  18. 20. Facebook Page
  19. 21. Facebook Group
  20. 22. Examples
  21. 23. Big Brothers Big Sisters National National
  22. 24. Big Brothers Big Sisters National National
  23. 25. Big Brothers Big Sisters National National
  24. 26. Big Brothers Big Sisters National National
  25. 27. Big Brothers Big Sisters National National Facebook Site Twitter Video
  26. 28. Big Brothers Big Sisters Anchorage Anchorage
  27. 29. Big Brothers Big Sisters of Alaska site of Alaska site
  28. 30. Big Brothers Big Sisters Anchorage Anchorage Facebook Site
  29. 31. Big Brothers Big Sisters Juneau Juneau
  30. 32. Big Brothers Big Sisters of Alaska site of Alaska site
  31. 33. Big Brothers Big Sisters Juneau Juneau Facebook Site
  32. 34. Big Brothers Big Sisters Fairbanks Fairbanks
  33. 35. Big Brothers Big Sisters of Alaska site of Alaska site
  34. 36. Big Brothers Big Sisters Fairbanks Fairbanks Facebook Site
  35. 37. Big Brothers Big Sisters of Alaska of Alaska
  36. 38. Plan
  37. 39. Focus Social Media Calendar
  38. 40. Retain Nurturing a Relationship
  39. 41. Build Community
  40. 42. Person-to-Person
  41. 43. ?
  42. 45. Capacity
  43. 46. Commitment
  44. 47. Listen
  45. 48. Participate
  46. 49. Reach Out
  47. 50. Evangelize
  48. 51. Call to Action
  49. 52. Clear the Path
  50. 53. Be Social
  51. 54. Aliza Sherman [email_address] twitter.com/alizashe rman facebook.com/alizas herman linkedin.com/in/al izasherman

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