Understanding Social Media (an overview) ‏
Ask Yourself... <ul><li>Goals? </li></ul><ul><li>Audience? </li></ul><ul><li>Capacity? </li></ul><ul><li>Commitment? </li>...
Be Strategic
The Old Way of the Web Broadcasting Listening
What is Web 2.0? Collaborating Sharing Creating Feeding Facilitating Broadcasting Listening
Social Media Overload
Web 2.0 tools
Blogging <ul><li>Blogger, WordPress, Typepad </li></ul><ul><li>Social media hub </li></ul><ul><li>Current </li></ul><ul><l...
Microblogging <ul><li>Twitter, Pownce Jaiku, Plurk </li></ul><ul><li>Concise </li></ul><ul><li>Mobile </li></ul><ul><li>Co...
Social Networks <ul><li>6 Degrees of Separation </li></ul><ul><li>Professional </li></ul><ul><li>General </li></ul><ul><li...
Bookmarks <ul><li>Shared interests </li></ul><ul><li>del.icio.us </li></ul><ul><li>mag.nolia </li></ul><ul><li>NetClips </...
Content Rating <ul><li>Shared opinions </li></ul><ul><li>Digg </li></ul><ul><li>Reddit </li></ul><ul><li>Kirtsy </li></ul>...
Podcasting <ul><li>Audio: Jott, Utterli </li></ul><ul><li>Video:  </li></ul><ul><li>YouTube, Viddler, Vimeo </li></ul><ul>...
Live Streaming <ul><li>As it happens... </li></ul><ul><li>UStream.tv </li></ul><ul><li>Qik </li></ul><ul><li>Justin.tv </l...
RSS Feeds / Readers <ul><li>Really Simple Syndication </li></ul><ul><li>Feedburner.com </li></ul><ul><li>Google Reader </l...
Widgets <ul><li>Twitter badge </li></ul><ul><li>Utterli audio </li></ul>
Widgetize <ul><li>Widgetbox </li></ul><ul><li>Blidget </li></ul>
Be Strategic
 
 
Aliza Sherman [email_address] mediaegg.com twitter.com/alizasherman
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Social Media Overview - Take 2 or 3

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Still refining my social media overview presentation.

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Social Media Overview - Take 2 or 3

  1. 1. Understanding Social Media (an overview) ‏
  2. 2. Ask Yourself... <ul><li>Goals? </li></ul><ul><li>Audience? </li></ul><ul><li>Capacity? </li></ul><ul><li>Commitment? </li></ul>
  3. 3. Be Strategic
  4. 4. The Old Way of the Web Broadcasting Listening
  5. 5. What is Web 2.0? Collaborating Sharing Creating Feeding Facilitating Broadcasting Listening
  6. 6. Social Media Overload
  7. 7. Web 2.0 tools
  8. 8. Blogging <ul><li>Blogger, WordPress, Typepad </li></ul><ul><li>Social media hub </li></ul><ul><li>Current </li></ul><ul><li>Frequent </li></ul><ul><li>Opinionated </li></ul>
  9. 9. Microblogging <ul><li>Twitter, Pownce Jaiku, Plurk </li></ul><ul><li>Concise </li></ul><ul><li>Mobile </li></ul><ul><li>Conversations </li></ul><ul><li>Filter/Broadcast </li></ul>
  10. 10. Social Networks <ul><li>6 Degrees of Separation </li></ul><ul><li>Professional </li></ul><ul><li>General </li></ul><ul><li>Niche </li></ul><ul><li>Multimedia </li></ul>
  11. 11. Bookmarks <ul><li>Shared interests </li></ul><ul><li>del.icio.us </li></ul><ul><li>mag.nolia </li></ul><ul><li>NetClips </li></ul><ul><li>StumbleUpon </li></ul>
  12. 12. Content Rating <ul><li>Shared opinions </li></ul><ul><li>Digg </li></ul><ul><li>Reddit </li></ul><ul><li>Kirtsy </li></ul><ul><li>Care2 </li></ul>
  13. 13. Podcasting <ul><li>Audio: Jott, Utterli </li></ul><ul><li>Video: </li></ul><ul><li>YouTube, Viddler, Vimeo </li></ul><ul><li>Seesmic, Phreadz, 12seconds.tv </li></ul>
  14. 14. Live Streaming <ul><li>As it happens... </li></ul><ul><li>UStream.tv </li></ul><ul><li>Qik </li></ul><ul><li>Justin.tv </li></ul>
  15. 15. RSS Feeds / Readers <ul><li>Really Simple Syndication </li></ul><ul><li>Feedburner.com </li></ul><ul><li>Google Reader </li></ul><ul><li>Bloglines </li></ul><ul><li>RSS Reader </li></ul>
  16. 16. Widgets <ul><li>Twitter badge </li></ul><ul><li>Utterli audio </li></ul>
  17. 17. Widgetize <ul><li>Widgetbox </li></ul><ul><li>Blidget </li></ul>
  18. 18. Be Strategic
  19. 21. Aliza Sherman [email_address] mediaegg.com twitter.com/alizasherman
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