Social Media Marketing Strategy & Planning

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Social Media Marketing Strategy & Planning - Presentation Transcript

  1. Strategizing your social media marketing plan
  2. Social Media Tools blogs micro blogs podcasts videocasts photo sharing video sharing content rating bookmark sharing virtual worlds RSS feeds social networks wikis
  3. Social Media is LISTENING
  4. Social Media is CONVERSATION
  5. Social Media BUILDS BRANDS
  6. Social Media is MEASURABLE
  7. WHO ?
  8.  
  9. How do they communicate?
  10. WHAT?
  11. Get leads?
  12. Make business deals?
  13. Make money?
  14. Strategy Objectives Tactics
  15. Strategy Objectives Tactics
  16. Pick the right TOOLS
  17.  
  18. Strategy: Leverage social media for your business
  19. Objective: Increase inquiries
  20. Before you continue: Give them a reason to inquire.
  21. Quality Product
  22. Quality Service
  23. Good Reputation
  24. Tactic: Set up a LinkedIn account to cultivate warm leads through your existing professional contacts.
  25. Tactic: Cultivate a fan base with a Facebook Page to build your brand, increase awareness and encourage inquiries.
  26. Tactic: Build a following on Twitter and communicate directly with potential and existing customers.
  27.  
  28.  
  29.  

+ Aliza ShermanAliza Sherman, 2 months ago

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