What makes an app or social networkuseful?
*Comcast	     	  ***SAP/Netbase   	  **Hitwise	  
*Engadget   	  **Hitwise   	  ***Instagram 	  	  ****Techcrunch	  
From	  Repinly	  	  hBp://www.repinly.com/stats.aspx	  
From	  Repinly	  	  hBp://www.repinly.com/stats.aspx	  
1	  in	  5	  Pinterest	  users	  	  are	  buying	  items	  	  they	  have	  pinned.	                 Emily	  Carr	  Univer...
March	  2012	     May	  2012	  
It’s	  WHAT	  you	  know,	  not	  WHO	  you	  know.	                           Via Huffington Post!
MulJmedia	  publishing	  
Up	  to	  9	  users	  in	  video	  chat	  
Share	  your	  screen	  
Broadcast	  your	  Hangout	  
Visual	  
Mobile	  
Site	  integraJon	  
Contests	  
3rd	  party	  web	  profiles	  
Check-­‐ins	  	  =	  customer	  data	  
Foursquare	  for	  venues	  
Foursquare	  for	  venues	  
Foursquare	  for	  Brands	  
Foursquare	  for	  Brands	  
Shiny!
Evolving!
How do we manageall of these apps?
Pick the ones thatwork well for you.Period.	  
Where isthis stuff going?
Sky’s the limit!
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
Pinterest, Google+, Instagram and Foursquare Marketing
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Pinterest, Google+, Instagram and Foursquare Marketing

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Presentation about marketing and reaching people using Pinterest, Google+, Instagram and Foursquare. Presented to PRSA Alaska Chapter in Anchorage.

Published in: Technology, Business

Pinterest, Google+, Instagram and Foursquare Marketing

  1. 1. What makes an app or social networkuseful?
  2. 2. *Comcast    ***SAP/Netbase  **Hitwise  
  3. 3. *Engadget  **Hitwise  ***Instagram    ****Techcrunch  
  4. 4. From  Repinly    hBp://www.repinly.com/stats.aspx  
  5. 5. From  Repinly    hBp://www.repinly.com/stats.aspx  
  6. 6. 1  in  5  Pinterest  users    are  buying  items    they  have  pinned.   Emily  Carr  Universitys  Social  +  InteracJve  Media  Centre  &  Vision  CriJcal  
  7. 7. March  2012   May  2012  
  8. 8. It’s  WHAT  you  know,  not  WHO  you  know.   Via Huffington Post!
  9. 9. MulJmedia  publishing  
  10. 10. Up  to  9  users  in  video  chat  
  11. 11. Share  your  screen  
  12. 12. Broadcast  your  Hangout  
  13. 13. Visual  
  14. 14. Mobile  
  15. 15. Site  integraJon  
  16. 16. Contests  
  17. 17. 3rd  party  web  profiles  
  18. 18. Check-­‐ins    =  customer  data  
  19. 19. Foursquare  for  venues  
  20. 20. Foursquare  for  venues  
  21. 21. Foursquare  for  Brands  
  22. 22. Foursquare  for  Brands  
  23. 23. Shiny!
  24. 24. Evolving!
  25. 25. How do we manageall of these apps?
  26. 26. Pick the ones thatwork well for you.Period.  
  27. 27. Where isthis stuff going?
  28. 28. Sky’s the limit!

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