Using Social Media"A Blog: A social-powered hub of current content. LinkedIn: Business presence and networking toolsfor professionals and companies. Facebook: Public Pages, social advertising tools,multimedia features, sharing functions. Twitter: Information feed, conversation monitoring,brand builder, traffic driver. Flickr: Showcase photographs, build community,leverage images. YouTube: Leverage video, attract attention, providevalue, enhance sites and channels. @alizasherman
Using Social Media"SlideShare: Showcase expertise, leverage slidepresentations, enhance social sites. Tumblr: Like a blog but considered more of a “lifestream,” pulls in feeds from your social channels. Google+: Fast moving feed like Twitter andmultimedia like Facebook, community-oriented. @alizasherman
2 of 5 social media users access via mobile devices." Source: Pew 2011 @alizasherman
Using Mobile"Foursquare: Gives businesses access to candidcustomer comments, builds loyalty, provide perks. Instagram: Brand building through photographs,community building, outreach, image enhancing. Pinterest: Build brand personality, show affinities,showcase company or your likes through images. GMLPS: Unique photographs with embedded video,shareable on social channels. Foodspotting: Food businesses can share dishes,access images, comments from customers. Trover: Showcase most interesting things aboutspecific locations, exploration and discovery.