LinkedIn and Twitter: A Practical Guide

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Presentation introducing how LinkedIn and Twitter work and how to use them for your professional life.

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LinkedIn and Twitter: A Practical Guide

  1. 1. A Practical Guide to
  2. 2. social mediaShiny New Social Thing Geo- Microblogs Networks Networks Blogs Video Sharing Augmented Reality Photo Sharing Social Gaming Website Content Rating Mobile Bookmark Sharing Cloud Working Podcasting Widgets RSS Feeds www.alizasherman.com
  3. 3. social networks*profiles*connections*communicate*interact
  4. 4. social network forprofessionals thathelps you leverageyour network.
  5. 5. communications toolfor sharing andconsuming contentin 140 characters.
  6. 6. tweet tweet
  7. 7. *profile*contacts*updates*recommendations
  8. 8. Profile
  9. 9. Profile
  10. 10. Contacts
  11. 11. Updates
  12. 12. Recommendations
  13. 13. Apps
  14. 14. *bio*following/followers*tweets*retweets
  15. 15. Bio
  16. 16. Followers/Following
  17. 17. Tweets
  18. 18. Retweets
  19. 19. Which one?
  20. 20. *fast-paced *measured*streaming *ebb & flow*information *connections*diverse *professional*who’s listening *who you know*current events *current jobs
  21. 21. Who?
  22. 22. Who are you trying to reach?
  23. 23. How?
  24. 24. How do they communicate?
  25. 25. What?
  26. 26. Introductions
  27. 27. Do Deals
  28. 28. Promote
  29. 29. Sell
  30. 30. GettingStarted
  31. 31. Listen
  32. 32. Ask
  33. 33. Respond
  34. 34. BestPractices
  35. 35. Pick the Right Tools
  36. 36. Pace Yourself
  37. 37. Integrate
  38. 38. presented by Aliza Sherman www.mediaegg.com aliza@mediaegg.com

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