Landing a Social Media Job

Landing a Great Internet Job With Good Pay in Today's Economy
Aliza Sherman
Conversify! - www.conversify.net
[email_address]

How Bad Is It?
The economy sucks. But what does this mean for you. And your future?

Today’s Topics
Cool Jobs (that pay well!)
What You’d Do
Skills You Need
What You Need to Succeed
Resources

Social Media Job Titles
Social Media Marketer
Pro-Blogger/Podcaster
Apps & Widgets Developer
Social Networks Designer
Community Manager
Virtual World Developer

Social Media Marketer
$50 to $250+/hour

A social media marketer...
Develops marketing strategies using social media tools.
Works with Facebook, Twitter, MySpace, YouTube, and all relevant Web 2.0 tools.
Blogs and podcasts or hires people to do that work.

Skills: Social Media Marketer
Communications and Marketing
Use of social networks & Web 2.0 tools
Multimedia (PhotoShop, audio/video editing, basic Web dev/design)
Strategic thinking

Pro-Blogger or Podcaster
$10 to $150 per post or podcast

A pro-blogger/podcaster...
Writes blog posts and/or writes/records podcasts.
May also edit/publish blog posts and/or produce/upload podcasts.
Can be freelance or in-house/on staff.

Skills: Pro-Blogger/Podcaster
Writing blog posts/Writing podcast scripts
Work well on deadline and prolific
Niche expertise
Blog pub tool skills
Digital audio/video editing skills

Apps & Widget Developer
$1500 to $5000+ per app or widget

An apps or widget developer...
Comes up with cool ideas for apps or is hired to execute someone else’s ideas.
Works on the Web and with mobile devices.
Gets to “play with code.”

Skills: Apps/Widgets Developer
Flash, Javascript
Facebook and other network proprietary programming languages
HTML, XML, CSS4, php
Graphics skills a plus

Social Networks Designer
$5000 - $25,000 per network

A social networks designer...
Designs interfaces for social networks.
Works on Facebook, MySpace, Ning, and other customizable sites.

Skills: Social Networks Designer
Web development, HTML, XML
Familiarity with customization features and proprietary code for MySpace, Ning, and the like.
Graphic design, PhotoShop
Multimedia, Javascript, Flash

Community Manager
$25 to $50 per hour

A Community Manager...
Hangs out in online forums and social networks.
Helps to guide the conversations.
Polices the forums.
Resolves conflicts.
Comes up with ways to grow network.

Skills: Community Manager
Experience participating in and building online community.
Great people skills.
Strong communications skills.
Detail-oriented.
Diplomatic.

Virtual Worlds Developer
$25 to $100 per hour

A Virtual Worlds Developer...
Works in 3-dimensional spaces.
Can work within gaming environments.
Creates structures, objects, and design elements for virtual spaces.
Must have their own avatar.

Skills: Virtual Worlds Developer
Graphics, PhotoShop
Programming (proprietary to virtual world)
3-D Rendering
Eye for detail.

Other Job Titles
Social Media Jedi Master
Social Media Optimizer
Avatar Designer
Chief Twitter Officer
Captain Genuine Superhero of the Twitterverse

What You Need to Succeed
A good education.
Internships under your belt.
A mentor.
A solid resume.
Willingness to learn, experiment, explore.

Job Resources
LinkedIn.com
jobs.mashable.com
SocialMediaJobs.com
JobsInSocialMedia.com
http://twitter.com/socialmediajobs

Social Media Resources
SocialMediaToday.com
Mashable.com
ChrisBrogan.com
Problogger.net
SmartBrief.com

The World Is Yours
The possibilities are endless...

Landing a Great Internet Job With Good Pay in Today's Economy
Aliza Sherman
Conversify! - www.conversify.net
[email_address]

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Landing a Social Media Job

by Aliza Sherman on Apr 01, 2009

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Landing a Social Media Job — Presentation Transcript