Liveblogging at the Liverpool Daily Post

Loading...

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

1 comments

Comments 1 - 1 of 1 previous next Post a comment

Post a comment
Embed Video
Edit your comment Cancel

3 Favorites

Liveblogging at the Liverpool Daily Post - Presentation Transcript

  1. Going live with the Why we liveblogged a day in the life of a newspaper
  2. The Aim
    • To trial some new and varied ways of engaging with readers
    • To increase interactivity between the newsroom and our audience
    • To experiment with some new technology
    • To give everyone on the LDP the chance to get involved
    • And…
  3. ... because we could!!
  4. The Practicalities
    • Convince Editor why wild idea should become reality
    • Create liveblog with free software – LDP used coveritlive.com ( www.scribblelive.com or backnoise.com are alternatives)
    • Ensure clear internal communication
    • Tell the world – several times!
  5. Crowdsourcing
    • Interaction takes various forms - our liveblog allowed us to run polls throughout the day.
    • One poll on bottled water helped us plan a new campaign
    • This poll shows what people thought of the liveblog.
  6. Views and news
  7. Plan B in action
  8. What we learned
    • Interaction and engagement – and entertainment – boosts audiences (1,500 people on liveblog section through the day)
    • Some posts develop may threads of their own without LDP involvement
    • Liveblogging is exciting; immediate communication and reaction engages staff
  9. What we learned (cont)
    • Online users expect to interact and share their opinions, questions and experience
    • How you tell the story is vital; text and photos are just the start
    • Liveblogging takes time and effort but a busy blog means readers will stay for more
  10. Final thoughts
    • Prepare… but don’t plan too rigidly
    • Something(s) will go wrong: Technology + newsroom = meltdown
    • Don’t censor unless it’s essential
    • Give all staff the opportunity…but don’t force them to take part
    • Live-blogging is addictive for everyone involved!
  11. (Some) Industry Views

+ Alison GowAlison Gow, 2 years ago

custom

785 views, 3 favs, 4 embeds more stats

How, and why, the Liverpool Daily Post liveblogged more

More info about this document

© All Rights Reserved

Go to text version

  • Total Views 785
    • 760 on SlideShare
    • 25 from embeds
  • Comments 1
  • Favorites 3
  • Downloads 2
Most viewed embeds
  • 14 views on http://markmedia.blogs.com
  • 9 views on http://joannageary.wordpress.com
  • 1 views on http://eaonpritchard.blogspot.com
  • 1 views on http://feeds.feedburner.com

more

All embeds
  • 14 views on http://markmedia.blogs.com
  • 9 views on http://joannageary.wordpress.com
  • 1 views on http://eaonpritchard.blogspot.com
  • 1 views on http://feeds.feedburner.com

less

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

Cancel
File a copyright complaint
Having problems? Go to our helpdesk?

Categories