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Siemens   industry sector Siemens industry sector Presentation Transcript

  • SiemensIndustry Sector 2012Standard presentationStatus November 2012 © Siemens AG 2012. Alle Rechte vorbehalten.
  • Our challengeLess input – More output! Cut costsGlobalizationClimate change Save energy Mastering Increase andEnergy needs complexity productivity resourcesScarce resources ProduceRaw material efficientlyprices Higher competitivness for our customers © Siemens AG 2012. All rights reserved.Page 2 Status November 2012 Industry Sector
  • Our positioningThe Industry story We are the leading technology partner... …covering every step of the value chain …connecting productivity and efficiency ...bringing intelligence to the entire product development and production process ...establishing trusting customer relationships and thus creating customer value and profitable growth © Siemens AG 2012. All rights reserved.Page 3 Status November 2012 Industry Sector
  • We are the leading technology partner… Some examples from our innovation pipeline TIA Sinamics Portal V20 Simatic Endless S7 1500 Strip Production Variable Remote speed Service gearbox Framework HD PLM © Siemens AG 2012. All rights reserved.Page 4 Status November 2012 Industry Sector
  • …covering every step of the value chain 4 Production 5 Services execution 3 Production engineering 4 5 2 Production planning 31 Product design 2 1 Use of most efficient technologies Intelligent networking A holistic view of the entire product development and production process increases productivity and efficiency in the individual process steps © Siemens AG 2012. All rights reserved.Page 5 Status November 2012 Industry Sector
  • …connecting productivity and efficiency Greater Increased resource productivity efficiency © Siemens AG 2012. All rights reserved.Page 6 Status November 2012 Industry Sector
  • …bringing intelligence to the entire productdevelopment and production process Yesterday Today Tomorrow Local Communication-based Optimization of the entire automation technology automation production process with innovative software systems  Further development within  Factories are equipped with  From the initial idea to clearly drawn system boundaries sensors and communications production and delivery logistics systems and on to operation and service  Software systems ensure a on the customer’s premises smooth and seamless interplay © Siemens AG 2012. All rights reserved.Page 7 Status November 2012 Industry Sector
  • Intelligence in vertical productionExample Food & Beverage Yesterday Today Tomorrow Productivity through Standardization across supply Optimization of the corporate automation chain based on MES software supply chain  Value added, industry specific  Tracking & tracing  Plant simulation to design solutions concepts based on (food safety) productivity in the process Totally Integrated Automation  Manufacturing platform for  Integrated engineering to integrated specification increase plant efficiency and laboratory management  Manufacturing intelligence and  Manufacturing intelligence comprehensive operations for continuous improvement management software  Scalable MES solutions for emerging markets © Siemens AG 2012. All rights reserved.Page 8 Status November 2012 Industry Sector
  • Intelligence in vertical productionExample Automotive Industry Yesterday Today Tomorrow Body plants Product Lifecycle Management Digital enterprise  Siemens Automation the clear  Data management  Digital image of product and #1 in car plants  Product design production facilities  Big success at VW, Daimler, Body and Fiat Group, etc. powertrain plants Body plants Powertrain plants Lightweight construction  Solutions for powertrain  Fiber-reinforced composite plastic technology  Leading position with major car manufacturers Inside electric car  Established as most modern  Powertrain manufacturing concept for motor Powertrain plants and transmission production  Configuration tools Production technology for electric cars  Automation concepts for electric motors and battery production © Siemens AG 2012. All rights reserved.Page 9 Status November 2012 Industry Sector
  • Intelligence in vertical productionExample Metals Industry Yesterday Today Tomorrow Automation and Drives Plant engineering Digital plant engineering  Siemens as the worlds leading  End-to-end supplier of  Simulation of the entire supplier of electrotechnical and metallurgical plants production chain automation solutions as well as of drive technology for the steel New production standards Mechatronics industry and OEMs  Arvedi ESP: Endless strip  Integration of automation, drive production technology, power generation and  WinLink: Endless production distribution of round steel  Integration of electrical and  Heat2power: New method mechanical elements to produce for storing heat mechatronic solutions More sustainable production Product Lifecycle Management  Energy-efficient processes  Faster project implementation  CO2 reduction through software-based design, development and engineering  Flexible use of raw materials  Support over the entire lifecycle  Flexible (i.e. supply-and-demand- oriented) production © Siemens AG 2012. All rights reserved.Page 10 Status November 2012 Industry Sector
  • …establishing trusting customer relationships Extensive Rollout of NX to Daimler and Suppliers  Move Engineering work from >20 development centers and most important suppliers to a new consistent product development platform  Increase flexibility and innovation by representation of digital product information in one single worldwide information environment based on NX and the JT standard file format  Started using PLM Software technology in first product series in 2012  Migration to NX to be complete by end of 2015 for passenger cars and by end of 2016 for trucks Commitment to Siemens PLM Software and its products for 10 years © Siemens AG 2012. All rights reserved.Page 11 Status November 2012 Industry Sector
  • Our organizationFour Sectors cover the global trends Infrastructure Industry Energy Healthcare & Cities  Industry Automation  Rail Systems  Fossil Power  Imaging & Therapy  Drive Technologies  Mobility and Logistics Generation  Clinical Products  Customer Services  Low and Medium  Wind Power  Diagnostics  Metals Techno- Voltage  Power Transmission  Customer Solutions logies 1)  Smart Grid  Oil & Gas  Building  Energy Service Technologies  Osram 2)1) Sector-led Business Unit 2) IPO planned © Siemens AG 2012. All rights reserved.Page 12 Status November 2012 Industry Sector
  • Industry SectorWith a strong focus on industrial customers Industry Sector Industry Drive Customer Automation Technologies ServicesIndustrial Automation Sys. Large Drives Product Lifecycle Services Metals Technologies 1)Control C. and Systems E. Mechanical Drives Value ServicesSensors and Communic. Motion Control SystemsPLM Software Inside Electric CarWater Technologies#1 Programmable control #1 Inverters Remote monitoring 2) #1 Continuous casting lines systems #2 CNC controllers Energy efficiency #2 Steelmills#1 Industrial switching tec. #1 Wind turbine gear units consulting 2) #2 Rolling mills#2 Industrial software Modernization 2) More than 100,000 employees generate a business volume of some 20 billion euros and enable a leading market position1) Sector-led Business Unit 2) Market position to be determined Business Units © Siemens AG 2012. All rights reserved.Page 13 Status November 2012 Industry Sector
  • Industry FY 2012Weakening economy having an impact New Orders Revenue In EUR m In EUR m 20″184 19″985 19″590 20″508 -1% +5% FY 2011 FY 2012 FY 2011 FY 2012 Profit Free cash flow In EUR m In EUR m 2″752 2″467 2″468 -10% -12% 2″164 14,0%1) 12,0% FY 2011 FY 2012 FY 2011 FY 20121) Profit margin © Siemens AG 2012. All rights reserved.Page 14 Status November 2012 Industry Sector
  • Industry Q4 2012Solid year-end quarter in less favorable markets New Orders Revenue In EUR m In EUR m 4″962 4″825 5″516 5″634 -3% +2% Q4 2011 Q4 2012 Q4 2011 Q4 2012 Profit Free Cash Flow In EUR m In EUR m 772′ 726′ 1″105 986′ -11% -6% 14,0%1) 12,9% Q4 2011 Q4 2012 Q4 2011 Q4 20121) Profit margin © Siemens AG 2012. All rights reserved.Page 15 Status November 2012 Industry Sector
  • Industry Automation FY 2012: Decline of highermargin product business reduces profitability In EUR m 9″547 8″983 +6% New Orders FY 2011 FY 2012 In EUR m 9″563 8″974 +7% Revenue FY 2011 FY 2012 In EUR m 1″411 1″335 -5% Profit 15,7%1) 14,0% FY 2011 FY 20121) Profit margin © Siemens AG 2012. All rights reserved.Page 16 Status November 2012 Industry Sector
  • Industry Automation Q4 2012Strong profit performance in less favorable environment In Mio. EUR 2″387 2″237 +7% New Orders Q4 2011 Q4 2012 In Mio. EUR 2″648 2″487 +6% Revenue Q4 2011 Q4 2012 In Mio. EUR 408′ 403′ -1% Profit 16,4%1) 15,2% Q4 2011 Q4 20121) Profit margin © Siemens AG 2012. All rights reserved.Page 17 Status November 2012 Industry Sector
  • Drive Technologies FY 2012Profitability could not keep up with volume growth In EUR m 9″995 9″395 -6% New Orders FY 2011 FY 2012 In EUR m 9″640 9″179 +5% Revenue FY 2011 FY 2012 In EUR m 1″158 970′ -16% Profit 12,6% 1) 10,1% FY 2011 FY 20121) Profit margin © Siemens AG 2012. All rights reserved.Page 18 Status November 2012 Industry Sector
  • Drive Technologies Q4 2012Profit declines on less favorable business mix In EUR m 2″407 2″324 -3% New Orders Q4 2011 Q4 2012 In EUR m 2″611 2″521 +4% Revenue Q4 2011 Q4 2012 In EUR m 333′ 286′ -14% Profit 13,2% 1) 10,9% Q4 2011 Q4 20121) Profit margin © Siemens AG 2012. All rights reserved.Page 19 Status November 2012 Industry Sector
  • Industry Automation – A leading positionin automation technology and industrial software Sektor Industry – Industry Automation Division Industrial Auto- Sensors and Control Compo- PLM Water mation Systems Communication nents & Systems Software Technologies (AS) (SC) Engineering (CE) (PL) (WT)  SIMATIC S7 (PLC)  Process  SIRIUS Control  Digital Product  Industrial  SIMATIC PCS 7 Instrumentation Components Development (NX) Solutions SIMATIC IPC  Process Analytics  SIPLUS  Digital  Municipal  SIMATIC HMI  Industrial Customized Manufacturing Solutions  SIMATIC IT (MES) Identification Solutions (Tecnomatix)  Health Science  Digital Engineering  Industrial  Collaborative Data Solutions  Solutions Factory Communication Management  Aquatics and & Process Aut.  SITOP Power (Teamcenter) Leisure Supplies Solutions #1 Industry automation systems – #2 Industry software © Siemens AG 2012. All rights reserved.Page 20 Status November 2012 Industry Sector
  • Drive Technologies – Productivity, reliabilityand energy efficiency for the entire drive train Sektor Industry – Drive Technologies Division Large Drives Inside Electric Car Motion Control Mechanical (LD) (EC) Systems Drives (MC) (MD)  Industrial, special and  Drive Train components  Motion control systems  Gears and clutches traction drives & motors for electric cars covering  Numerical controls for wind and industry in low and high voltage converter and electric  Servo and linear motors  Geared motors  Explosion-proof motors motor  Condition monitoring  DC drives and motors  Frequency converters #1 Wind gear boxes – #2 CNC – #2 High-power AC drives © Siemens AG 2012. All rights reserved.Page 21 Status November 2012 Industry Sector
  • Customer Services – Worldwide service offeringfor industrial customers from a single source Sektor Industry – Customer Services Division Product Lifecycle Services Value Services (I CS LS) (I CS VS)  Online support  Repair services  Integral plant  Training Services  Technical support  Spare parts Maintenance  Regional Projects D-F  Field service  Commissioning  Energy and Environ-  Metallurgical Services  Retrofits  Water related services mental Services  Product Service (z.B. Consulting) Contracts  Condition monitoring and Reliability Technology-based services over the entire lifecycle across all industry verticals © Siemens AG 2012. All rights reserved.Page 22 Status November 2012 Industry Sector
  • Metals TechnologiesFull liner from ironmaking to the finished product Sektor Industry – Business Unit Metals Technologies 1) Ironmaking Steel Plants, Casting & Rolling Electrics / Metallurgical (MT IR) Minimills & (MT C&R) Automation Services 2) Env. Techn. (MT EA) (MT MS) (MT SM)  Agglomeration  LD (BOF)  Continuous  EA for Steel Plants  Spares &  Blast Furnace  Converter Plants Casting  EA for Casting & Components  Smelting /  Electric  Endless Strip Rolling Sales Direct Reduction Steelmaking Production  EA Modernization  Maintenance &  Long Rolling  Hot and Cold Mills – Packages & Repair  Environmental  Aluminium mills Products Technology  Strip Processing  Electrical Services #1 Continuous casting lines – #2 Steelmills – #2 Rolling mills1) Sektorgeführte Business Unit 2) Projektgeschäft © Siemens AG 2012. All rights reserved.Page 23 Status November 2012 Industry Sector
  • Our strategyFour key strategic leversStrategic levers Vertical competence Exploit market potential in high-growth vertical markets Service business Strengthen and significantly expand technology-based service business Industrial IT and industry software Take the leading position in the merging of virtual and real product development and production structures Emerging markets Identify and grasp growth opportunities © Siemens AG 2012. All rights reserved.Page 24 Status November 2012 Industry Sector
  • Vertical competence – Products, solutions, services,and verticals expertise from a single source Industry offering: Automotive Products TIA portfolio: A SPS, HMI, SIMATIC Net, SIMATIC IT, Sirius, energy-efficient drives, SINUMERIK, etc. Solutions Conveyor technology in final B assembly, test benches, automation engineering A Services Lifecycle-Services for products, C systems and plants B Verticals Expertise C Industry portfolio Automation concepts for powertrain, for automotive D building shell, etc. D © Siemens AG 2012. All rights reserved.Page 25 Status November 2012 Industry Sector
  • Service business – Increase our focus on industryexpertise and technology-based service Industrial service market Further expansion of service business In bn €  Focus on technology-based +4% p.a. service business > 50  Link with related vertical market 40 activities on all technology and value levels  Continuing reduction of non-differentiating services 2010 2016 Clear responsibility for the industry business across all technologies and troughout the entire value chain © Siemens AG 2012. All rights reserved.Page 26 Status November 2012 Industry Sector
  • Industrial software as a decisive growth market Industrial software market CAx (6,1 billion euros 1)) for industrial processes  Systems engineering in Mrd. Euro  CAEin bn €  CAD (mechanical / electrical) +8% p.a. Design Industrial software for Digital Manufacturing (0.3 billion euros 1)) 23 and virtual 3D process design and industrial AEC production (1.3 billion euros 1)) 15 Collaborative Product Data Management (cPDM) (4.3 billion euros 1)) Manufacturing Execution Systems (MES) (2.1 billion euros 1)) Real Command & Control production (C&C) (0.5 billion euros 1)) 2010 2016 The market for industrial software in the area of industrial processes is growing about 8 percent per year1) Market volume in 2010 © Siemens AG 2012. All rights reserved.Page 27 Status November 2012 Industry Sector
  • Industrial IT and industry software Paradigm shift through PLM softwareDesign and 3D process Real productionvirtual production design TIA DM CAD Portal PLM TIA Automation Idea Factory and design plant design Product Totally Integrated Production Lifecycle Automation Management TIP Digital cPDM collaboration Totally MES Integrated Service Product- Power Production design Sales CAE Logistic CAD C&C Real and digital worlds of production are converging © Siemens AG 2012. All rights reserved. Page 28 Status November 2012 Industry Sector
  • Emerging marketsSMART products open up new business opportunities SMART products for Requirements mid- and low-end markets Mature Product suitability markets Emerging  Necessary product features e.g. GER, markets  No overdeveloped products USA, JPN e.g. CHN, IND High quality and reliabilityM1 High-end  Ruggedness products  Ease of useM2 Current and future focus Segment-specific sales concept  Access to entire market  Suitable sales channelsM3 SMART Local value creation products  40% lower costs thanks to localM4 Additional business production / purchasing potential Optimized logistics  Shorter delivery time thanks to production close to target market © Siemens AG 2012. All rights reserved.Page 29 Status November 2012 Industry Sector
  • Emerging marketsExamples of successful SMART products SINUMERIK 828D BASIC SIMATIC SMART Line HMI Fully digital control for standard turning and Cost-optimized HMI panels addressing local milling applications requirements for emerging markets  Product development in China, based on NC  Product launch in 12/2010 core development in Germany  SMART Line 2 Launch 07/2012  Procurement and production in China  top+ award 2011  About 62000 units successfully sold in first 10 months Smart 700 Smart 1000 After launched in Q3 2011, more than From nobody to top 3 in 600 pieces manufactured and Chinese M3 HMI market within one year entered the Chinese market © Siemens AG 2012. All rights reserved.Page 30 Status November 2012 Industry Sector
  • Compliance is not a programIts a way of driving business responsibly Compliance performance remains key  Compliance failure is still a significant business risk  Compliance awareness needs to We only be a natural and integral part of every business decision accept clean  Integrity means that our actions comply business with moral principles as well as with our Siemens norms and values Changing compliance culture from process- to value-driven behavior © Siemens AG 2012. All rights reserved.Page 31 Status November 2012 Industry Sector
  • Grow Industry: Through values Value creation Trustful Engagement Collaboration People Excellent – Responsible – Innovative © Siemens AG 2012. All rights reserved.Page 32 Status November 2012 Industry Sector
  • Thank you! © Siemens AG 2012. Alle Rechte vorbehalten.