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Three Musketeers "Social Media"
 

Three Musketeers "Social Media"

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Three Musketeers "Social Media" Three Musketeers "Social Media" Presentation Transcript

  • Social Media- Web 2.0 Visual Power by: Ali Hadi Content by: Kemp Edmonds A beginner’s guide to the BIG THREE
  • Why you should start using social media What it can do for you? How to get started using it. THREE BIG QUESTIONS Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • WHAT IS WEB 2.0
    • Technology and web design with an aim to enhance:
      • Creativity
      • Communications
      • Secure information
      • Sharing
      • Collaboration
      • Web functionality
    Changing trends in the use of World Wide Web Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • WEB 2.0 has led to...
    • Evolution of web-based culture communities
    • Example services:
      • Facebook and MySpace – social networking sites
      • YouTube and Flickr - video and picture sharing sites
      • Wikipedia – user-generated information: wikis
      • Blogs and Video blogs
      • Twitter – Micro-blogging
      • LinkedIn - Professional Networking
    • These are... SOCIAL MEDIA
    Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • Created by: Kemp Edmonds 2009 What is Social Media
    • Services that focus on building online communities
    • Where people...
      • Who share interests & activities, or
      • Who are interested in exploring the interests and activities of others.
    • Social media services provide ways for users to interact, such as e-mail and instant messaging.
    Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • Social Networking => See the Power Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • Created by: Kemp Edmonds 2009 Why is it important to use and understand Social Media
    • Free OR Inexpensive
    • It is where the people are
    • Build relationships
    • Build contacts
    • Build sales
    • Find a job
    • Find a mentor
    • Find advice
    • Build your business
    • Build your brand
    • Connect with your audience and customers
    Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • Why You Should Be Using Social Media
    • 0.3 to 0.5 millions Pakistani are on Facebook and 400 million users internationally.
    • Consumers are moving online to buy and browse
    • It is inexpensive or free if you do it yourself
    • Old advertising paradigms are losing effectiveness
    • Drive traffic to your website or business 24/7
    Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • How the Internet completes your Marketing circle Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • 4 Steps to setup your Twitter/Facebook/LinkedIn
    • Allot time to sign-up and setup each personal profile on each site [15 – 45 minutes]
    • Use onsite walkthroughs to complete your profile
    • Use Google to search for step-by-step walkthroughs if necessary
    • Add your contacts to your network. You can always remove people so add away!
    Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • LinkedIn => Business & Marketing
    • The Social Media Office
    • Be Professional
    • Online Resume
    • Find important contacts through your contacts
    Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • LinkedIn – First Steps
    • Fill in as much of your profile as possible
    • Import and search for contacts to add through Outlook, Gmail, Hotmail.
    • Monitor your profile completion meter
    • Update your status with business work
    • Seek out important contacts through your connections. Make an introduction request
    • Put LinkedIn logo on your next business card
    Content by: Kemp Edmonds Visual Power by: Ali Hadi
  •  
  • FACEBOOK – Social & Business
    • Its a party, fun
    • Connect with friends old and new
    • Invite friends to events or be invited to events
    • Become a fan and become part of a group
    • Be careful what you post, People are checking it for hiring. *Photo Stalker*
    • Advertise, promote and grow your business/brand
  • FACEBOOK – FIRST STEPS
    • Decide: Personal or Personal/Professional?
    • Setup your account
    • Create events or fan pages to add value
    • Join personal and/or professional groups and company/fan pages.
    • You can be a Fan of a brand not a ‘Friend’
    • Post links for your contacts interest whether professional or personal
    Content by: Kemp Edmonds
  •  
  • Twitter – Social & Marketing
    • Like The Internet
    • Permanence
    • Public Domain
    • Build your Personal or Professional brand
    • Monitor competition, brand, products and prospects
    Content by: Kemp Edmonds Visual Power by: Ali Hadi
  • Landing on Twitter.com
  • Twitter – Create Your Account USE Your Real Name - friends/ colleagues find you USE a descriptor or nickname w/o spaces
  • Search by name Some people Twitter recommends Check if your friends are on Twitter Done? Click.
  • Settings Use Web-Resume, Website/Blog OR LinkedIn Put something here to let people know u! Add time location! Add a Pic! Change homepage style
  • PERSONAL Twitter Branding Advanced: contact @alihadi about your custom Twitter background
  • Most popular topics NOW TOP TIP: Search for: “@yourname” to see who is sending you public messages http://search.twitter.com Live search results from Twitter
  • Using Social Media when: CHANGING JOBS
    • Brand or rebrand yourself
    • Follow recruiters
    • Search for job postings
    • Search for job related keywords
    • Search the company, products & competitors
    • INTERACT!
  • That’s a brief overview... Ali Hadi Social Media Consultant Contact: +923002025012 Email: [email_address] For Further information: http:// www.google.com/profiles/alihadipk http://www.facebook.com/alihadibx http:// friendfeed.com/alihadi http:// www.slideshare.net/alihadi/slideshows http:// www.linkedin.com/in/alihadi http:// www.myspace.com/alihadipk http://alihadi.wordpress.com “ Get FREE Three Musketeers” Contact: @alihadi (on twitter) Email: proactive@gmx.com