The colour scheme for this image is
relatively simple, with clear emphasis
on the blood. This emphasis is created
by the desaturated, dull colours on her
face, compared to the brighter, bolder
red used for the blood.
This colour scheme of quite dull
colours and red reflect and show
clearly that the film is a horror and
gives the audience an idea of what to
The white colour that is used for the
writing stands out well against the
dark colours of the image making the
text more visible and memorable.
This poster has a very tight
composition, with the image of
Carries face filling it. The poster also
conforms to the idea of the rule of
thirds, with her eyes being level with
where the audiences eyes would be.
The fact that the poster is literally
just her face shows her importance in
the film and how the film is about
Also conforming to the rule of thirds
is the writing, going straight down
the middle with one word per line.
The image is what fills up the entire
composition for this poster. The image is
clearly important and showing what to
expect from the film. What catches your eye
at first about the image is the blood. The
first thing this would then lead you to think
about is horror. The way it is splattered
across her face and her strong, in control
expression leads you to think the blood isn’t
hers, but instead that she has caused the
blood to be there some how.
Although she looks powerful, she also
seems quite innocent in this image, which
contrasts the previous ideas I have
mentioned. This could mean that the movie
is about her changing and becoming a more
powerful, slightly evil person.
The text for this is really simple, not
mentioning the title of the film, instead, just
saying “YOU WILL KNOW HER NAME”.
This creates more of an impact and then
you do think her name, or ask what her
name is, and seeing as her name – Carrie –
is the title of the film, this creates a lasting
impact on the audience seeing as it is very
dramatic and quite sinister.
The font is harsh, but quite simple which
makes it clear and lets it stand out, while
not taking the emphasis away from the
image. The font also is quite typical of
horror films, which adds to the overall way
the poster is showing it is based on horror
Font and Text
The colour scheme for this shows a
lot of dark, dirty colours and bright
reds. These connote dark ideas of
horror, blood and violence. The very
dark colour scheme enhances the
dark, horror feel, as red can also be
interpreted as a more romantic
This colour scheme reflects the
movie well, seeing as it is very
bloody, and the setting is quite dark
The layout of this is quite open and
spread out, with the title of the
movie being central, and an image
below it. This also uses the rule of
thirds as the poster shows the main
parts – blood splatter, title and image
– in three separate
sections, top, middle and bottom.
Although there is a lot of empty
space in the poster, the slightly
textured background fills it slightly
and the emptiness works well with
promoting the poster and it links to
ideas of isolation which are evident
in the film.
The image used in this is at the
bottom, effectively looking like
it is on the floor. The image
relates strongly to the film as it
shows a person chained to a
fallen chair. The image looks
quite bloody as well which links
to the plot of the film. By the feet
just off the edge of the
composition there seems to be a
head. The fact the audience is
left wondering if it is a head and
if it has a body encourages them
to watch the film.
There is quite a lot of text shown
on this poster such as
producer, director and other
information such as the
production company and actors.
This gives the poster a more
informative feel. Although this
seems quite informative, the
writing helps to sell, and uses
auteur criticism by name
dropping Eli Roth and Quentin
The font is quite smeary, and
almost like it has been stamped
or sprayed on. The text for the
title HOSTEL also merges well
with the blood pattern above it.
Font and Text
The colour scheme is very bright
compared to the previous two
posters I have looked at. This bright
light looks like sunlight and is
lighting the top in the
poster, emphasising the hands. This
brightness makes the red which
dominates the poster very vivid.
The red gets darker towards the
bottom of the poster, but still fills the
poster majorly and clearly looks red.
The other less dominating, barely
there colours are quite light, and
sandy which could give indications
of where the film is set.
The layout of this is quite
good, giving the indication that that
someone bleeding has been dragged
backwards, playing on the idea of
perspective. The title is clear and
central to the layout, with it filling up
the centre space. Everything is
evenly spaced out, using the rule of
thirds similarly to the Hostel
poster, with the image at the top, title
in the middle and the review at the
The image is what makes the entire
poster, instead of there being a
background and image added. This
image is quite powerful and shows
action, possibly something that
happens in the movie. The image
shows a lot of blood and someone’s
hands which immediately give the
indication that the film is a horror. The
fact you can only see the blood trail
and the persons hands leaves some
mystery about what is happening and
the setting. This mystery and action
shown in the poster will encourage
people to want to see the film.
The title is bold and takes up the centre of
the composition, and then with the review
underneath it helping it sell and enhancing
the fact it is a horror film by using words
such as “NASTIEST” “SAVAGE” and
“BRUTAL” to give the audience an idea
of what to expect.
The font for the title is similar to the neat
font used on the Carrie poster, looking
quite sharp and neat. However, it looks
scratched which gives it a older, worn feel.
This also works well with the fact that the
hands are dragging behind, also giving the
effect that the text has been clawed.
The text for the review is simple and
bold, to make it stand out, but also so the
focus is still on the title.
Font and Text