Client: BURGER KING. (launch)Full 360 degree campaign.What we aimed to do:To make a big splash for the world’s biggest bur...
Press ad
Opening August 1st   Ahmed Oraby, MohaneseenOutdoor
Rotating adshels
Rotating adshels
Just been to Burger   King and experienced   the seriously flamed   broiled burger at the   newly opened restaurant   in A...
Just been to BurgerKing and experiencedthe seriously flamedbroiled burger at thenewly opened restaurantin Ahmed Oraby,Moha...
Burger King Campaign.
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Burger King Campaign.

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Outdoor, Press, Direct Mail, POS

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Burger King Campaign.

  1. 1. Client: BURGER KING. (launch)Full 360 degree campaign.What we aimed to do:To make a big splash for the world’s biggest burger.What we did.Convince the customers that it’s a better, bigger, flamebroiled burger than the competition. (McDonald’s andHardy’s). Items included an iPhone app, where youcould create your own burger, name it and post iton line. A floor escalator decal that said WARM,WARMER, HOT, HOTTER, FLAMING TASTY as youascended and then at the top guided you to the nearestBurger King around the corner, a Guinness WorldRecord attempt at the world’s biggest burger, that wasadvertised on line and various other web banner adsand promotions to support the launch.What we got:Burger King is now a serious competitor to McDonald’sand Hardy’s in the Middle East.
  2. 2. Press ad
  3. 3. Opening August 1st Ahmed Oraby, MohaneseenOutdoor
  4. 4. Rotating adshels
  5. 5. Rotating adshels
  6. 6. Just been to Burger King and experienced the seriously flamed broiled burger at the newly opened restaurant in Ahmed Oraby, Mohandeseen. Wish you’d been there.Lenticular postcard
  7. 7. Just been to BurgerKing and experiencedthe seriously flamedbroiled burger at thenewly opened restaurantin Ahmed Oraby,Mohandeseen. Wish you’d been there.

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