Berlusconi
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Who is Silvio Berlusconi ? (2004)

Who is Silvio Berlusconi ? (2004)

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Berlusconi Berlusconi Presentation Transcript

  • FININVEST The empire of Silvio Berlusconi
  • Who is this man?
    • Italian Prime minister?
    • Wealthiest man in Italy?
    • Successful businnessman?
    • Owner of AC Milan football club?
  • SILVIO BERLUSCONI (BIOGRAPHY)
    • Born in Milan in 1936.
    • Degree in Law (Milan University).
    • Started as a real estate developer.
    • In 1980 he launched “Canale 5”.
    • “ Italia 1” (1982), “Rete 4” (1984).
    • Developed commercial channels in France (1986), Germany (1987) and Spain (1989).
    • Chairman of AC Milan (1986).
    • Prime Minister with “Forza Italia” (1994).
    • Leader of parlamentary opposition (1996-2001).
    • Back in office (2001- ?)
  • BERLUSCONI`S MEDIA EMPIRE
  • FININVEST. Why to know about it?
    • One of the most important international multimedia groups.
    • It is into a wide range of sectors (TV, publishing, video, cinema, sports, financial services).
    • It is basically the work of one man.
    • It controls the Italian audiovisual market and has a strong influence on other European countries´.
    • Its owner holds office in Italy, and has used its power to help his political career.
  • FININVEST (Chronology)
    • 1961. The real state operations of the company begin.
    • 1977. Acquires a stake on Società Europea Edizioni (“Il Giornale”).
    • 1978. Telemilano starts up. Teatro Manzoni bought.
    • 1979. Reteitalia and Publitalia founded.
    • 1980. Telemilano becomes “Canale 5”. Elettronica Industriale acquired.
    • 1981. Programma Italia (financial services) launched. Videotime (production of TV programmes) established.
  • Berlusconi’s control on Italian TV
  • Berlusconi’s control on press
  • QUOTATION
    • “ Let people decide if there is a conflict of interest or not”.
    • Silvio Berlusconi