LOGO DIALOGFEEDBoost social media marketing on            your site    For brands, companies & ecommerce               By ...
Social Content Optimization is at the heartof a modern marketing strategy  Content marketing     Social content      Socia...
Dialogfeed is the best way to bring socialconversations on your WebsiteYour social channels                Your Website(s)...
Reach your objectives through socialmedia, right from your Website    1. Drive Traffic to Your Site    1    2. Convert or ...
1   Drive traffic to your site….through great    content        • Social media teams produce          great content, every...
1   Drive traffic to your site….through SEO*           What Google likes                   What social conversations on   ...
2   Convert or convince visitors                        • Social currency/proof happens when people                       ...
3   Grow fans & followers….A few buttons on your    Website won’t get you opt-ins                              Visitors on...
3   But a social map & a feed will boost your fans &    followers                             • A map of social channels b...
4   Get leads…As simple as that                              • Ask Engagement on your site:                               ...
5   Drive engagement & virality (1)                             • Get engagement by                               enabling...
5   Drive engagement & virality (2)                        • If you have a brand/company blog, you                        ...
6   Bring authenticity & life to your Website                       • People love to see faces of engaged                 ...
In a nutshell, Dialogfeed is the missing link toclose the viral loop on your site                          ENGAGE         ...
Features of Dialogfeed            ■   Many social channels,                Twitter accounts,                hashtags & @re...
How ? Setup and manage your account through a simple and intuitive backend1. Set-up               2. Setup widgets/stream ...
Leading brands are using Dialogfeed tooptimize their social content &engagement                               And 100+ oth...
Go now to www.dialogfeed.com andregister for a FREE version or trial
Agency or brand ? Contact usDialogfeed is a product of Dialog Solutions                                •   Alexandre Vande...
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Dialogfeed for brands, companies & ecommerce vfinal

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Dialogfeed is the best way to bring social conversations on your site. In this presentation, we explain how Dialogfeed helps brands, companies & ecommerce site to drive traffic, convert/convince visitors, grow fans & followers, & raise brand equity.

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Dialogfeed for brands, companies & ecommerce vfinal

  1. 1. LOGO DIALOGFEEDBoost social media marketing on your site For brands, companies & ecommerce By Dialog Solutions
  2. 2. Social Content Optimization is at the heartof a modern marketing strategy Content marketing Social content Social Media Brands a Optimization: marketing: publishers, driving Optimize Use social media to attention & distribution & drive marketing conversions through republishing of objectives great content social content to maximize its impact
  3. 3. Dialogfeed is the best way to bring socialconversations on your WebsiteYour social channels Your Website(s) Social Content Optimization
  4. 4. Reach your objectives through socialmedia, right from your Website 1. Drive Traffic to Your Site 1 2. Convert or Convince Visitors 2 3. Grow Fans and Followers 3 4. Get Leads 4 5. Drive Engagement & Virality of Content 5 6. Raise brand equity 64
  5. 5. 1 Drive traffic to your site….through great content • Social media teams produce great content, everyday • In addition, your ambassadors are feeding you great content, too! • Bringing a moderated feed from your social media presences is a great way to get people to come back…for more and more often, because they will see new stuff • Kiss the static Website goodbye! 5
  6. 6. 1 Drive traffic to your site….through SEO* What Google likes What social conversations on your Website bring • Fresh content, especially since • Frequent social updates of 14/11/2011 ! (impact: 35% of own content, curation, searches…) questions,…. • Matching query’s language • Informal with content testimonials/questions on your Website • Links shared, bringing new • More content means more references sharing means more links, to your Website On your Website:« really cool bikewear From Facebook: « X shop inshop in Boston » Boston has really cool bikewear »*Integration in your CMS through our API is recommended 6
  7. 7. 2 Convert or convince visitors • Social currency/proof happens when people rave about your product or service • You can build it from your Website & emailing: ask testimonials, feedback, engagement (e.g., by email after product purchase)! • Social media is great for that: • Social profile • No sign-on required • Immediate virality • AMPLIFY those by bringing them to your site in the conversion funnel! Use Dialogfeed back-end to select & promote best messages for specific parts of sites (e.g. home pages, categories or product pages) • Result: DOUBLE impact, from initial social message (viral), and re-use on your site to convince visitors 7
  8. 8. 3 Grow fans & followers….A few buttons on your Website won’t get you opt-ins Visitors on your Website should get a fair chance to register to your content. Or you may never see them again. They deserve more than this 8
  9. 9. 3 But a social map & a feed will boost your fans & followers • A map of social channels by theme with 1-click subscribe buttons, to enable people to like/follow one or more social channels without leaving the site • A clear, filtered feed of messages gives a preview of the content of the specific social channel before they register • Map & Feed are managed from the back-end of Dialogfeed and can be put anywhere in seconds (here: Facebook) 9
  10. 10. 4 Get leads…As simple as that • Ask Engagement on your site: feedback, ideas, questions, cu ration… • By Enabling login with Facebook, Twitter, and as guest, our widget enables to capture visitor data, giving you lead information for future conversion • As opposed to e.g. Facebook widgets, YOU have control of YOUR data – this is your site! 10
  11. 11. 5 Drive engagement & virality (1) • Get engagement by enabling comments on fed messages, new messages • Leverage engagement: • Get tweets shared on Facebook! • Get Facebook posts easily tweeted • Use our ‘highlight’ feature to put your most viral messages on top of the widget 11
  12. 12. 5 Drive engagement & virality (2) • If you have a brand/company blog, you probably have realized that much engagement on the posts are happening on social media & not your site • Dialogfeed enables to automatically republish those comments on your site, giving extra impact to the engagement
  13. 13. 6 Bring authenticity & life to your Website • People love to see faces of engaged people – they need to see that ‘others are around’ • A lively Web site showcasing your community is critical, especially if you have control • If you doubt, think about where would you go, if you need to pick up a restaurant from the street: a busy or an empty one ?... • Dialogfeed brings the best of your social channels, with faces, to your Website, with the right controls to optimize your feed
  14. 14. In a nutshell, Dialogfeed is the missing link toclose the viral loop on your site ENGAGE & REACH AMPLIFY & CONVINCE, G OPTIMIZE ET OPT-INCampaigns
  15. 15. Features of Dialogfeed ■ Many social channels, Twitter accounts, hashtags & @replies ■ On-site messages & commenting with social sign-in ■ Many widget types, including real time updates ■ Advanced controls: ₋ Highlight/Hide, for all or specific widgets only ₋ Keywords-based automoderation ₋ Language detect ₋ Storage & search ■ Easy set-up & integration ■ API available for native CMS integration ■ Multi-language ... ■ ■ Full look & feel customization Multi-users ■ More coming ! 15
  16. 16. How ? Setup and manage your account through a simple and intuitive backend1. Set-up 2. Setup widgets/stream channels 3. Manage & optimize feed
  17. 17. Leading brands are using Dialogfeed tooptimize their social content &engagement And 100+ other brands
  18. 18. Go now to www.dialogfeed.com andregister for a FREE version or trial
  19. 19. Agency or brand ? Contact usDialogfeed is a product of Dialog Solutions • Alexandre Vandermeersch • +32491/08 80 09 • Alexandre@dialogsolutions.com • Twitter: @alexvdm • LinkedIn: /in/alexvdm • Nicolas Kint • +32498/31 03 14 • Nicolas@dialogsolutions.com • Twitter: @nicolaskint • LinkedIn: /in/nicolaskint • Patrick Willemarck • +32475/23.34.34 • Patrick@dialogsolutions.com • Twitter: @dialogsol • LinkedIn: /in/pwillemarck www.dialogsolutions.com

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