Design Philadelphia - Idea Fight Club

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I used the 8 rules of Fight Club as a structure to hang Indy Hall's approach to turning ideas into reality for Digitas Health's DesignPhiladelphia '10 event.

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  • Design Philadelphia - Idea Fight Club

    1. 1. Welcome
    2. 2. The Rules
    3. 3. 1st RULE - You do not talk about your idea
    4. 4. Enrich your Idea
    5. 5. 2nd RULE - You do not TALK about your idea
    6. 6. Execute SOMETHING
    7. 7. 3rd RULE - If someone says “stop”, pause instead.
    8. 8. Naysayers are everywhere
    9. 9. 4th RULE - Only 2 guys to an idea
    10. 10. Everyone will have their own version of your vision
    11. 11. 5th RULE - Only One Idea at a Time
    12. 12. Do one thing right
    13. 13. 6th RULE - No Shirts, no shoes
    14. 14. You don’t need to dress it up
    15. 15. 7th RULE - Ideas go on as long as they have to
    16. 16. Plan for today. Iterate immediately.
    17. 17. 8th RULE - If it’s your first night, you have to fight
    18. 18. Don’t wait for an invitation
    19. 19. Go do it.

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