About I’m a web analytics expert, living in Montreal, Quebec. Thanks to my professional experience and my education, I have a background in both technical and marketing sides. During my career, I have worked on hundreds websites for many clients, including some of the biggest brands in Canada: TD Insurance, Bombardier, Ikea, Bell Canada, etc.
As a senior web analyst, I have directed implementations of web analytics tools and analyzed performance on more than 100 websites of various types: e-commerce, customer support, lead generation, corporate. I’m familiar with most of the major tools available in the market, including Omniture SiteCatalyst, Google Analytics, WebTrends Analytics, Websidest