25 cents To Save A Planet Campaign2
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25 cents To Save A Planet Campaign2

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A rural community based climate change adaptation and mitigation project proposed to the world for "penny" funding. For every 25 cents contribution, a nutrient dense Moringa Tree will be planted in a ...

A rural community based climate change adaptation and mitigation project proposed to the world for "penny" funding. For every 25 cents contribution, a nutrient dense Moringa Tree will be planted in a farmer's diversified farm in Mindanao, Philippines.

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25 cents To Save A Planet Campaign2 25 cents To Save A Planet Campaign2 Presentation Transcript

  • $25 Cents to Save a Planet Campaign Presentor: Alexander B. Casiple Senior Consultant Sustainable Cooperation for Equitable Enterprise Development (SUCCEED,INC)
  • A natural forest is the best example of a system that is self-sustaining, resilient and highly efficient and very productive, because of the following natural design principles that govern it.
  • Principle #1
    • The output of an element serves as input to another. (Zero or less waste.)
      • The project envisions to contribute to the mitigation of global warming and to the adaptation to its impact. In doing so, it serves as an input and leverage to the cause of poverty alleviation and sustainable development.
    View slide
  • Principle #2
    • Each element is supported by many other elements. (resiliency)
      • The project will be supported by a coordinated effort of many stakeholders.
      • Farmers, NGOs, LGUs, Donor Agencies, OFWs, buisness firms, etc
    View slide
  • Principle #3
    • Each element performs many functions. (efficiency)
      • The project will serve the interests of many stakeholders:
        • Improves the economic well being of farmers (income and nutrition, climate change adaptation)
        • Sustains financial resource requirement for a continuing presence of NGOs in the communities it serve.
        • Psychic and monetary investments opportunities for OFWs
        • Enables LGUs and the national government to address energy and transport fuel sufficiency and security.
        • Serve as preemptive measure against the impending peak oil.
        • Leverages the campaign for donations of donors
        • Carbon offsets of individuals and companies.
        • Fosters mass mobilization for global warming mitigation.
  • Principle #4
    • Presence of multiple elements. But it is not the number of elements that counts most, it is the number of beneficial connections between them. (dy-versity rather than diversity.
    • Elements that centers on
      • Crop (Moringa Oleifiera) that produces leaves for food and nutrition and seeds that produces bio-fuel energy . Bio-fuel that addresses peak oil and mitigates global warming by providing 78% less GHG emission; resolutions of these issues that can provide great financing and market opportunities; that can solve poverty and malnutrition; that can provide resources for more development actions ( diversification of farm and economic projects), and many more.
  • Principle #5
    • Reliance on elements that regenerates and not on finite resources. (biological).
      • A project that mainly relies on regenerating bio-resources rather than extraction of finite resources.
  • $25 to Save a Planet Campaign Is a Global Resource Mobilization for rural community – based Climate Change projects. Seeks to rally the support of 11 million Filipino diasporas (OFWS) all over the world!
  • For every $25 cents contribution, a Moringa Tree will be planted in a rural farm or in a school project.
  • Why Moringa?
    • “ The hardest thing to SEE is
    • what is IN FRONT OF YOUR EYES ”
            • - Goethe
  • The crop that could… Save a million lives.. Impact local and international market… Utilize millions of marginalized lands… Increase incomes… Attain socio-economic equity… Generate millions of jobs… Make the Philippines globally competitive… Combat Climate Change and Peak Oil…
    • Food and Nutrition
      • Malunggay, scientifically known as Moringa oleifera Lamk, is the world’s most nutritious crop.
      • “ Natural Nutrition for the tropics”— Church World Service and Educational Concerns for Hunger Organization
    All parts are useful… ¾ THE IRON OF SPINACH FRESH
    • Food and Nutrition
    All parts are useful… 25 TIMES THE IRON OF SPINACH DRIED ½ THE VITAMIN C OF ORANGES 10 TIMES THE VITAMIN A OF CARROTS 15 TIMES THE POTASSIUM OF BANANAS 17 TIMES THE CALCIUM & 9 TIMES THE PROTEIN OF MILK
  • All parts are useful…
    • Moringa Oil
    • Seeds contain 30-40% oil
    • Skin Care and Cosmetics
    • Can produce an excellent massage oil because of good anti-oxidant properties with 4-5 years shelf life
  • All parts are useful…
    • Cooking
    • Because of its high quantities of Oleic Acids (part of the Omega 9 EFA family), it is good in cooking and a replacement for olive oil; it is odorless to mild nutty flavor
    • Water Treatment
    • Has the ability to detoxify contaminated water for drinking and cooking
  • All parts are useful…
    • Nature’s Pharmacy
    • Reported Medicinal Value for the ff. effects/conditions/disorders/diseases
    • Anti-microbial/biocidal
    • Asthma
    • Cancer therapy/protection
    • Circulatory/endocrine disorders (incl. anemia)
    • Detoxification
    • Digestive disorders
    • Inflammation
    • Immunity
    • Nervous disorders
    • Reproductive health
    • General disorders/conditions
    • Malunggay seed powder as household water purifier
    • Leaves, flowers and pods as cooking ingredients
    Backyard Farming
    • Malunggay tree as living fence
    • Leaves as natural pesticide, domestic cleaning agent
    • All parts as natural medicines
    • Leaves: good for headache, bleeding from a shallow cut, bacterial and fungal skin complaints, anti-inflammatory, gastric ulcers and diarrhea, malnutrition
    • Flowers: ideal for breastfeeding, urinary problems
    • Pods: de-wormer, treat liver and spleen problems and pains of the joints, malnutrition, diarrhea
    Backyard Farming
    • All parts as natural medicines
    • Seeds: treat arthritis, rheumatism, gout, cramp, STD, boils, and urinary problems; relaxant for epilepsy
    • Roots, bark, and gum: have the same medicinal value but are more concentrated
    Backyard Farming
  • Malunggay processed leaves for food fortification Malunggay dried leaves for animal feeds Malunggay seeds for Moringa Oil Other: Malunggay cake for water treatment and biofertilizer Commercial Planting
  • Seeds for Moringa Oil
    • For cooking, lubricating, cosmetics, aroma therapy, perfumes
    • The Philippines can penetrate the international market
    • Seed Producers can amass a net income of approximately PhP 218,000– 521,000 per hectare/year @ PhP20/kg of seeds
    • It has a potential to generate an estimated 10,000 jobs/3,000 has. for Filipinos
  • Leaves for Animal Feed Fortification and Soybean Meal Substitution
    • This can substitute half of the country’s imports for soybean meal=US$120M.
    • In the long-run, the country can produce meat and milk high in protein and low in fats.
    • It can supply the demand in the local market –and possibly the international market!
    • Leaves Producers can have an estimated net income of PhP 1.43 Million per hectare/ year @ PhP5/kg of leaves
    • It has a potential to generate an estimated 10,000 jobs/3,000 has. for Filipinos
  • Leaves for Food Fortification
    • Given its nutritional value, it can be utilized in fortifying sauces, juices, spices, milk, bread, and most importantly, instant noodles.
    • It can supply the local market.
    • Leaves Producers can have an estimated net income of PhP 1.43 Million per hectare/ year @ PhP5/kg of leaves
    • It has a potential to generate an estimated 10,000 jobs/3,000 has. for Filipinos
  • Golden Green-derived products
  • Golden Green-derived products Moringa Shea Balm Moringa Veggie Capsule Water Treatment Agent Moringa Oil
  • Golden Green-derived products
  • Nutrition • Disease Prevention • Ointment • Alley Cropping • Fertilizer • Erosion Control • Water Purification • Cosmetics • Textile Printing • Insecticide • Fungicide • Lubricants • Tanning Leather • Dye • Fiber Products • Fences • Ornamentation & Shade • Wind Barrier • Cane Juice Clarifier • Honey Production & Clarifier • Condiment • Cooking Oil • Food • Traditional medicine: Anemia • Anxiety • Asthma • Blackheads • Blood impurities • Blood pressure • Bronchitis • Catarrh • Chest congestion • Cholera • Colitis • Conjunctivitis • Cough • Diabetes • Diarrhea • Dropsy • Dysentery • Eye and ear infections • Fever • Glandular swelling • Gonorrhea • Headaches • Hysteria • Intestinal worms • Jaundice • Lactation • Malaria • Pain in joints • Pimples • Pregnancy • Psoriasis • Respiratory disorders • Scurvy • Semen deficiency • Skin infections • Sore throat • Sores • Sprain • Stomach ulcers • Tuberculosis • Tumor • Urinary disorders • Wounds Seeds : Water Purification Medicine Oil Gum : Medicine Leaves : Nutrition Medicine Trees: Alley Cropping Erosion Control Flowers: Medicine Pods: Nutrition Medicine Bark : Medicine Roots : Medicine Consider the Possibilities Sources: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12 Consider the Possibilities
  •  
    • tolerates a wide range of environmental conditions
    • grows best between 25 to 35 o C, but will tolerate up to 48 o C in the shade
    • altitudes below 600 meters are best, but can grow in altitudes up to 1200 m in the tropics
    • prefers a well-drained sandy loam or loam soil, but tolerates clay.
    • will not survive under prolonged flooding and poor drainage
    • tolerates a soil pH (indication of soil acidity) of 5.0-9.0
    Highly Adaptable Crop Source: DA-BPI
  • 25 Cents To Save the Planet Project
    • For every 25 cents contribution, a Moringa Tree will be planted
    • Diaspora – meaning “dispersed” all over the world.
    • 10 million Filipino diasporas.
    • The best sector to carry out a Global Campaign.
    Potential Contributors/Investors
  • $25 to Save a Planet Campaign The project will mobilize OFW and Filipino Migrants participation in the fund drive for Global Warming mitigation and Climate change adaptation.
  • $25 to Save a Planet Campaign Funds Climate Change adaptation projects thru increase farm income and bio-diversity
  • $25 to Save a Planet Campaign Funds projects that combat silent hunger and enhance food security.
  • $25 to Save a Planet Campaign Funds a project that can foster financial sustainability thru social/green entrepreneurship among local NGOs.
  • $25 to Save a Planet Campaign Funds Global Warming mitigation projects in the community level.
  • $25 to Save a Planet Campaign Funds projects that will serve as a vehicle for offsetting carbon footprints of individuals and firms. 232 Million registered vehicles in the U.S. 600 Gallons (2724 ltrs). Average amount of gasoline consumed by one U.S. car each year. 12, 000 Lbs (5450 kgs) Amount of carbon dioxide emitted from one U.S. car each year. 240 Number of trees needed to absorb the 12,000 Lbs (5450 kgs) of carbon dioxide emitted from one U.S. car each year
  • $25 to Save a Planet Campaign Can boost the donor agencies existing fund raising campaigns for climate change OFW campaigns, Donor Agency collects, pools and manages the funds. Donor agency leverages fund drive to institutional contributors.
  • $25 to Save a Planet Campaign also can boost stability of farmer’s income and adaptive capacity
  • $25 to Save a Planet Campaign In Phase 1: The project put forward the Productive Community School concept: PCS is an engine for new education-ecological movement among youth Will foster a vigorous: economic-ecological movement among youth and students
  • $25 to Save a Planet Campaign In Phase 2: The project will put forward the concept of bio-energy region a strategy to attain national energy security that mitigates rather than exacerbate global warming. Fosters energy security and independence in the provincial or municipal level
  • Modules and Cost
  • Farm Module
    • Usage of fund/tree
      • CO and monitoring- P1.25
      • Fund management- P0.25
      • Planting materials – P4.00
      • Organic Fertilizers- P5.00
      • Labor/Food 4 work- P2.00
      • Total - P12.50
    • Total cost per farm: P31,250
    • $ 625
    • One farming household
    • With ¼ hectare or equivalent plantable area
    • 2500 trees per farmer
    • $625 (P31,250) funding or 25 cents/tree (P12.50)
  • Barangay Module
    • 200 farmers
    • 50 hectare equivalent aggregate plantable area
    • 500,000 trees
    • $125,000 (P6.2 million) funding or 25 cents/tree (P12.50)
    • Usage of fund
      • CO and monitoring- P625,000
      • Fund management- P125,000
      • Planting materials – P2,000,000
      • Organic Fertilizers- P2,500,000
      • Labor/Food 4 work- P1,000,000
      • Total - P6,250,000
      • $ 125,000
  • Municipal Module
    • Usage of fund
      • CO and monitoring- P12.5 M
      • Fund management- P2.5 M
      • Planting materials – P40 M
      • Organic Fertilizers- P50 M
      • Labor/Food 4 work- P20 M
      • Total - P125 M
      • $ 2.5 M
    • 20 Barangays
    • 1000 hectare equivalent aggregate plantable area
    • 10,000,000 trees
    • $2,500,000 (P125 million) funding or 25 cents/tree (P12.50)
  • Provincial Module
    • Usage of fund
      • CO and monitoring- P137.5 M
      • Fund management- P27.5 M
      • Planting materials – P440 M
      • Organic Fertilizers- P550 M
      • Labor/Food 4 work- P220 M
      • Total - P1.3 B
      • $ 27.5 M
    • 11 Municipalities
    • 11,000 hectares equivalent aggregate plantable area
    • 110,000,000 trees
    • $27,500,000 (P1.3 billion) funding or 25 cents/tree (P12.50)
  • The Productive Community School Module
    • COMPONENTS
      • A Rural Public School
      • 50 Participating Students
      • A total of 125,000 trees
      • At 25 cents per tree, requires $31,250 Thousand contributions.
    • PARTNERS
      • Funding Agency /INGO
      • Local NGO
      • Mindanao Action on Climate Change
      • Green Energy Companies (Buyer)
  • Process
    • A productive community school chapter will be organized composed of at least 50 students
    • 50 Students will be divided into 5 production cells (10 student per cell)
    • Each student with the assistance of NGO /LGU will identify and secure a land area of at least ¼ hectare to be planted with 2500 Moringa trees.
      • Could be a vacant space in family farm lot.
      • Or a permitted public land
    • A bayanihan-based student work program will be designed.
      • Work camps
  • Productive Community School Module
  • Sources of Financing
    • Farm scale modules - $25 cents campaign
    • Barangay-scale modules- $25 cents campaign
    • PCS Module - $25 cents campaign
    • Municipal-scale Modules – Carbon Fund
    • -- Adaptation Fund
    • - LGU conterpart
    • Provincial-scale Module- Carbon Fund
    • - Adaptation Fund
    • - LGU counterpart
  • BENEFITS
  • Yield Projection
  • Bio-Fuel A hectare (10,000 trees/ha) of Moringa can yield 3000 gallons of raw oil…. 1 tree = 3.52 kgs of seeds = 1.11 kgs of oil / year average in the first 5 years 10,000 trees = 35.2 metric tons of seeds = 11.1 metric tons of oil / year 1 metric ton = 1,136 liters =11.1 MT = 12,609 liters 1 gallon =3.7 liters 12,609 liters = 3,408 gallons or 76.41 barrel / year 10,000 hectares = can produce 764,000 barrel of oil per year or 2093 barrel / day Only the seeds are utilized for bio-fuel AS A BIOFUEL FEEDSTOCK
  • 1. Local Economic Growth with Equity Stimulus!
  • 2. Supports Education among the poor: Productive Community School
  • 3. NGO Financial Sustainability
  • 4. Mitigates Global warming
    • Reduce greenhouse gas emissions
      • GHG reduction: Establishment bio-fuel feedstock production base for bio-diesel using a nutrient dense crop: Moringa Olefeira. Shift to bio-diesel reduces GHG emission by 78% due to its close carbon cycle.
    • Enhance carbon sinks
      • Carbon sink: Increasing the forest cover and therefore carbon sink of the rural communities by increased planting of perennials.
      • Minimum or zero tillage
    • Promotes and sustain Climate Change Awareness
      • Sustainability by creating a base of advocates among younger generation: students and by turning local rural high schools as a springboard for advocacy in the local level.
  • Snapshot of Greenhouse emissions Source: CAIT, WRI 2008 Afforestation: increase soil carbon sink Fuel substitute to coal Substitute to fossil fuel
  •  
  • • Bio-Fuel Biodiesel is the best greenhouse gas mitigation strategy for today’s medium and heavy duty vehicles. A 1998 biodiesel lifecycle study, jointly sponsored by the U.S. Department of Energy and the U.S. Department of Agriculture, concluded biodiesel reduces net carbon dioxide emissions by 78 percent compared to petroleum diesel. This is due to biodiesel’s closed carbon cycle. The CO² released into the atmosphere when biodiesel is burned is recycled by growing plants, which are later processed into fuel.
  • Carbon Emission Reduction
  • 5. Enhance farmers’ adaptive capacity?
      • Climate resilient crop.
        • Drought resistance
      • Stable source of income to farmers.
      • Climate proofs local nutritional intake.
        • Abundant local supply of nutrients
        • Resistance to diseases
      • Creates resources for farm and livelihood diversification.
        • Feeds for animal integration
          • Bio-gas digester
        • Women livelihood (leaves harvesting, processing)
  • 6. Promotes Energy Security
  • DEPENDENCY ON FINITE ENERGY RESOURCES: FOSSIL OIL-A GLOBAL WARMING POLLUTANT
    • Global oil consumption was 83.6 million barrels per day in 2005
      • 20 million bbl/day in 1960
      • 60 million bbl/day in 1980
    • At current rate of increase, will be 120 million barrels/day in 2020
    • RP uses 225 million barrels of oil a year
    • Spending around $9 billion a year
    • US Petroleum Consumption in 2005 is 20,665,000 barrels per day.
    • .
  • Extrapolation of RP Dependency from foreign oil
    • Philippines:
      • 225 million barrels/year
      • Cost: $9 billion dollars or P432 billion
    • Ave. Per Region (17 regions)
      • 13.2 million barrels/year
      • Ave. Cost: $529.4 million or P25 billion
    • Ave. per province (81 provinces)
      • 2.7 million barrels/year
      • Ave cost: $111.1 Million or P5.2 billion
    • Ave. per City/Muni. (1631 munis/cities)
      • 137.9 thousand barrels/year or P264 million
      • Ave cost: $5.5 Million
    • Ave.per Bgy (41,995 bgys)
      • 5,357 barrels/year
      • Ave cost: $214.3 thousand or P10,286,000
  • Oil Yield from Seeds
  • Checklist
    • Will the project mitigate Global warming?
    • Will the project foster Climate Change adaptation in the farm level?
    • Will the project combat silent hunger?
    • Will the project foster financial sustainability to NGOs.
    • Will the project boost resource mobilization of international funding agencies?
    • Will the project foster a vigorous youth movement against global warming?
    • Will the project foster energy security thru renewables?
    • Will the project boost stability in farm income?
    • Will the project foster OFW and migrant Filipinos participation in the project?
    • Will the project creatively serve as a vehicle for offsetting carbon footprints?
    • Will the project synergize with business sector.
  • Action Plan
  • MACC
    • Design Campaign Operations Plan
    • Identify OFW organized groups and campaign hotspots
    • Construct interactive website
    • Forge agreement with Donor Agencies
    • Forge purchase agreement with buying firms
    • Conduct OFW Leaders’ Conference
    • Launch campaign
    • Undertake international road shows
  • NGOs
  • 1. Starting with a Productive Community School
    • Identify a school/scope project
    • Submit Letter of intent to MACC
    • Forge partnership agreement with school authorities and PTCA
    • Sign purchase agreement
    • Conduct project awareness raising activities among students and parents
    • Organize students, identify potential production areas
    • Conduct suitability study
    • Forge land use agreement with landholder
    • Conduct project planning workshop
    • Submit Project/Farm Plan
    • Implement
  • 2. Scale up to Barangay Level
    • Identify farmer-participants
    • Conduct project awareness raising activities among participants
    • Organize farmers, identify potential production areas
    • Conduct suitability study
    • Forge project participation agreement
    • Conduct project planning workshop
    • Submit Barangay Project Plan
    • Subject farm plan per farmer
  • 3. Scale up to Municipal Level
    • Invite other participating NGOs
    • Identify farmer-participants in other barangays
    • Conduct project awareness raising activities among participants
    • Organize farmers, identify potential production areas
    • Conduct suitability study
    • Forge project participation agreement
    • Conduct project planning workshop
    • Submit Municipal Project Plan
    • Negotiate with Carbon Firm to underwrite carbon financing.
  • 4. Scale up to Provincial Level
    • Follow the steps of 1-3
    • Submit Provincial Project Plan
  • What can go wrong?
    • Threat to staple food security, massive conversion.
    • How to mitigate the risk?
      • Certification for market incentives
        • Or disincentive to mono-cultural practices
        • Premium carbon credit value: with mitigation and adaptation value
      • Local governance policy
        • Monoculture prohibition e.g. Not more than 15% of landholdings will be allowed.
  • Project Resource Mobilization Possibilities
    • Direct individual contribution: $25 cents/tree
    • Carbon financing from “liquifiers”
      • Trade carbon rights for Development Fund
    • Local resource mobilization from Green Tinting Local Businesses
    • C5-BPO - Call to Combat Climate Change Corporation
      • For every debit MasterCard sold, $5 (20 trees) will be funded.
      • 20% of stocks will be held in trust for MACC
  • C5 Scenario
  • SYNTHESIS: APPLYING THE SIAD-SE FRAMEWORK
    • SUSTAINABLE
      • GHG Mitigation
      • Farm Diversification
      • Sustainable Agriculture
      • Social enterprise
      • Increased bio-diversity
      • Sustained presence of NGOs in communities
    • INTEGRATED
      • Coordinated to the Global effort
      • Coordinated to the local effort
        • NGO/PO/LGU/Donor
    • AREA- Modular
      • Farm module
      • Barangay Module
      • Municipal Module
      • Provincial Module
    • Development
      • Intertwining Climate Change and Sustainable Development
        • Adaptation
        • Poverty Alleviation and MDG
        • Energy Security and Peak Oil issues
        • A green economic stimulus