25 cents To Save A Planet Campaign2

$25 Cents to Save a Planet Campaign Presentor: Alexander B. Casiple Senior Consultant Sustainable Cooperation for Equitable Enterprise Development (SUCCEED,INC)

A natural forest is the best example of a system that is self-sustaining, resilient and highly efficient and very productive, because of the following natural design principles that govern it.

Principle #1
The output of an element serves as input to another. (Zero or less waste.)
The project envisions to contribute to the mitigation of global warming and to the adaptation to its impact. In doing so, it serves as an input and leverage to the cause of poverty alleviation and sustainable development.

Principle #2
Each element is supported by many other elements. (resiliency)
The project will be supported by a coordinated effort of many stakeholders.
Farmers, NGOs, LGUs, Donor Agencies, OFWs, buisness firms, etc

Principle #3
Each element performs many functions. (efficiency)
The project will serve the interests of many stakeholders:
Improves the economic well being of farmers (income and nutrition, climate change adaptation)
Sustains financial resource requirement for a continuing presence of NGOs in the communities it serve.
Psychic and monetary investments opportunities for OFWs
Enables LGUs and the national government to address energy and transport fuel sufficiency and security.
Serve as preemptive measure against the impending peak oil.
Leverages the campaign for donations of donors
Carbon offsets of individuals and companies.
Fosters mass mobilization for global warming mitigation.

Principle #4
Presence of multiple elements. But it is not the number of elements that counts most, it is the number of beneficial connections between them. (dy-versity rather than diversity.
Elements that centers on
Crop (Moringa Oleifiera) that produces leaves for food and nutrition and seeds that produces bio-fuel energy . Bio-fuel that addresses peak oil and mitigates global warming by providing 78% less GHG emission; resolutions of these issues that can provide great financing and market opportunities; that can solve poverty and malnutrition; that can provide resources for more development actions ( diversification of farm and economic projects), and many more.

Principle #5
Reliance on elements that regenerates and not on finite resources. (biological).
A project that mainly relies on regenerating bio-resources rather than extraction of finite resources.

$25 to Save a Planet Campaign Is a Global Resource Mobilization for rural community – based Climate Change projects. Seeks to rally the support of 11 million Filipino diasporas (OFWS) all over the world!

For every $25 cents contribution, a Moringa Tree will be planted in a rural farm or in a school project.

Why Moringa?

“ The hardest thing to SEE is
what is IN FRONT OF YOUR EYES ”
- Goethe

The crop that could… Save a million lives.. Impact local and international market… Utilize millions of marginalized lands… Increase incomes… Attain socio-economic equity… Generate millions of jobs… Make the Philippines globally competitive… Combat Climate Change and Peak Oil…

Food and Nutrition
Malunggay, scientifically known as Moringa oleifera Lamk, is the world’s most nutritious crop.
“ Natural Nutrition for the tropics”— Church World Service and Educational Concerns for Hunger Organization
All parts are useful… ¾ THE IRON OF SPINACH FRESH

Food and Nutrition
All parts are useful… 25 TIMES THE IRON OF SPINACH DRIED ½ THE VITAMIN C OF ORANGES 10 TIMES THE VITAMIN A OF CARROTS 15 TIMES THE POTASSIUM OF BANANAS 17 TIMES THE CALCIUM & 9 TIMES THE PROTEIN OF MILK

All parts are useful…
Moringa Oil
Seeds contain 30-40% oil
Skin Care and Cosmetics
Can produce an excellent massage oil because of good anti-oxidant properties with 4-5 years shelf life

Cooking
Because of its high quantities of Oleic Acids (part of the Omega 9 EFA family), it is good in cooking and a replacement for olive oil; it is odorless to mild nutty flavor
Water Treatment
Has the ability to detoxify contaminated water for drinking and cooking

Nature’s Pharmacy
Reported Medicinal Value for the ff. effects/conditions/disorders/diseases
Anti-microbial/biocidal
Asthma
Cancer therapy/protection
Circulatory/endocrine disorders (incl. anemia)
Detoxification
Digestive disorders
Inflammation
Immunity
Nervous disorders
Reproductive health
General disorders/conditions

Malunggay seed powder as household water purifier
Leaves, flowers and pods as cooking ingredients
Backyard Farming
Malunggay tree as living fence
Leaves as natural pesticide, domestic cleaning agent

All parts as natural medicines
Leaves: good for headache, bleeding from a shallow cut, bacterial and fungal skin complaints, anti-inflammatory, gastric ulcers and diarrhea, malnutrition
Flowers: ideal for breastfeeding, urinary problems
Pods: de-wormer, treat liver and spleen problems and pains of the joints, malnutrition, diarrhea
Backyard Farming

All parts as natural medicines
Seeds: treat arthritis, rheumatism, gout, cramp, STD, boils, and urinary problems; relaxant for epilepsy
Roots, bark, and gum: have the same medicinal value but are more concentrated
Backyard Farming

Malunggay processed leaves for food fortification Malunggay dried leaves for animal feeds Malunggay seeds for Moringa Oil Other: Malunggay cake for water treatment and biofertilizer Commercial Planting

Seeds for Moringa Oil
For cooking, lubricating, cosmetics, aroma therapy, perfumes
The Philippines can penetrate the international market
Seed Producers can amass a net income of approximately PhP 218,000– 521,000 per hectare/year @ PhP20/kg of seeds
It has a potential to generate an estimated 10,000 jobs/3,000 has. for Filipinos

Leaves for Animal Feed Fortification and Soybean Meal Substitution
This can substitute half of the country’s imports for soybean meal=US$120M.
In the long-run, the country can produce meat and milk high in protein and low in fats.
It can supply the demand in the local market –and possibly the international market!
Leaves Producers can have an estimated net income of PhP 1.43 Million per hectare/ year @ PhP5/kg of leaves

Leaves for Food Fortification
Given its nutritional value, it can be utilized in fortifying sauces, juices, spices, milk, bread, and most importantly, instant noodles.
It can supply the local market.
Leaves Producers can have an estimated net income of PhP 1.43 Million per hectare/ year @ PhP5/kg of leaves

Golden Green-derived products

Golden Green-derived products Moringa Shea Balm Moringa Veggie Capsule Water Treatment Agent Moringa Oil

Golden Green-derived products

Nutrition • Disease Prevention • Ointment • Alley Cropping • Fertilizer • Erosion Control • Water Purification • Cosmetics • Textile Printing • Insecticide • Fungicide • Lubricants • Tanning Leather • Dye • Fiber Products • Fences • Ornamentation & Shade • Wind Barrier • Cane Juice Clarifier • Honey Production & Clarifier • Condiment • Cooking Oil • Food • Traditional medicine: Anemia • Anxiety • Asthma • Blackheads • Blood impurities • Blood pressure • Bronchitis • Catarrh • Chest congestion • Cholera • Colitis • Conjunctivitis • Cough • Diabetes • Diarrhea • Dropsy • Dysentery • Eye and ear infections • Fever • Glandular swelling • Gonorrhea • Headaches • Hysteria • Intestinal worms • Jaundice • Lactation • Malaria • Pain in joints • Pimples • Pregnancy • Psoriasis • Respiratory disorders • Scurvy • Semen deficiency • Skin infections • Sore throat • Sores • Sprain • Stomach ulcers • Tuberculosis • Tumor • Urinary disorders • Wounds Seeds : Water Purification Medicine Oil Gum : Medicine Leaves : Nutrition Medicine Trees: Alley Cropping Erosion Control Flowers: Medicine Pods: Nutrition Medicine Bark : Medicine Roots : Medicine Consider the Possibilities Sources: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12 Consider the Possibilities

tolerates a wide range of environmental conditions
grows best between 25 to 35 o C, but will tolerate up to 48 o C in the shade
altitudes below 600 meters are best, but can grow in altitudes up to 1200 m in the tropics
prefers a well-drained sandy loam or loam soil, but tolerates clay.
will not survive under prolonged flooding and poor drainage
tolerates a soil pH (indication of soil acidity) of 5.0-9.0
Highly Adaptable Crop Source: DA-BPI

25 Cents To Save the Planet Project
For every 25 cents contribution, a Moringa Tree will be planted
Diaspora – meaning “dispersed” all over the world.
10 million Filipino diasporas.
The best sector to carry out a Global Campaign.
Potential Contributors/Investors

$25 to Save a Planet Campaign The project will mobilize OFW and Filipino Migrants participation in the fund drive for Global Warming mitigation and Climate change adaptation.

$25 to Save a Planet Campaign Funds Climate Change adaptation projects thru increase farm income and bio-diversity

$25 to Save a Planet Campaign Funds projects that combat silent hunger and enhance food security.

$25 to Save a Planet Campaign Funds a project that can foster financial sustainability thru social/green entrepreneurship among local NGOs.

$25 to Save a Planet Campaign Funds Global Warming mitigation projects in the community level.

$25 to Save a Planet Campaign Funds projects that will serve as a vehicle for offsetting carbon footprints of individuals and firms. 232 Million registered vehicles in the U.S. 600 Gallons (2724 ltrs). Average amount of gasoline consumed by one U.S. car each year. 12, 000 Lbs (5450 kgs) Amount of carbon dioxide emitted from one U.S. car each year. 240 Number of trees needed to absorb the 12,000 Lbs (5450 kgs) of carbon dioxide emitted from one U.S. car each year

$25 to Save a Planet Campaign Can boost the donor agencies existing fund raising campaigns for climate change OFW campaigns, Donor Agency collects, pools and manages the funds. Donor agency leverages fund drive to institutional contributors.

$25 to Save a Planet Campaign also can boost stability of farmer’s income and adaptive capacity

$25 to Save a Planet Campaign In Phase 1: The project put forward the Productive Community School concept: PCS is an engine for new education-ecological movement among youth Will foster a vigorous: economic-ecological movement among youth and students

$25 to Save a Planet Campaign In Phase 2: The project will put forward the concept of bio-energy region a strategy to attain national energy security that mitigates rather than exacerbate global warming. Fosters energy security and independence in the provincial or municipal level

Modules and Cost

Farm Module
Usage of fund/tree
CO and monitoring- P1.25
Fund management- P0.25
Planting materials – P4.00
Organic Fertilizers- P5.00
Labor/Food 4 work- P2.00
Total - P12.50
Total cost per farm: P31,250
$ 625
One farming household
With ¼ hectare or equivalent plantable area
2500 trees per farmer
$625 (P31,250) funding or 25 cents/tree (P12.50)

Barangay Module
200 farmers
50 hectare equivalent aggregate plantable area
500,000 trees
$125,000 (P6.2 million) funding or 25 cents/tree (P12.50)
Usage of fund
CO and monitoring- P625,000
Fund management- P125,000
Planting materials – P2,000,000
Organic Fertilizers- P2,500,000
Labor/Food 4 work- P1,000,000
Total - P6,250,000
$ 125,000

Municipal Module
Usage of fund
CO and monitoring- P12.5 M
Fund management- P2.5 M
Planting materials – P40 M
Organic Fertilizers- P50 M
Labor/Food 4 work- P20 M
Total - P125 M
$ 2.5 M
20 Barangays
1000 hectare equivalent aggregate plantable area
10,000,000 trees
$2,500,000 (P125 million) funding or 25 cents/tree (P12.50)

Provincial Module
Usage of fund
CO and monitoring- P137.5 M
Fund management- P27.5 M
Planting materials – P440 M
Organic Fertilizers- P550 M
Labor/Food 4 work- P220 M
Total - P1.3 B
$ 27.5 M
11 Municipalities
11,000 hectares equivalent aggregate plantable area
110,000,000 trees
$27,500,000 (P1.3 billion) funding or 25 cents/tree (P12.50)

The Productive Community School Module
COMPONENTS
A Rural Public School
50 Participating Students
A total of 125,000 trees
At 25 cents per tree, requires $31,250 Thousand contributions.
PARTNERS
Funding Agency /INGO
Local NGO
Mindanao Action on Climate Change
Green Energy Companies (Buyer)

Process
A productive community school chapter will be organized composed of at least 50 students
50 Students will be divided into 5 production cells (10 student per cell)
Each student with the assistance of NGO /LGU will identify and secure a land area of at least ¼ hectare to be planted with 2500 Moringa trees.
Could be a vacant space in family farm lot.
Or a permitted public land
A bayanihan-based student work program will be designed.
Work camps

Productive Community School Module

Sources of Financing
Farm scale modules - $25 cents campaign
Barangay-scale modules- $25 cents campaign
PCS Module - $25 cents campaign
Municipal-scale Modules – Carbon Fund
-- Adaptation Fund
- LGU conterpart
Provincial-scale Module- Carbon Fund
- Adaptation Fund
- LGU counterpart

BENEFITS

Yield Projection

Bio-Fuel A hectare (10,000 trees/ha) of Moringa can yield 3000 gallons of raw oil…. 1 tree = 3.52 kgs of seeds = 1.11 kgs of oil / year average in the first 5 years 10,000 trees = 35.2 metric tons of seeds = 11.1 metric tons of oil / year 1 metric ton = 1,136 liters =11.1 MT = 12,609 liters 1 gallon =3.7 liters 12,609 liters = 3,408 gallons or 76.41 barrel / year 10,000 hectares = can produce 764,000 barrel of oil per year or 2093 barrel / day Only the seeds are utilized for bio-fuel AS A BIOFUEL FEEDSTOCK

1. Local Economic Growth with Equity Stimulus!

2. Supports Education among the poor: Productive Community School

3. NGO Financial Sustainability

4. Mitigates Global warming
Reduce greenhouse gas emissions
GHG reduction: Establishment bio-fuel feedstock production base for bio-diesel using a nutrient dense crop: Moringa Olefeira. Shift to bio-diesel reduces GHG emission by 78% due to its close carbon cycle.
Enhance carbon sinks
Carbon sink: Increasing the forest cover and therefore carbon sink of the rural communities by increased planting of perennials.
Minimum or zero tillage
Promotes and sustain Climate Change Awareness
Sustainability by creating a base of advocates among younger generation: students and by turning local rural high schools as a springboard for advocacy in the local level.

Snapshot of Greenhouse emissions Source: CAIT, WRI 2008 Afforestation: increase soil carbon sink Fuel substitute to coal Substitute to fossil fuel

• Bio-Fuel Biodiesel is the best greenhouse gas mitigation strategy for today’s medium and heavy duty vehicles. A 1998 biodiesel lifecycle study, jointly sponsored by the U.S. Department of Energy and the U.S. Department of Agriculture, concluded biodiesel reduces net carbon dioxide emissions by 78 percent compared to petroleum diesel. This is due to biodiesel’s closed carbon cycle. The CO² released into the atmosphere when biodiesel is burned is recycled by growing plants, which are later processed into fuel.

Carbon Emission Reduction

5. Enhance farmers’ adaptive capacity?
Climate resilient crop.
Drought resistance
Stable source of income to farmers.
Climate proofs local nutritional intake.
Abundant local supply of nutrients
Resistance to diseases
Creates resources for farm and livelihood diversification.
Feeds for animal integration
Bio-gas digester
Women livelihood (leaves harvesting, processing)

6. Promotes Energy Security

DEPENDENCY ON FINITE ENERGY RESOURCES: FOSSIL OIL-A GLOBAL WARMING POLLUTANT
Global oil consumption was 83.6 million barrels per day in 2005
20 million bbl/day in 1960
60 million bbl/day in 1980
At current rate of increase, will be 120 million barrels/day in 2020
RP uses 225 million barrels of oil a year
Spending around $9 billion a year
US Petroleum Consumption in 2005 is 20,665,000 barrels per day.
.

Extrapolation of RP Dependency from foreign oil
Philippines:
225 million barrels/year
Cost: $9 billion dollars or P432 billion
Ave. Per Region (17 regions)
13.2 million barrels/year
Ave. Cost: $529.4 million or P25 billion
Ave. per province (81 provinces)
2.7 million barrels/year
Ave cost: $111.1 Million or P5.2 billion
Ave. per City/Muni. (1631 munis/cities)
137.9 thousand barrels/year or P264 million
Ave cost: $5.5 Million
Ave.per Bgy (41,995 bgys)
5,357 barrels/year
Ave cost: $214.3 thousand or P10,286,000

Oil Yield from Seeds

Checklist
Will the project mitigate Global warming?
Will the project foster Climate Change adaptation in the farm level?
Will the project combat silent hunger?
Will the project foster financial sustainability to NGOs.
Will the project boost resource mobilization of international funding agencies?
Will the project foster a vigorous youth movement against global warming?
Will the project foster energy security thru renewables?
Will the project boost stability in farm income?
Will the project foster OFW and migrant Filipinos participation in the project?
Will the project creatively serve as a vehicle for offsetting carbon footprints?
Will the project synergize with business sector.

Action Plan

Design Campaign Operations Plan
Identify OFW organized groups and campaign hotspots
Construct interactive website
Forge agreement with Donor Agencies
Forge purchase agreement with buying firms
Conduct OFW Leaders’ Conference
Launch campaign
Undertake international road shows

1. Starting with a Productive Community School
Identify a school/scope project
Submit Letter of intent to MACC
Forge partnership agreement with school authorities and PTCA
Sign purchase agreement
Conduct project awareness raising activities among students and parents
Organize students, identify potential production areas
Conduct suitability study
Forge land use agreement with landholder
Conduct project planning workshop
Submit Project/Farm Plan
Implement

2. Scale up to Barangay Level
Identify farmer-participants
Conduct project awareness raising activities among participants
Organize farmers, identify potential production areas
Forge project participation agreement
Submit Barangay Project Plan
Subject farm plan per farmer

3. Scale up to Municipal Level
Invite other participating NGOs
Identify farmer-participants in other barangays
Conduct project awareness raising activities among participants
Organize farmers, identify potential production areas
Forge project participation agreement
Submit Municipal Project Plan
Negotiate with Carbon Firm to underwrite carbon financing.

4. Scale up to Provincial Level
Follow the steps of 1-3
Submit Provincial Project Plan

What can go wrong?
Threat to staple food security, massive conversion.
How to mitigate the risk?
Certification for market incentives
Or disincentive to mono-cultural practices
Premium carbon credit value: with mitigation and adaptation value
Local governance policy
Monoculture prohibition e.g. Not more than 15% of landholdings will be allowed.

Project Resource Mobilization Possibilities
Direct individual contribution: $25 cents/tree
Carbon financing from “liquifiers”
Trade carbon rights for Development Fund
Local resource mobilization from Green Tinting Local Businesses
C5-BPO - Call to Combat Climate Change Corporation
For every debit MasterCard sold, $5 (20 trees) will be funded.
20% of stocks will be held in trust for MACC

C5 Scenario

SYNTHESIS: APPLYING THE SIAD-SE FRAMEWORK
SUSTAINABLE
GHG Mitigation
Farm Diversification
Sustainable Agriculture
Social enterprise
Increased bio-diversity
Sustained presence of NGOs in communities
INTEGRATED
Coordinated to the Global effort
Coordinated to the local effort
NGO/PO/LGU/Donor
AREA- Modular
Farm module
Barangay Module
Municipal Module
Provincial Module
Development
Intertwining Climate Change and Sustainable Development
Adaptation
Poverty Alleviation and MDG
Energy Security and Peak Oil issues
A green economic stimulus

25 cents To Save A Planet Campaign2

by Alex Casiple

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25 cents To Save A Planet Campaign2 Presentation Transcript