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Digital Excellence in the Third Sector...By Marcus East
Digital Excellence in the Third Sector...By Marcus East
Digital Excellence in the Third Sector...By Marcus East
Digital Excellence in the Third Sector...By Marcus East
Digital Excellence in the Third Sector...By Marcus East
Digital Excellence in the Third Sector...By Marcus East
Digital Excellence in the Third Sector...By Marcus East
Digital Excellence in the Third Sector...By Marcus East
Digital Excellence in the Third Sector...By Marcus East
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Digital Excellence in the Third Sector...By Marcus East

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Marcus East, Head of Future Media & Technology for Comic Relief shared his insignts on the role of digital in supporting the work of communications, fundraising and marketing at Comic Relief.

Marcus East, Head of Future Media & Technology for Comic Relief shared his insignts on the role of digital in supporting the work of communications, fundraising and marketing at Comic Relief.

Published in: Technology, Art & Photos, Business
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  • 116 transactions per second versus 22 per second for Amazon at its Christmas peak Videos have been viewed millions of times We have hundreds of thousands of active supporters Fastest sign-up rates ever for our Sport Relief
  • Transcript

    • 1.  
    • 2. Digital Excellence in the Third Sector 9 March 2010, London
    • 3. Digital Excellence or an excess of digital? <ul><li>The role of a digital centre of excellence in supporting the work of communications, fundraising and marketing - act as both advisor and delivery agent without losing sight of the mission </li></ul>
    • 4.  
    • 5.  
    • 6.  
    • 7. We get by with a lot of help from our friends! <ul><li>Partners are of incredible importance to Comic Relief - without them, our work would not be possible. </li></ul><ul><li>We rely on their expertise to guide us and to help inform our strategy. </li></ul><ul><li>It allows us to focus on what is important - our message and our campaigns. </li></ul><ul><li>We will never be the technology experts, but we must become expert in the use of technology - clients that are able to clearly articulate our needs. </li></ul><ul><li>This will allow us to identify and work with best of breed partners to deliver world-changing campaigns! </li></ul>
    • 8. Thanks to our partners!
    • 9. Q&A 9 March 2010, London

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