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Networking: How To Maximize Your LinkedIn Profile By: Alex Bazzell
What Is LinkedIn? LinkedIn is the world’s largest professional network with over 80 million users LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals YouTube Video: What is LinkedIn?
Details Are Key Put as much detail on your profile as possible, including work experience, education, relevant associates, hobbies ect. Location is key because recruiters look for candidates close to their site Don’t forget to upload a classy photo, so they can put a face to your name (Don’t put up a picture of yourself bonging a beer in your halloweenoutfit)
Connect More Constantly ask to connect with people you deal with on a daily basis Try to connect with as many costumers as possible as well Connect with customers so that you can sell yourself, because it’s easier to do that than a product
Get Involved In Groups and Discussions This is key to gain a high profile and get noticed Ask questions, answer questions, link up news articles and other relevant information If you add value to others, you will be noticed by people in your industry Don’t go overboard, you want to come across as helpful not annoying
Get Recommendations Having professionals vouch for you goes a long way People to ask would be colleagues, your manager, and even friends if relevant Some employers will not accept applications from individuals with anything less than 10 recommendations
Check Out ACompany’s Stats And Trends You can figure out how many people a company employs You can see if they have hired or fired recently as well as where these people came from/went to If you see a large amount of people leaving, you might want to reconsider that offer
Personalize Your LinkedIn Page There is an option of making your public profile have your name in the URL Instead of having a bunch of random letters at the end of your URL, it can look something like www.linkedin.com/in/alexbazzell This is also open to google and other search engines, as it becomes your public profile
Visibility Settings Everytime you look at a profile, this person can see that you paid a visit It is recommended you change this setting to invisible If it shows that you have been checking out a potential interviewer numerous times during a day, it may make you look a bit desperate/creepy
Works Cited Gibbons, Kevin. "10 LinkedIn Tips to Optimise Your Profile | SEOptimise." Search Engine Marketing & UK SEO Agency | SEOptimise. 30 Sept. 2009. Web. 19 Oct. 2010. <http://www.seoptimise.com/blog/2009/09/10-tips-to-optimise-your-linkedin-profile.html>. Hazelwood, Janel. "Your Virtual Career: 5 Tips to Maximize Your LinkedIn Profile - BLACK ENTERPRISE." - BLACK ENTERPRISE. 30 Aug. 2010. Web. 19 Oct. 2010. <http://www.blackenterprise.com/careers/2010/08/30/your-virtual-career-5-tips-to-maximize- your-linkedin-profile/>. Howland, Bryan. “Leverage LinkedIn to Manage Your Relationships.” Social Media News, Strategy, Tools, and Techniques. 18 Oct. 2010. Web. 19 Oct. 2010. <http://socialmediatoday.com/bryanhowland1/205768/leverage-linkedin-manage-your-relationships>. LinkedIn. "What Is LinkedIn?" LinkedIn Learning Center. 24 Mar. 2010. Web. 19 Oct. 2010. <http://learn.linkedin.com/what-is-linkedin/>. Sundberg, Jorgen. "9 Ways to Maximize Your LinkedIn Profile | The Undercover Recruiter." The Undercover Recruiter | Job Search and Career Secrets. 15 Aug. 2009. Web. 19 Oct. 2010. <http://www.theundercoverrecruiter.com/content/9-ways-maximize-your-linkedin-profile>. Walker, Lyndsey. “What Is LinkedIn?” LinkedIn Learning Center. 29 Apr. 2009. Web. 19 Oct. 2010. <http://learn.linkedin.com/what-is-linkedin/>.Thesis: Maximizing your LinkedIn profile can be key to getting a good job and even make you stand out among other applicants.